Mike,

Our company uses Vocus( which owns PRweb) about 2-3 times per week.  In the past we have used other PR release services but have found this has been the best.  Vocus is a annual paid service ( a bit pricey 5K) but considering it allows you to send out 1 press release a day which I would not recommend, the largest benefit is that the service allows you to send your press release directly to new editors emails, magazine etc.  This service has gotten out products in Southern Living and a few other magazines- which is priceless.

Make sure you goal is to create awareness rather than quality backlinks- make sure your press release are something people actually want to know about- then the natural process of high quality backlinks will come.

Good luck.

Chad

Yes- I have a very good friend who happens to be both my competitor and my vendor basically watch a million dollar get rip from his pockets.

All the work that I have done- architecture of the site has made the biggest improvements.

Those search engine spiders are confused teenagers trying to decided where to go- I say- come to my site every hour( that is my goal, I have them coming everyday finally) and I know I will see the money train follow.

Good luck- google Jason Dowdell- super smart guy as a consultant.

Yeah...I get that crap all the time.  I typically tell them that I have a pen and paper which can create anything too...even BS.

Alex,

Very interesting question.  As a business owner that has had several SEO companies do our work( in my opinion) won't trust my keys to the kingdom.  I have spent a tremendous about of money  using services and outsourcing. I've learned that we do a better job ourselves and we understand our end user better as well as the product.  I do still use 2 services( by the same company) I like how they operate, they are always straight forward and honest.  One of the services is pure consulting- it's been invaluable.  I have learned that I typically am dead on with my thinking, I just need to approach it from a computer mind a bit.

Good luck - might be easier to delegate some of your other responsibilities.

PS- if they start down the road of " Intellectual Property or I can show you a webinar" run....

Chad