Questions created by brandonRT
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Our root domain is no longer appearing in search results
Hi all The root domain for our site, roadtrippers.com, has been disappearing from Google's search results. Subfolders and subdomains still appear, but our root domain isn't found at all. I believe I've verified this by searching "-inurl:trips -inurl:byways -inurl:support -inurl:blog -inurl:places -inurl:guides -inurl:destinations site:https://roadtrippers.com/" in Google and our root domain is nowhere to be found. This may or may not be related to another issue we've had, where the root domain is appearing with a seemingly rotating set of parameters. Sometimes it'll be ?mod=, sometimes it'll be ?tag=translation. Originally they appeared to simply displace our ranking root domain, but now they and our root domain are completely disappearing. Our dev team believes they fixed the problem with recent 301 tags to any unapproved parameter being added to the root domain, but this hasn't fixed the original problem. Any insight into this is greatly appreciated! Brandon
Algorithm Updates | | brandonRT0 -
How can I easily track multiple keywords for multiple pages?
We are creating landing pages to target keywords, and would like to be able to have something set up so at a glance we can see each page's rank for its targeted keyword. For example, if we have pages with the URLs of example.com/sites/purple-widgets, example.com/sites/purple-widgets-for-cheap, example.com/sites/cheap-purple-widgets, etc., we'd like to see the rank of each of those pages for their respective keyword ("purple widgets", "purple widget for cheap", "cheap purple widgets", etc.). Any suggestions?
Keyword Research | | brandonRT0 -
Best start for int'l SEO?
Hi all We're soon going to begin our international SEO efforts, and I wanted to get some opinions on laying the foundation first. I'm aware of the best, most ideal practices (getting a proper translator, ccTLDs vs subdomains vs folders, etc.) and wanted to know if this would be a good first step: Creating folders by language/country code (does it matter which?) that will have unique copy on the respective page, and targeting those pages to the corresponding country via Google WMT. The nature of our website would require a massive, coordinated effort to translate all of the content, so I was thinking about starting with the homepage for each country and going from there. Is the risk of duplicate content for every new folder too high to chance not translating EVERY bit of content? Thanks for any help or advice!
On-Page Optimization | | brandonRT0 -
Bing's indexed pages vs pages appearing in results
Hi all We're trying to increase our efforts in ranking for our keywords on Bing, and I'm discovering a few unexpected challenges. Namely, Bing is reporting 16000+ pages have been crawled... yet a site:mywebsite.com search on Bing shows less than 1000 results. I'm aware that Duane Forrester has said they don't want to show everything, only the best. If that's the case, what factors must we consider most to encourage Bing's engine to display most if not all of the pages the crawl on my site? I have a few ideas of what may be turning Bing off so to speak (some duplicate content issues, 301 redirects due to URL structure updates), but if there's something in particular we should monitor and/or check, please let us know. We'd like to prioritize 🙂 Thanks!
Algorithm Updates | | brandonRT0 -
Anchor text in blog boilerplate
At the end of our company blog posts, we have a short paragraph about our main service using anchor text linking to the homepage. I read somewhere (but can't for the life of me find it again) that this method can lead to Google ranking these blog posts lower than if they weren't there. Is there any correlation between internal linking using boilerplate anchor text and lower ranking for those internal pages? I understand that this isn't a top priority as Google is placing less value on anchor text, but don't want to do anything that could potentially hurt, either. Thanks.
Link Building | | brandonRT0 -
Dofollow vs nofollow for place listings?
Our travel website has thousands of places, each with an individual page, that users can interact with via our site. The info includes a link back to the place's main web presence if available (homepage, Facebook page, hosted listing elsewhere, etc.). We have no problem passing along PageRank to these sites and setting the link as dofollow. However, due to the sheer number (50k+) of these place pages that have the same anchor text of "Visit Website" in the same location on every page, I fear Google will see us as spammy and ding us. That said, would it be better to set these external links as dofollow or nofollow (or leave them as part of the Javascript as they are now)? Thank you in advance!
Link Building | | brandonRT0