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Category: White Hat / Black Hat SEO

Dig into white hat and black hat SEO trends.


  • Hello, I'd like to start a discussion on link building outreach techniques vs. just building a good website with good 10X content. I don't like to receive unsolicited emails in my inbox, so why should the people in my industry? Also, I've seen plenty of evidence of 10X content soaring without link building outreach. But link building isn't dead of course, so can you tell me your personal experiences either way and the ethics of what you do? I especially want to hear if you've had luck with just building good websites and being successful based on the content itself, but an open discussion of either side is welcome. Leaning towards just building good websites and letting the Google algo do it's thing. Would love to hear your experiences either way. Thanks.

    | BobGW
    3

  • hi, i would like to include my kws in the URL and they are under 50 characters. is there anything in the algo that tells engines to give more importance to homepage?

    | alan-shultis
    0

  • Hi Guys, We have a blog for our e-commerce store. We have a full-time in-house writer producing content. As part of our process, we do content briefs, and as part of the brief we analyze competing pieces of content existing on the web. Most of the time, the sources are large publications (i.e HGTV, elledecor, apartmenttherapy, Housebeautiful, NY Times, etc.). The analysis is basically a summary/breakdown of the article, and is sometimes 2-3 paragraphs long for longer pieces of content. The competing content analysis is used to create an outline of our article, and incorporates most important details/facts from competing pieces, but not all. Most of our articles run 1500-3000 words. Here are the questions: NOTE: the summaries are written by us, and not copied/pasted from other websites. Would it be considered duplicate content, or bad SEO practice, if we list sources/links we used at the bottom of our blog post, with the summary from our content brief? Could this be beneficial as far as SEO? If we do this, should be nofollow the links, or use regular dofollow links? For example: For your convenience, here are some articles we found helpful, along with brief summaries: <summary>I want to use as much of the content that we have spent time on. TIA</summary>

    | kekepeche
    1

  • Suddenly in October I had a spike on inbound links from forums and spams sites. Each one had setup hundreds of links. The links goes to WordPress internal search. Example: mysite.com/es/?s=⚄

    | Arlinaite47
    0

  • keywords bold keywords keyword density

    Hi all, Recently I came cross an RV lifestyle blog named RVing Trends. The website features high-quality contents about handy RV camping tips & guides, and in-depth RV product reviews. They seem to spend a lot of effort on the content quality. I've followed this website for a few months and can see they've been producing 3,000-5,000 word length contents regularly. One thing I notice is that they emphasize the main keyword as bold in almost the posts. You can check 1 sample here about RV mattress reviews. Just want to ask for your opinions about the efficiency of this technique and is the keyword density still important for blog content to rank well in Google. Thanks!

    | TungNM193
    0

  • From looking at one of our clients’ GA stats, we’ve discovered that they have signed up with a site called Internet Traffic Club (or they have asked someone to do it on their behalf). Their hits on one day went from a fairly standard low number to a few thousand. The hits came from cities all over the world, yet this client is a local UK solicitor offering a local town service. We feel doing this - if they do it regularly - would be harmful rather than beneficial to their rankings. Has anyone here any experience of using these traffic buying services and how Google views these hits? Of course it is also nonsensical to pay to buy traffic from Nigeria if you’re a local solicitor, but I want to explain to them the evidence behind the harmful effect it could have on their rankings.

    | mfrgolfgti
    1

  • For past one month, I have been doing some research on how to fix this issue on my website but all my efforts didn't work out I really need help on this issue because I'm worried about this I was hoping that Google will cache or understand the structure of my site and correct the error the breadcrumb is working correctly on desktop but not shown on mobile. For Example take a look at : https://www.xclusivepop.com/omah-lay-bad-influence/

    | Ericrodrigo
    0

  • seo domain authority domain

    I am working on a new content website. Before I decide of the name and buy the domain name, I wonder if it's still worth buying an expired domain name with high(ish) DA instead of starting from scratch.
    Any opinion?
    TA

    | SolenneGINX
    0

  • i learned that having 50 to 60 words in a url is ok and having less words is preferable by google. but i would like to know that as i am gonna include keywords in the urls and i am afraid it will increase the length. is it gonna slighlty gonna hurt me? my competitors have 8 characters domain url and keywords length of 13 and my site has 15 character domain url and keywords length of 13 which one will be prefered by google.

    | calvinkj
    0

  • I have noticed Semalt appearing on my traffic stats for several clients. I have had a look online and there doesn't seem to be a great deal of information. Is this ssomethingto be worried about. Apart from anything else, it is affecting my data.

