We do have the sales data but I have not yet cross referenced the chat lead phone numbers and names vs the sales records. Unfortunately it's a manual process currently but we do have plan to fix that.

Hi Logan,

Thanks for your response. In this case anyone who chats is essentially a conversion b/c we gain their contact information and our purchase process happens offline in the dealerships.

My hypothesis for the test is that the live chat pop up is actually annoying some users and thus hurting our overall conversion rate which includes other conversion actions that have a higher value to the business such as phone calls and test drives.

Does that make sense?

My client sells 4-wheelers, motorcycles, UTV's, Boats, Jet Skis, etc.

They have a live chat box that pops up on average 1.66 times per session and is automatic (does not require the user to click any button)

Based on our analytics I am recommending we disable this feature but I want to hear from other professional data-driven marketers.

I'm just looking for professional opinions on this strategy.

Here are your options:

• Love Live Chat Pop Ups
• Hate Live Chat Pop Ups
• Don't Care/Undecided
• Let the Data Decide

Thank you in advance!

mCjeiouqH1

The only metadata that the search engines look at are image titles and alt tags.

of you are referring to all of the metadata stored in a RAW image then no the engines don't use this data today That we know of.  As seo morphs more into content and content becomes more and more visual this isn't to say that they might not use it in the future.

You should setup rel=canonical tags to be automatically added to each of the affiliate pages that are duplicates of your main page.  This basically tells Google that your original URL without affiliate parameters is the authoritative version of the content and that all other pages should not be indexed above the canonical version.

You should also probably add a query string to tell Google Webmaster Tools to ignore URL's that contain your affiliate query parameter.  This will make sure that Webmaster Tools is setup correctly so you aren't getting hit for duplicate content.

Hope this helps!

You could use that but it's not as good as using a short description of the picture itself.  The alt tags are what Google uses to determine what the picture is of since they can't actually see the image.  If you use keyword optimized alt tags that are natural not keyword stuffed then you will probably also bring in more Google image traffic.

Hope this helps,