Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
When creating a sub-domain, does that sub-domain automatically start with the DA of the main domain?
-
We have a website with a high DA and we are considering sub-folder or sub-domain. One of the great benefits of a sub-folder is that we know we get to keep the high DA, is this also the case for sub-domains?
Also if you could provide any sources of information that specify this, I can't see to find anything!
-
I would go with a sub-folder if passing DA is your goal. As far as I understand it, DA is not considered by Moz for sub-domains. Here is a similar post on the same topic. I hope it helps.
https://moz.com/community/q/is-moz-da-inherited-from-tld-for-all-subdomains-on-the-tld https://moz.com/community/q/is-there-a-way-to-get-the-domain-authority-of-a-subdomain
-
**Also, although I would also be curious to know if a subdomain inherits DA from the main domain, it probably doesn't need to be a part of the decision making process for choosing between subdomain and subfolder. **
I know that the sub & parent share the same DA. I was under the impression that one doesn't necessarily inherit the other DA, just an accumulation of the "strength" calculated by Moz of the domain shared between the parent & subs.
-
I agree with EGOL, if you have the choice, use subfolders instead of subdomains.
I know sometimes, there are development reasons why a company decides to move forward with subdomains. And those can rank just fine too. It's just best to let decision makers know that the SEO department is voting for subfolders.
Also, although I would also be curious to know if a subdomain inherits DA from the main domain, it probably doesn't need to be a part of the decision making process for choosing between subdomain and subfolder. As EGOL said, "ranking ability and DA are different things", so the DA passed through or not passed through to a subdomain will not be the reason for ranking well or not in Google.
-
In the question between a subfolder and a subdomain... it is clear and it is murky...
Search engines say things and often do the things that they say. They also do things without sayin' that they did them and you are left to figure out what happened or how things work on your own.
If you have been running websites for a long time (24 years here), you might know that Google and other search engines have treated subdomains and folders differently, identically and murkily. It depends upon what year and month you are talking about.
**The constant is that subfolders have always inherited ranking ability from their parent domain, and will likely do that into the future. **
So, if you want assurance into the future, using a subfolder is your best bet.
Looking at DA... it is irrelevant in the subdomain and subfolder discussion. DA is a moz number that kinda correlates with search engine rankings, but just part of the time. Ranking ability and DA are different things.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is my domain authority still 1?
I changed the domain of my website from www.vanillacrush.co.uk to www.carissamay.co.uk at the end of December and yet my DA for carissamay is still 1. As advised, I set up a 301 redirect from VC to CM which seems to be working fine. However when I check on redirect detective it tells me I also have a 302 set up. Could this be confusing things? http://www.vanillacrush.co.uk
Intermediate & Advanced SEO | | Carissamay
http://www.vanillacrush.co.uk/
http://www.carissamay.co.uk
Any help would be greatly appreciated!
Many thanks
0 -
Legacy domains
Hi all, A couple of years ago we amalgamated five separate domains into one, and set up 301 redirects from all the pages on the old domains to their equivalent pages on the new site. We were a bit tardy in using the "change of address" tool in Search Console, but that was done nearly 8 months ago now as well. Two years after implementing all the redirects, the old domains still have significant authority (DAs of between 20-35) and some strong inbound links. I expected to see the DA of the legacy domains taper off during this period and (hopefully!) the DA of the new domain increase. The latter has happened, although not as much as I'd hoped, but the DA of the legacy domains is more or less as good as it ever was? Google is still indexing a handful of links from the legacy sites, strangely even when it is picking up the redirects correctly. So, for example, if you do a site:legacydomain1.com query, it will give a list of results which includes pages where it shows the title and snippet of the page on newdomain.com, but the link is to the page on legacydomain1.com. What has prompted me to finally try and resolve this is that the server which hosted the original 5 domains is now due to be decommissioned which obviously means the 301 redirects for the original pages will no longer be served. I can set up web forwarding for each of the legacy domains at the hosting level, but to maintain the page-by-page redirects I'd have to actually host the websites somewhere. I'd like to know the best way forward both in terms of the redirect issue, and also in terms of the indexing of the legacy domains? Many thanks, Dan
Intermediate & Advanced SEO | | clarkovitch0 -
Does having a different sub domain for your Landing Page and Blog affect your overall SEO benefits and Ranking?
