Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Link Building
    4. How to handle pre-existing backlinks on new site.

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    How to handle pre-existing backlinks on new site.

    Link Building
    backlinks
    6
    6
    1249
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • JJKM55
      JJKM55 Subscriber last edited by

      Hi - We built a new site on a URL that had previously been used. We are noticing a lot of spammy backlinks pointing to our current site and ending up on a 404 page. Any recommendations on how to handle this?

      1 Reply Last reply Reply Quote 1
      • bellajhonson
        bellajhonson @sunnybhatti1246 last edited by

        @sunnybhatti1246 what do you recommend for big webiste i think site like coursehero.com, chegg.com and Expertsmind.com didin't work for 10- 20 links. do you thnik they need to do more of link bulidng.

        1 Reply Last reply Reply Quote 0
        • WorldICTown
          WorldICTown last edited by

          create backlinks for new website after a week from day by day ! you can check my website

          1 Reply Last reply Reply Quote 0
          • marcoperson
            marcoperson @OnlineBillExpert last edited by

            @OnlineBillExpert
            Your explanation is very up to date.

            1 Reply Last reply Reply Quote 0
            • OnlineBillExpert
              OnlineBillExpert last edited by

              Handling pre-existing backlinks when launching a new site is an important aspect of SEO. Here's a step-by-step guide on how to manage them effectively:

              Backlink Audit:

              Conduct a thorough backlink audit to identify all existing backlinks pointing to your new site. Use tools like Google Search Console, Ahrefs, or Moz to gather this information.

              Quality Assessment:

              Evaluate the quality of each backlink. Focus on links from reputable, authoritative, and relevant websites. Identify and address any backlinks from low-quality or spammy sources.

              Redirects for Changed URLs:

              If your new site has different URLs than the previous one, set up 301 redirects from the old URLs to the corresponding new ones. This ensures that visitors and search engines are seamlessly directed to the updated content.

              Contact Webmasters for Updates:

              Reach out to the webmasters of reputable sites linking to your old site. Inform them of the domain change and request an update to the link. Provide the new URL and any other relevant information.

              Update Listings and Profiles:

              If your site is listed in directories, forums, or other platforms, update your profile information to reflect the new domain. This helps in maintaining the consistency of your online presence.

              Submit Updated Sitemap:

              Submit the updated sitemap of your new site to search engines through Google Search Console. This helps search engines discover and index the new pages and changes more efficiently.

              Monitor 404 Errors:

              Keep an eye on your website's 404 error pages using tools like Google Search Console. Address any broken links promptly by redirecting them to relevant pages on your new site.

              Content Relevance:

              Ensure that the content on your new site is relevant to the context of the backlinks. If there are discrepancies, consider optimizing the content to align with the anchor text and overall theme of the linking pages.

              Build New Backlinks:

              As you work on managing existing backlinks, also focus on building new, high-quality backlinks for your new site. This helps in strengthening your site's authority and improving its search engine rankings.

              Regular Monitoring:

              Continuously monitor your backlink profile using SEO tools. Regularly check for new backlinks and ensure that existing ones remain valuable and relevant.
              By systematically addressing pre-existing backlinks during the launch of your new site, you can maintain the integrity of your SEO efforts and help search engines understand the changes, ultimately supporting a smooth transition and minimizing any negative impact on your rankings.

              marcoperson 1 Reply Last reply Reply Quote 0
              • sunnybhatti1246
                sunnybhatti1246 last edited by

                @JJKM55 said in How to handle pre-existing backlinks on new site.:

                ammy b

                Hey Dear @JJKM55 i have strategy to create backlinks for new website , I do off page seo for my websites after one week of hosting a webiste , you need to create backlinks for new website after a week from day by day 10 or 15 backlinks on daily basis, you will get really a greate result after in 2 OR 3 months you can follow my website to create backlinks for your website. I have given my website url billow.
                https://ww1.dharampatniserial.com/

                bellajhonson 1 Reply Last reply Reply Quote 1
                • 1 / 1
                • First post
                  Last post

                Got a burning SEO question?

                Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                Start my free trial


                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • RejinKayastha

                  Moz API Spam Score - Backlinks

                  wordpress backlinks website optimization

                  Hi, everyone I am trying to get my website DA up. I have analyzed my competitors and thanks to Moz I have idea and insights of how my competitors get backlinks. But, some of them are old school techniques. Also my website has some PBNs no follow backlinks does it affect my website ranking? Their spam score is 10-40. But other competitors has them as well. Does anyone know indepth on this topic?

