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I have a dilemma, we're merging 2 websites, one an Australian branch and one a UK one. We've decided to have a UK page and a AUS page so agency.site/uk/ agency.site/aus/ but what is the best tactic for the service pages? ideally, we'd like a web-design service page to rank in Australia and the UK but not sure if this is actually possible, or whether to duplicate the pages and localise them i.e. /web-design-leeds/ and /web-design-melbourne/  What's everyone's thoughts on this? localised landing pages with some duplicate content or one master page with both locations mentioned?

Thanks!

That's it! I did add some keywords which are long term targets with higher competition which we currently don't rank for, makes total sense now. Cheers!

Hey everyone,

Has anyone seen a drastic change in clients Google Rankings, we have one which has dropped from 9.5% visibility to 5.4% in one month..

It's extremely worrying as I have never seen a drop like this before since I've managed the account, in fact rankings have increased month on month since we took over the account.

I've also looked at google, no penalty showing, I've started removing spammy sites who link to us and also added no follow to some of the links on the site which linked out to try and keep some link juice in the site.

Anything else I can try / do?

Hi Gaston,

It's a little difficult to explain without giving project details out but it's a little like this -

The company specialises in glass, they supply and fit a wide range of glass from other suppliers, so there are categories for each company that makes the glass and then the individual types of glass inside those categories.

e.g. Pilkington Glass - The Company that makes the glass. PyroClear - the product they make.

The first landing page is for fire glass (a general term), which then has a side navigation for the companies that make the glass, currently they link nowhere but on hover they show the more specific products which then link through to the pages.

But it's problematic for breadcrumbs etc, if someone click the brand of glass it just redirects with a 302 re-direct to the fire glass homepage. which could frustrate people and increase bounce rate.

Currently these categories just use a 302 redirect, I think there may be an opportunity to make these category pages into landing pages for broad search terms, which can then link to the more specific products. it would be more logical for the breadcrumbs and could serve a purpose for SEO. 

I hope this makes more sense!

Lee

No, of course! The site is currently using 302 redirects which were put in place by the web team. thanks for the help!

Hi everyone.

I'm currently doing some SEO for a client, at the moment he has some landing pages which are categorised, but the category is set as a 302 redirect. I have a dilemma whether to 301 redirect to the landing page or make a page for each category.

The link structure is as follows -

http://examplesite.co.uk/products/fire/company-1/product/

so currently this is set as a 302 redirect -

http://examplesite.co.uk/products/fire/company-1/

Do I make this page a category page and link the page to the children with some on-page optimisation or 301 redirect it?