    | DimasoftTeam
    1

  • spam

    I start blogging a few months ago and start SEO by watching some tutorials and start making backlinks now I realize that I made backlinks on some spammy site which increase my spam score from 1 to 7 now I remove my links from that spammy site but my spam score is still 7.
    can someone assist me to decrease my spam score site URL
    https://lbctracking.net

    | lorosing
    1

  • redirects blog post backlinks blog post 404s

    Hi. I wanted to get best practices for retiring an enterprise blog with hundreds of old posts with subject matter that won't be repurposed. What would be the best course of action to retire and maintain the value of any SEO authority from those old blog pages? Is it enough to move those old posts into an archive subdirectory and Google would deprioritize those posts over time? Or would a mass redirect of old blog posts to the new blog's home page be allowed (even though the old blog post content isn't being specifically replaced)? Or would Google basically say that if there aren't 1:1 replacement URLs, that would be seen as soft-404s and treated like a 404?

    | David_Fisher
    0

  • Can you help me to understand why my traffic from the US is not increasing for landing pages/product pages whereas for our blog it has grown 2X to 3X past 2 quarters?  I am afraid that I don't get any right answer for this. Could you or someone help me to discover the answer? Also, what should I do to rank in the US for a particular KW, we rank on 2 positions for KW "Hackathon" in India but for the US the no is 56. I don't understand what to do and the best possible way to rank in the US.

    | Rajnish_HE
    0

  • For a few days now we are being stalked by a "referrer" site out of Bangladesh, called sky lancers dot net. Their home page is nothing but a login and password. All traffic comes from one invisible inner page. They don't seem to try to login, nor do they use PPC to get to the site. They send thousands of visitors a day. Anyone has any idea what this site is trying to achieve and what their goal may be? All they do is get the bounce rate to skyrocket, the time on the site to go down and the avg page views of course to go down as well, as they click out immediately after they hit the homepage. Any suggestions on what to do about this practice? And what are they trying to achieve? Thanks for your insights guys!

    | Discountvc
    0

  • Hey guys can you elaborate the difference between the White Hat and Black hat, White Hat: Getting Backlink form the relevant website that's look general and Anchor tag is also look natural. Black Hat: Getting a backlinks from different Niche like Unionwell from High DA website, and getting Link, I realize this is the difference but I need some confirmation may be I'm wrong because I'm newbie in SEO Link Building.

    | saimkhanna
    0

  • Interested to know if anybody still uses the strategy of pinging links to make sure they get indexed, there are a number of sites out there which offer it.  Is it considered dangerous/spamy?

    | seoman10
    0

  • Just want to know how long will Google take to Disavow a link? I uploaded my file on 18 Dec 2020 and today is 5th January 2021 and still, that link is appearing in my Search Console in Top linking domains. Anyone who recently done this practice and how long it took? I mentioned the domain name below and hopefully, it will disavow all the links [subdomain+www+without www] coming from that domain. domain:abcd.com Help me out, please...

    | seotoolsland.com
    0

  • Hi, What to do with more than 300 links with a malicious anchor text that has nothing to do with my content. I am disavowing those links for the last 5 years. Some of them are directed to URLs that have been changed more than 8 years ago. How can I block this malicious behavior? Thanks in advance

    | Arlinaite47
    0

  • Hi guys, is a pleasure being a part of this community, hope in learning a lot with you guys, i just started a year learning about SEO and it been a big journey. I was looking at some competition of some websites that i been optmizing, and i found a website that called my attention and i cant figure out whats going on, it haves huge traffic but in terms of technicall SEO is really week, and not just this but also in terms of DA and backlinks (most of them spammy - 20 backlinks), the domain in question is bhnews.com.br I notice that doesnt have any social media, not analytics, etc. The only thing that i notice is that there is a website or a company called "BH news" (televesion), but its not related with it, since the type of information that bhnews.com.br presents is "lottery" results. So this kind of situation confuses me a lot, because is a lot of hard work in optmizing a website to rank in google, and than i come a across with this type of website with 20 backlinks (most of anchor or name of domain), and than haves like 2M visits per month and ranks for keywords related with the this type of sites of lottery. Can someone tell me if there is some kind of black seo, or something that is making this rank so high? regards

    | jogobicho
    0

  • I need help resolving technical SEO issues on my website CamRojud. I have tried allSEO  tactics but no improvement yet. Can someone in the forum guide me through please.

    | Dawodus
    0

  • does it good practice to make backlinks on the same site where our competitor made! or should we have to find same DA sites that related to my niche also. Like if my competitor https://tinyurl.com/3uyjkrrj make a backlink into CNN site then what is the best practice that we should also get a backlink from the CNN or not?