We have a domain www.spintadigital.com that is hosted with dreamhost and we also have a seperate subdomain blog.spintadigital.com which is hosted in the Ghost platform and we are also using Unbounce landing pages with the sub domain get.spintadigital.com. I wanted to know whether having subdomain like this would affect the traffic metric and ineffect affect the SEO and Rankings of our site. I think it does not affect the increase in domain authority, but in places like similar web i get different traffic metrics for the different domains. As far as i can see in many of the metrics these are considered as seperate websites. We are currently concentrating more on our blogs and wanted to make sure that it does help in the overall domain. We do not have the bandwidth to promote three different websites, and hence need the community's help to understand what is the best option to take this forward.
Intermediate & Advanced SEO | | vinodh-spintadigital0 -
Using pictures from another domain
We are building several sites for several clients which will be using images from the manufacturer. Our dev team wants to insert the manufacturer's url for the images, instead of actually downloading the image and hosting on our server. There are thousands of images, so downloading images to our server will be time consuming, so we are looking for a shortcut.... however I'm concerned this will cause other issues. Is using manufactueresdomain.com/12345.jpg going to cause SEO issues? will this generate Google penalties? Since we are not able to control the image file name, we cannot optimize it. We will add Alt text and Title tag for each image, but the file name is random characters. How important is the file name for SEO?
Intermediate & Advanced SEO | | Branden_S0 -
XML Sitemap on another domain
Hi, We've rebuilt our website and created a better sitemap index structure. There's a good chance that we not be able to append the XML files to existing site for technical reasons (don't get me started). I'm reaching out because I'm wondering if can we place the XML files on another website or subdomain? I know this is not best practice and probably very grey but I'm looking for alternatives. If there answer is DON'T DO IT let me know too. Thx
Intermediate & Advanced SEO | | WMCA0 -
Can you redirect specific sub domain URLs?
ello! We host our PDFs, Images, CSS all in a sub domain. For the question, let's call this sub.cyto.com. I've noticed a particular PDF doing really well, infact it has gathered valuable external links from high authoritative sites. To top it off, it gets good visits. I've been going back and forth with our developers to move this PDF to a subfolder structure.
Intermediate & Advanced SEO | | Bio-RadAbs
For example: www.cyto.com/document/xxxx.pdf In my perspective, if I move this and set up a permanent redirect, then all the external links the PDF gathered, link juice and future visits will be attributed to the main website. Since the PDF is existing in the subdomain, I can't even track direct visits nor get the link juice. It appears in top position of Google as well. My developer says it is better to keep images, pdf, css in the subdomain. I see his point and an idea I have is to: convert the pdf to a webpage. Set up a 301 redirect from the existing subdomain to this webpage Upload the pdf with a new name and link to it from the webpage, so users can download if they choose to. This should give me the existing rank juice. However, my question is whether you can set up a 301 redirect for just a single subdomain URL to a folder structure URL? sub.cyto.com/xxx.pdf to www.cyto.com/document/xxxx.pdf?0 -
SEO value in multiple backlinks from same domain and from various sub-domains.
A site has a link to my site as one of their main tabs, which means whenever a user clicks through to another page within the site, my link - being a main tab - is there. This creates thousands of links from this site. How does Google treat this? Do we have a rough formula estimate. In other words, assume it creates 1,000 backlinks would the SEO value be around the same as if I had just 2 link total as a main tab, but on 2 different non-related sites? Or, does it actually count fully as 1,000 links? Links from various sub-domains. Several .EDU's are linking to my site. Different schools within the overall same university. Example: nursing.abc.edu links to my site, but so does business.abc.edu. For SEO does that count as much as if I had links from complete non-related universities, or would Google evaluate that these links are related (since same main domain) and that will discount any links more than 1 to some extent? If discounted, then what do we estimate the discount to be? thank yoyu
Intermediate & Advanced SEO | | knielsen1 -
Domain expiration and seo
My domain name is free with my service with yahoo but it expires every year and gets extended automatically as I continue service, how does this impact my seo efforts? I've heard that the search engines prefer sites to expire in 3 years or more? Is this a fact?
Intermediate & Advanced SEO | | bronxpad0