Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. What should I name my Wordpress homepage?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    What should I name my Wordpress homepage?

    Technical SEO
    3
    6
    2460
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Dandelion
      Dandelion Subscriber last edited by

      I work almost exclusively in wordpress now. And I always hesitate when it comes to naming a site's homepage. I have to give it a name -  right? I usually pick the business name or /home. And then that is identifies as the site's static homepage in the Wordpress settings and it works just fine.

      But I've started to get warning that it is an issue because it creates redirects.  For example, I just ran the Ryte service analysis on a website and it warned me about "Non-indexable pages with high relevance" and it's basically my homepage that has 29 incoming links that "passes all pagerank to https://ourdomain/home

      But what am I supposed to call my homepage if not "Home"? It's not like the old days where anyone has to type it in. The root domain loads the homepage just as it should.

      Can anybody advise me regarding best practices for what to name a Wordpress homepage for good SEO?

      With thanks in advance for your help.

      1 Reply Last reply Reply Quote 0
      • BlueprintMarketing
        BlueprintMarketing @Dandelion last edited by

        "The primary domain will definitely resolve to the homepage.  My question is fairly Wordpress specific. When you create a new page or post you give it a title.  Calling it "home" makes it easy to find on the admin side in the list of pages.

        Whatever page I set as the "homepage" in the Wordpress admin settings, then the domain will resolve to that page no matter what I call it. And no one has to add the title as part of the URL or anything after the / to get there.

        I could leave off the title of the page completely. It's not ideal for when I hand it off to clients. (People like things to be clearly labeled what they are.)  But is that what you are suggesting I always do? "

        I would call the homepage "Home" for the clients Because is ideal for breadcrumbs. In some situations especially e-commerce, it might be smart if it's a very well-known brand do use the well-known brand name as a homepage. For instance, switching "Home" with "Bestbuy"

        "Home » SEO blog » WordPress » What are breadcrumbs? Why are they important for SEO?"

        See: https://yoast.com/breadcrumbs-seo/

        • Big image
        • https://i.imgur.com/GH6TeOJ.png
        • https://i.imgur.com/1ae8hu6.png

        the SERPS will show

        "Home » SEO blog » WordPress » What are breadcrumbs? Why are they important for SEO?"

        <title><strong>This is an example page title</strong> - <strong>Example.com</strong></title>

        • https://yoast.com/page-titles-seo/#title-seo
        • https://yoast.com/meta-descriptions/

        Yoast SEO offers an easy way to add breadcrumbs to your WordPress site via PHP. It will add everything necessary not just to add them to your site, but to get them ready for Google. Just add the following piece of code to your theme where you want them to appear:

        `if ( function_exists('yoast_breadcrumb') ) { yoast_breadcrumb( '
        
        ','` 
        
        `' ); } ?>` 
        
        
        • If you have old you are I was like example.com/index.html or something like that. You can use this fantastic tool below the one labeled number two it is a miracle tool in my opinion for rewriting URLs U can write in anything in the custom URL and have it added to your htaccess file or nginx config file and you're up and running

        • https://yoast.com/change-wordpress-permalink-structure/

        • https://yoast.com/research/permalink-helper.php (love this tool)

        • <label for="struct1">Default ?p=123</label>

        • <label for="struct2">Day and Name /%year%/%monthnum%/%day%/%postname%/</label>

        • <label for="struct3">Month and Name /%year%/%monthnum%/%postname%/</label>

        • <label for="struct4">Category - Name /%category%/%postname%/</label>

        • <label for="struct5">Numeric /archives/%post_id%</label>

        • custom you can use  /%postname%/ or anything

        <label for="struct1"></label><label for="struct2"></label><label for="struct3"></label><label for="struct4"></label><label for="struct6">Custom: or add what you want to change no matter what the URL</label>

        RedirectMatch 301 ^//([^/]+)$ https://yoast.com/help/my-redirects-do-not-work//$1
        

        Add the following redirect to the top of your .htaccess file:

        RedirectMatch 301 ^/([^/]+)/.html$ https://homepage.com/$1
        
        

        Add the following redirect to the top of your .htaccess file:

        RedirectMatch 301 ^/([0-9]{4})/([0-9]{2})/([0-9]{2})/(?!page/)(.+)$ https://homepage.com/$4
        

        <form method="post">```
        Even for NGINX

        
        > <form method="post">
        > 
        > Add the following redirect to the NGINX config file:
        > 
        > ```
        > rewrite "^/index.html" https://homepage.com/?p=$ permanent;
        > ```</form>
        
        If you’re moving your WordPress site to an entirely new domain, you’ll need to perform a domain redirect to avoid losing your content’s SEO. These instructions assume that you’ve backed up your site and[ moved it to its new domain](https://wordpress.org/support/article/moving-wordpress/).
        
