Google actually can crawl iframes, but the support is limited. Try indexing it with robots.txt or add the URL of the frame you'd like to have crawled in Google Webmaster Tools. Since an iframe is basically an HTML document inside an HTML document, it's not going to crawl the whole page together with the iframe, making its SEO value lower than if it were outside the iframe. A good tactic is to also have content surrounding the iframe on page that describes what is inside the iframe.

And since we're on the topic of videos inside iframes, make sure you have transcripts for it. Google does use those as well as deaf users, so you're doing a good turn for your client and for those with disabilities.

But to answer the root of your question, you're right we don't actually know if Google has a system setup to specifically make it easier to crawl Youtube videos inside iframes. As transparent as Google has been this past year they're still pretty mysterious overall.

We're managing a website for a client and decided to use Yext to build citations. We've gone through and manually verified that they are live. Moz Local cannot find this website or the citations, nor could Ahrefs, or Majestic.

Google has indexed 154 pages of the website, Bing has indexed 10. This dealer has two websites (I know that's a faux pas, it's by client request), so that they can "test" our website before giving up their old one. They're tied to the same NAP, but have different web addresses. We got permission to claim the listings for the website we sent live and put them up about two months ago.

I can't figure out for the life of me why none of my tools will verify the existence of this website and the citations. I checked for a no index and no follow command in the HTML (which shouldn't be a problem because Google has indexed the site) and it was clean. The only thing I can think of is that the old site is getting credit for the citations even though we've listed a different website address. Can anyone verify this?

Google actually can crawl iframes, but the support is limited. Try indexing it with robots.txt or add the URL of the frame you'd like to have crawled in Google Webmaster Tools. Since an iframe is basically an HTML document inside an HTML document, it's not going to crawl the whole page together with the iframe, making its SEO value lower than if it were outside the iframe. A good tactic is to also have content surrounding the iframe on page that describes what is inside the iframe.

And since we're on the topic of videos inside iframes, make sure you have transcripts for it. Google does use those as well as deaf users, so you're doing a good turn for your client and for those with disabilities.

But to answer the root of your question, you're right we don't actually know if Google has a system setup to specifically make it easier to crawl Youtube videos inside iframes. As transparent as Google has been this past year they're still pretty mysterious overall.