                  Link Building | | RejinKayastha
                  1
                • BeriCollection

                  Looking strategy for Backlinks

                  shopify ecommerce url

                  Hi, I'm a new bee here, Just wondering if we have some good but easy strategies to get a higher rank in PA and DA?
                  My Store URL is [https://bericollection.com].
                  We are selling Shoes, Watches and smart gadgets.
                  We do shipping worldwide but need help from the community.

                  Link Building | | BeriCollection
                  0
                • garrypat

                  Unsolved Website with no backlinks and a DA of 1 ranks first. Why?

                  backlinks seo da

                  https://www.realestatephotos.melbourne does not have any backlinks and has a DA of 1.
                  This site ranks first for keywords - real estate photography melbourne and property photography melbourne.
                  Not sure why.
                  URL contains keywords and site is ok. But other sites with many links and higher DA rank lower. Why? Garry

                  Keyword Explorer | | garrypat
                  1
                • viveklazy

                  All backlinks not showing on my website

                  backling issue backlinks backlinkaudit

                  hey folks, i am fairly new to SEO and i have noticed that i have backlinks that tools like ubersuggest or SEM rush are nothshowing my product is lazyapply.com. -> It's an automated job search application can anyone suggest me what should id do ? PS - for example i have backlink from crunchbase.com but my website is not showing me that

                  Link Building | | viveklazy
                  0
                • JCN-SBWD

                  Unsolved Inaccurate backlinks being listed in Moz campaign

                  backlinks campaign details

                  Moz keeps saying that these websites (amongst others)... https://toolszap.com/
                  https://www.findwallpaperhd.com/
                  https://onlinecoursesschools.com/
                  https://www.tonzo.com/ ...are linking to one of my client sites at https://www.scamblermusic.com The websites in question clearly aren't related and aren't linking to the site, and there's no reference to Scambler Music anywhere in the source code. Why does Moz keep listing backlinks that simply don't appear to exist?

                  Moz Tools | | JCN-SBWD
                  0
                • johnohara

                  Spammy no follow backlinks - what should I do?

                  There is a individual/company that is creating lots of spam sites in my niche. It doesn't seem that they are trying to rank for any keywords, so I'm a little confused as to their purpose, but here's what they're doing. They scrape the top 10 Google results for each keyword and create a page - so if the niche is "widgets", they scrape the top 10 ranked sites for 'widgets', 'blue widgets', 'red widgets', and so on. A 'results' page is created for each keyword, which is linked from a home page. The results page always contains 10 websites - text is the site metadescription or similar. Each website gets a nofollow link back with the page title used as the anchor text. The host sites all have the keyword in the domain name - e.g www.widgetsxyz.com. The sites are thrown together but interestingly have a very crappy but individual logo (like 90's clipart). The host sites all have high DA/PA due to some very extensive link spam pointing to the sites, with very targeted keywords. There is seemingly no purpose to these sites that I can see - no other 'followed' links on the page or site. Whoever is doing this is churning out tens, if not hundreds of these sites. Any ideas what might be going on here, and whether I should be disavowing these sites (even though no follow). The fear is that they could switch the links to do follow, and get all the major players penalised in one fell swoop. ???

                  Link Building | | johnohara
                  0
                • CleanEdisonInc

                  Ways to remove spammy backlinks

                  Hello everyone, I got hit with an algorithm penalty and need to start removing old backlinks ASAP. Does anyone have any good resources on how best to ask webmasters for removal? Are there any other ways to remove bad back links besides the disavow tool? (An SEO consultant I talked to said that they had a proprietary software that can remove them - is that possible?) Thanks all,

                  Link Building | | CleanEdisonInc
                  1
                • eddie_olivas

                  Should I Use a Backlink Plugin

                  One of my clients recently asked me if he should use a Wordpress plugin to create backlinks to his website. He mentioned WP-Syndicator as an example. I just redesigned his website and I'd like to ensure that he gets a bit more traffic than he was before. Should I suggest that he purchase/use a Wordpress backlink plugin? If so does anyone know which is the best one? Not sure if it's necessary, but here is the website I'm referring to http://intouchhome.com

                  Link Building | | eddie_olivas
                  0

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.