How to rank a product page
-
Hello,
I have a product page and just did a little introduction ( 5 lines of text) but I have the feeling this is not enough for google.
What is the solution ?
Is it to increase the amount of content even though it is not going to be user friendly ?
Or will google look at the product page I link too and take into account the content on those subpages to boost my "pillar / product page".
Thank you,
-
@pilesofpillows solid tip friend!
-
You can make product pages more robust by including an FAQ section or writing a more detailed description. If you are reselling a product, it can also help to include the product # or manufacturers id on the page as well.
-
I recommend that you optimise your title tags and use unique meta descriptions for each product page. Also use descriptive headers and add alt tags to your images on each product page. Make sure that you have a good internal link structure with descriptive anchor text and add related products to each product page so relevant products are linking to each other.
-
First of all, the content needs to be at least 300 words; in most cases over 500 words can bring better results. Less content than that will do damage to your ranking since you won't be able to properly optimize the content for the keywords you're targeting. The content of the sub-pages is little related to the length of the content for the main page.
Daniel Rika - Dalerio Consulting
https://dalerioconsulting.com/
info@dalerioconsulting.com
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Validated pages on GSC displays 5x more pages than when performing site:domain.com?
Hi mozzers, When checking the coverage report on GSC I am seeing over 649,000 valid pages https://cl.ly/ae46ec25f494 but when performing site:domain.com I am only seeing 130,000 pages. Which one is more the source of truth especially I have checked some of these "valid" pages and noticed they're not even indexed?
Intermediate & Advanced SEO | | Ty19860 -
Magento 1.9 SEO. I have product pages with identical On Page SEO score in the 90's. Some pull up Google page 1 some won't pull up at all. I am searching for the exact title on that page.
I have a website built on Magento 1.9. There are approximately 290,000 part numbers on the site. I am sampling Google SERP results. About 20% of the keywords show up on page 1 position 5 thru 10. 80% don't show up at all. When I do a MOZ page score I get high 80's to 90's. A page score of 89 on one part # may show up on page one, An identical page score on a different part # can't be found on Google. I am searching for the exact part # in the page title. Any thoughts on what may be going on? This seems to me like a Magento SEO issue.
Intermediate & Advanced SEO | | CTOPDS0 -
Home page vs inner page?
do you believe that the advantage of targeting a search term on the home page is now worse off than before? as I understand it ctr is a big factor now And as far as i can see if two pages are equal on page etc the better ctr will win out, the issue with the home page is the serp stars cannot be used hence the ctr on a product page will be higher? I feel if you where able to get a home page up quicker (1 year instead of two) you still lost out in the end due to the product page winning on ctr? do you think this is correct?
Intermediate & Advanced SEO | | BobAnderson0 -
Duplicate page content on numerical blog pages?
Hello everyone, I'm still relatively new at SEO and am still trying my best to learn. However, I have this persistent issue. My site is on WordPress and all of my blog pages e.g page one, page two etc are all coming up as duplicate content. Here are some URL examples of what I mean: http://3mil.co.uk/insights-web-design-blog/page/3/ http://3mil.co.uk/insights-web-design-blog/page/4/ Does anyone have any ideas? I have already no indexed categories and tags so it is not them. Any help would be appreciated. Thanks.
Intermediate & Advanced SEO | | 3mil0 -
Does site size (page count) effect search ranking?
If a company has a handful of large sites that function as collection of unique portals into client-specific content (password protected), will it have any positive effect on search ranking to migrate all of the sites to one URL structure.
Intermediate & Advanced SEO | | trideagroup0 -
The Wrong Page Is Still The Only One Ranking
For some reason, the search term "Tampa Personal Injury Attorney," shows this page of our's http://www.kempruge.com/personal-injury/ on the second page, but omits this page http://www.kempruge.com/tampa-personal-injury-attorney/ (the correct one). The correct one only shows up in omitted results. I have posted this question before. I made the changes suggested to me, and it actually worked for a couple weeks. But, it reverted back. I tried for the last two months to fix this on my own, but I just can't figure it out. Does anyone have any idea what to do here? Incredibly appreciative of any assistance, Ruben
Intermediate & Advanced SEO | | KempRugeLawGroup0 -
Should I build & try to rank several pages for similar keywords?
I have a client who's domain already ranks #1 on Google for 'automotive advertising agency'. However we want several listing on the first page. Should I create a few more pages like www.domain.com/automotive-advertising-agency www.domain.com/advertising-agency www.domain.com/automotive-advertising I'm assuming I can get these pages to rank well, but I'm wondering if Google will penalize us for this. Is this a good or bad idea?
Intermediate & Advanced SEO | | Branden_S0 -
Too early? Rebuilt website from .asp to .php... Internal pages not ranking at all!
Am I jumping the gun on expecting results? I recently switched our ecommerce website from .asp to .php (new site went up May 15th) but we did not switch domain names. we seems to be doing better until a few days ago when traffic took a steep drop... (not like we were getting that much in the first place either) I was wondering if I'm doing something completely wrong or do i need to wait longer? Are big swings normal when relaunching a website? am I just being too anxious? The internal pages are getting no juice and I dont know why... I know i need to build on the links to the site? but am I doing something else completely wrong to see the orgranic search results drop down to almost nothing? I'm really new to SEO and would love if i could get another opinion on http://www.moondoggieinc.com. Thanks! Kristy
Intermediate & Advanced SEO | | KristyO0