    | ali-ahmed2
    0

  • Hi, -1- I have an old site which had a manual spam action placed against it several years ago,  this is the corporate site and unfortunately has its name placed on all business cards etc,  therefore I am unable to get rid of this site entirely.. -2- I created a brand new site with a new domain name for which white hat SEO marketing has been done and very little of it...   everything was doing well up until last week when I dropped from bottom of page one to top of page 11 for my keyword in question. -3- I changed the old sites ( the one with the manual spam action ) to mimic the look of the FIRST PAGE of the new domain I am using, and I have the main menu items on this first page linked to the appropriate sections within the new domain site, i.e  About US etc.  On this page I'm the following: <link rel="<a class="attribute-value">canonical</a>" href="[http://www.mynewsite.com](view-source:http://www.norsteelbuildings.ca/)" /> and am linking as such: <li><a href="http://www.mynewsite.com/about/" class="" rel="<a class="attribute-value">nofollow</a>">ABOUT USa>li> using this approach I was hoping that I was doing the correct and not passing along any link juice good or bad however when I view the "Webmaster Tools->Links to your site" I find 1000+ links from my old site and then when I click on it I see all the spammy links that my old site got banned for pointing to my old site and accompanied by a header "Via this imtermediate Link>myoldSite.com". Can someone please sehd some light on what I should e doing or if even these link are effecting my new site, something is telling me there are but how do I resolve this issue.. Thanks in advance.. ```

    | robdob12
    0

  • Hi there and thanks for the great information, certainly lots to take in. Can anyone suggest the best way to setup product / category  url structure for a store? At the moment we have something like domainname.com/parentcategory/subcategory/product name.html As the product url, we edited url structure using a plugin, we don't use default WooCommerce url settings. domainname.com/parentcategory/subcategory/product name.html.     this can sometimes be long But when you click on the product the url changes to the following. domainname.com/product name.html.      This can shorted the url by 40% and still have keyword in url Is there any benefit in doing his? Re canonical urls, I only have about 15 products that are selected in many categories.the other 200 are under once category only. Product pages don't have many backlinks at the moment. Thanking you so much.

    | IvanaDaulay
    0

  • Hi,  We have a lot of links that have a spam score above 30% and 60%.  I don't know if someone has spammed our website.  However our SEO company has said we should remove these carefully over a period of 3 months while they add new good links.  I don't quite trust this advice.  Are they trying to get more business?? They have put doubt in our mind.  Can anyone please shed any light on this??  Thank you

    | YvonneDupree
    0

  • Hi all My website is https://simthanglong.vn/ and it have +7000 Referring domains from competitor use tools bad backlink. i want to disavow it but Google Search Console accept export up to 1000 domains. So, What I have to do. Help me Please.67oetuz.jpg

    | simthanglongdotvn
    0

  • I have an SEO campaign, where I have about ~100 target websites.  I have an article on a specific topic, that is relevant to their industry and mine.  The article links back to my website, and in exchange for posting the article the owner of the target website receives compensation in free services from our company. The topic is very specific to the marketing campaign and the compensation model.  It is not possible for this particular campaign to create other topics for articles. If several websites host the exact same article that links to my website: Is there a negative SEO consequence for the target websites? Is there a negative SEO consequence for my website? If yes to either of these questions, just how different would the post need to be to avoid the answer being yes to either of these questions?

    | deweydecibel
    0

  • Hello, My Website Spam Score is 60. how can I reduce the spam score of the website. plz give me suggestion

    | jyhkgkkkkkhkjgj
    0

  • Hi, I have a 10 years old website, where I promote all my services - around 30 of them under 5 main categories. For example, my current website promotes these services. A service - with a1, a2, a3 services B service - with b1, b2, b3 services C service - with c1, c2, c3 services D service - with d1, d2, d3 services E service - with e1, e2, e3 services Now I want to promote just "A service" with its sub-services into a separate website, as that service is in demand now and also those keywords should be my main keywords. I want to connect my old website with the new one, to increase the trust among users. Can I do this? I hope I am not violating any Google rules by doing this. Please help with suggestions. Thanks. Jessi.