        To perform this redirect, open up your _.htaccess_ file, and add this code to the top:
        
        `#Options +FollowSymLinks
        RewriteEngine on
        RewriteRule ^(.*)$ http://www.newsite.COM/$1 [R=301,L]`
        
        Use your new domain in place of _newsite.com_, and then save the file. You can also use any of the above-mentioned plugins to accomplish this task, as long as you activate it on your old site.
        
        Use your new domain in place of _newsite.com_, and then save the file. You can also use any of the above-mentioned plugins to accomplish this task, as long as you activate it on your old site.
        
        *   https://wordpress.org/support/article/creating-a-static-front-page/
        *   https://www.wpbeginner.com/wp-themes/how-to-create-a-custom-homepage-in-wordpress/
        *   **Big photos**
        *   https://i.imgur.com/U3rPAox.png
        *   https://i.imgur.com/IR8plPZ.png
        *   If you like APIs
        *   https://developer.wordpress.org/themes/functionality/custom-front-page-templates/#is_front_page
        *   https://wpengine.com/resources/wordpress-redirects/
        
        Hope this helps & is not to overkill,
        
        Tom
        
        [IR8plPZ.png](https://i.imgur.com/IR8plPZ.png) [U3rPAox.png](https://i.imgur.com/U3rPAox.png) [GH6TeOJ.png](https://i.imgur.com/GH6TeOJ.png) [1ae8hu6.png](https://i.imgur.com/1ae8hu6.png)
        1 Reply Last reply Reply Quote 0
        • Dandelion
          Dandelion Subscriber @Jonathaniel1 last edited by

          Thomas is making the right point that you do always want your domain to point to your homepage.  How you "name" it depends on the platform you are using. Mine was a Wordpress question. But a traditional website used to call the homepage index.html and the browser or server knows to resolve to that for the homepage.

          That's oversimplified, but the point is that it depends on the platform, but regardless of how you get there, you want your domain to go to your homepage.

          BlueprintMarketing 1 Reply Last reply Reply Quote 1
          • Dandelion
            Dandelion Subscriber @BlueprintMarketing last edited by

            Tom,

            I appreciate your reply and attempt to help. But I'm not sure you understand what I am asking.  I understand the concept of the root domain and redirect, etc well.

            The primary domain, will definitely resolve to the homepage.  My question is fairly Wordpress specific. When you create a new page or post you give it a title.  Calling it "home" makes it easy to find on the admin side  in the list of pages.

            Whatever page I set as the "homepage" in the Wordpress admin settings, then the domain will resolve to that page no matter what I call it. And no one has to add the title as part of the URL or anything after the / to get there.

            I could leave off the title of the page completely. It's not ideal for when I hand it off to clients. (People like things to be clearly labeled what they are.)  But is that what you are suggesting I always do?

            1 Reply Last reply Reply Quote 0
            • Jonathaniel1
              Jonathaniel1 last edited by

              Is it advisable to make a different name for your homepage and still get it ranked on search Engine? I open a new blog so that is what I want to know.

              Thank you.

              Dandelion 1 Reply Last reply Reply Quote 0
              • BlueprintMarketing
                BlueprintMarketing last edited by

                Name it https://ourdomain/

                I would be extremely wary of creating a subfolder for the homepage. I would name the page home in the navigation name it whatever the site name is in the title tag.

                To learn more about the title tag please read here https://moz.com/learn/seo/title-tag

                if you are thinking of re-creating your URL structure in the same manner in which you demonstrated that you strongly recommend against it.

                people who understand how to navigate websites and there are very many of them will go back to the/ after .com or whatever your URL TLD is I would strongly recommend against using /home unless you are redirecting from your old site to your new site which then I would strongly recommend redirecting both .com/home & .com/  to the same homepage that is simply one "/" after the TLD or .com

                I hope that helps,

                Tom

                Dandelion 1 Reply Last reply Reply Quote 0
                • 1 / 1
                • First post
                  Last post

                Got a burning SEO question?

                Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                Start my free trial


                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • mohammadrehanseo

                  How to Boost Your WordPress Website Speed to 95+ (Without Premium Plugins)

                  speed wordpress website speed technical seo

                  I'm reaching out for some advice on improving my WordPress website's speed. I'm currently using a free theme for this fusion magazine and aiming for a score of 95+ on Google PageSpeed Insights. I'm aware that premium plugins can significantly enhance performance, but I'm hoping to achieve similar results using primarily free solutions and manual optimizations.

                  Technical SEO | | mohammadrehanseo
                  0
                • Hasanovic

                  Google Not Indexing Pages (Wordpress)

                  google search console indexed urls indexation

                  Hello, recently I started noticing that google is not indexing our new pages or our new blog posts. We are simply getting a "Discovered - Currently Not Indexed" message on all new pages. When I click "Request Indexing" is takes a few days, but eventually it does get indexed and is on Google. This is very strange, as our website has been around since the late 90's and the quality of the new content is neither duplicate nor "low quality". We started noticing this happening around February. We also do not have many pages - maybe 500 maximum? I have looked at all the obvious answers (allowing for indexing, etc.), but just can't seem to pinpoint a reason why. Has anyone had this happen recently? It is getting very annoying having to manually go in and request indexing for every page and makes me think there may be some underlying issues with the website that should be fixed.

                  Technical SEO | | Hasanovic
                  1
                • the-gate-films

                  URL Structure On Site - Currently it's domain/product-name NOT domain/category/product name is this bad?

                  I have a eCommerce site and the site structure is domain/product-name rather than domain/product-category/product-name Do you think this will have a negative impact SEO Wise? I have seen that some of my individual product pages do get better rankings than my categories.

                  Technical SEO | | the-gate-films
                  0
                • Highlandgael

                  Wordpress Pods and Wordpress SEO by Yoast

                  Hi I am optimising a new site that has been built in Wordpress using Pods.  The Yoast Wordpress SEO plugin is not recognising any content on the site - has anyone any ideas on how to get around this - does it matter - is it the plugin that is at fault rahter than the set up of the site?

                  Technical SEO | | Highlandgael
                  1
                • acecream

                  Wordpress "incoming search terms" plugin

                  Hello everyone! newbie to SEO and have been trying to keep everything nice and ethical but I've seen on a couple of blogs today "incoming search terms" at the bottom of the blogs, then a bullet pointed list of search terms  beneath it. So I had a quick search about the use of it and noticed wordpress has a plugin that automatic ally generates these "incoming search terms". I ask is this a legitimate plugin or will this harm my blog? I assume it generally will as I can't see this being much use for the audience, rather it would be 100% for trying to lure in search engines.

                  Technical SEO | | acecream
                  0
                • JollyBoy

                  How to force a trailing slash after the domain name

                  My campaign analysis is predictably listing domain.com and domain.com/ as repeated content. I've searched and searched but cannot find a way to force a trailing slash on the end of the domain name unless there's a file or directory after it.. Is there a way to accomplish this using .htaccess

                  Technical SEO | | JollyBoy
                  0
                • ufmedia

                  How to rewrite WordPress permalinks for reverse proxy?

                  Our main site, www.domain.com, is on an IIS 6 server.  When we started our blog, we wanted to put it in a subdirectory (domain.com/blog), but we couldn't because our IT people refused to support it.  Instead, we built it on a third-party Apache server and configured it to open under blog.domain.com.  However, I came across this SEOmoz post about the glories of reverse proxies, so I've persuaded our IT people to take a swing at it. We got it to work on a staging server, but the permalinks won't change (still appear as blog.domain.com/slug).  The IT guys say it's due to a configuration problem with WordPress.  Can somebody out there point me in the right direction as far as working out the URL issues with this?

                  Technical SEO | | ufmedia
                  0
                • webseoservices

                  Permalink structure for Wordpress Getshopped Plugin

                  Hi everyone, has anyone had any experience with Getshopped eCommerce plugin for Wordpress and it's permalink structure? Currently the permalink reads something like http://www.sitename.com/products-page/product-category/product-description/ I would like to modify it to be http://www.sitename.com/product-description/ but the SEO Plugin I am using All-in-One SEO only allows me to edit the "product-description" part of the permalink and not the "products-page/product-category/" part of it The permalink structure is set to /%postname%/ under Settings in Wordpress. Any help/comments will be greatly appreciated Thanks

                  Technical SEO | | webseoservices
                  0

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.