Depending on the content and structure of your website, a web design/development/SEO agency may use various types of Schema markup. You can use schema markups such as Organization, WebSite, WebPage, BreadcrumbList, ContactPoint, and Review.

@stuartmccloud are you sure 400 quality links for your given website?

@zeitnot The results shown on Google search are both ads and organic.

Paid results are created by users using Google ads where he/she introduces their ads to Google.

Organic results are shown on Google search results while a software called spider crawls a website and indexes them.

Guest Post – A guest post is ananrticle written by someone else and posted on your website. You do not have to pay anyone to write a guest post. If the author is willing to share their knowledge, then they should be given credit for doing so.

Paid Link – A paid link is any aancle where the writer is being compensated for writing the content. Usually, these articles are sponsored posts. Sponsored posts are often written by people who work at companies that sell products related to the topic of the article. These companies may offer compensation to the writers of the posts in exchange for them promoting the company’s product.

@shivamgurjar233 is this the correct process to increase the DA of a website? Are you following Google rules?

@PeterHane as per Moz your DA is 6. To increase DA work on content quality. Content quality refers to the quantity and quality of the text on your page. Having lots of unique, well-written pages with relevant keywords helps search engines understand your site better. Search engines look at the number and quality of words on each page to determine relevance.

Domain authority (DA) is a metric used to measure how authoritative a domain name is. A higher DA means that the site is more trusted and authoritative than others.

The DA of a website is calculated using several factors including backlinks, page rank, age of the website, etc.
As we know, the number of backlinks is directly proportional to the traffic of a website. So, if the number of backlinks increases, then the traffic of a website will increase.

So, if the number of links decreases, then the traffic of the website will decrease.

In this article, I am going to explain what causes the drop in the number of backlinks and how to fix it.
What Causes Backlink Drop?

There are many reasons behind the link drop. Let's discuss them below:

1. Google algorithm update
   Google updates its algorithms frequently. Sometimes they do it without any warning. In these cases, the search engine may penalize websites that have been ranking well previously.

2. Website redesign
   If you have redesigned your website recently, then chances are that you might have lost some of your previous rankings.

3. Low quality content
   When you write articles for your blog, make sure that they are high-quality and informative. If not, then you should consider writing guest posts instead.