Another way is through using StatCounter - a free competitor to Google Analytic.

It has a pre-built external link tracking, which I use on a number of client sites to track exit links. This may be handy for affiliate tracking too. Attached is a screengrab of the exit link tracking dashboard

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I've encountered the same issue on clients websites before. They had a wordpress site and as it turned out a hidden virus - that was showing different results to Google, than to users. So the virus couldn't be detected.

I ended up using this WP Plugin " Anti-Malware & Brute Force Security" to scan enter website. It should vulnerable files - which were removed everything cleaned up.

And as previous posters mentioned, Google/Sucuri may not see the malware know but when they do you're at risk of the site being blacklisted - so best to take care of it now.

hope that helps

Yes, Google should allow you to use that landing page for you PPC Campaign. In fact you can use almost any landing page for a PPC campaign as long as it doesn't violate Trademarks and follows Google content policies.

The only drawback to using a landing page you don't own/control is you likely cannot embed remarketing or conversion tracking codes, which limits some of Adwords features.

Hope that helps!

After going through free trials on over a dozen SEO/SEM tools we've settled on the following:

Moz: Backlinks, Keyword Tracking

Swydo:Client PPC Reporting

SEM Rush: Keyword

Keywordtool.io: Google Auto-Complete keyword data (and it's Free!)

And we're tempted by SpyFu premium, but rely on the free version right