    | Sudsat
    0

  • Hi Guys, I've been reading various posts on the Q&A section here at Moz about Meta keywords. I understand that meta keywords are not relevant with Google and that Bing signals this as spam. I'm optimising existing websites which already have meta keywords in the html coding. My question is: If I delete ALL meta keyword coding will this have any negative impact whatsoever? Thanks Mozers Jason 🙂

    | Grant-Westfield
    0

  • Hi
    My competitors destroy my website with huge spam links! Its more than 400 high spam (80-100% spam score) unique domain, link to us sitewide!!! I disavow on search console. But its not enough! All pages ranks down and we lost everything we had.... 
    What should we do now? If you can, please help me
    Darookhaneonline.com Capture.jpg

    | amirooo.sh123
    0

  • It seems that the broad keyword use is not very accurate. I have 3 very similar keywords:  Dive Florida, scuba diving in Florida, Florida scuba diving. Why does the program not recognise them as broad usage when assessing the page title? And if the program cannot understand broad usage terms, how confident can we be that the program can properly measure for keyword stuffing?

    | Zambezikid
    0

  • My Website has been getting too many DMCA Hits since last december then my rankings dropped i would like to know if getting a new domain would be advisable ... and would it be good to redirect my website that is getting DMCA hits to the new domain i want to get it is advisable to build links for it the new domain or would it pass link juice to it (it has some spammy links tho)

    | emmycircle
    0

  • Hi, I've been looking online for the best locations to purchase expired domains with existing Page Authority/ Domain Authority attached to them. So far I've found: http://www.expireddomains.net
    http://www.domainauthoritylinks.com
    http://moonsy.com/expired_domains/ These site's are great but I'm wondering if I'm potentially missing other locations? Any other recommendations? Thanks.

    | VelasquezEF
    1

  • Hello Moz Community, Over many years 120 websites were created all under a couple different organizations around the globe. The sites are interconnected via anchor text and domain name links and some redirect to larger sites. The teachings have a central theme and many tools, training programs, events, locations and services are offered on many different websites. Attached is a slice of a Majestic Link Graph showing the network. God bless Majestic for this new tool! We are looking for solutions that are efficient and effective in regards to usability, rankings and being achievable. Thank you so much for your help! Donna EJhNPqT

    | Awakening-Mind
    0

  • Hi Webmasters, I would like to move shipwaves.me to shipwaves.aeHowever, our website is concentrated on middle east countries and moreover, we have though .me is middle east [United Arab Emirates} and later with SEO advice, we have taken .ae.Besides, our confusion is if the website move from Shipwaves.me to the new domain shipwaves.ae this makes our SEO ranking loss or not?some of our keywords has been started showing on various search pages. So, anyone knows about this concern, please let me know.

    | LayaPaul
    0

  • Hi, our company website is about freight forwarding, and im feared about .me extension they have taken.  The location is for Dubai and the website is running google ads with a no-indexed landing page. I have the doubt, that our cargo company based website shipwaves.me is not receiving Google ads attention in that case. Besides, the other confusion is shipwaves.me takes time to rank for the keywords with high search or not other than .com extension. I'm confused why this company has taken, .me extension and anybody got the idea- is this .me is a top-level domain or it takes more time than .com domains.

    | LayaPaul
    0

  • Hi, I would like to do some directories. When I checked with a person for his recent work, he has given the same description in 50 directories he has done for a client. Does this affect SEO or not?

    | AnuManish
    0

  • Hi, There is a subdomain with a root domain's DA  90. I can earn a backlink from that subdomain. This subdomain is fresh with no traffic yet. Do I get the ranking boost and authority from the subdomain? Example: I can earn a do-follow link from **https://what-is-crm.netlify.app/ **but not from https://netlify.app

    | teamtc
    0

  • Hi all, Within my organization we maintain a bunch of websites, say child1.com, child2.com and child3.com. It was recently suggested that we merge all three into a single one, say mother.com. The marketing community within my organization strongly argued against this, mainly due to risks related to brand awareness, rank and traffic loss for each of these websites. But we resigned to the idea that we must do it, so we started considering the next proper steps. Now, my understanding is that setting up redirects is crucial in order to cushion the fall and mitigate the losses. However, some people are suggesting url masking. To me personally, url masking doesn't sound like a white hat practice, maybe it's borderline grey, but the bottom line is I need some advice on this topic. Could someone kindly address the following: 1. How is url masking different from url redirect? 2. Is url masking different from url cloaking? 3. Would google penalize us for implementing url masking? 4. Would that have any impact on our PPC campaigns? 5. Are there any documented cases of successful and google-sanctioned websites that are actively using url masking? 6. Are there any pitfalls to using this strategy? Thank you

    | SimonaCretu
    0

  • Hi, I have a website, https://australiatimenow.com.au/  I would like to remove the trailing slash and move to .HTML formal. I have never done SEO on my articles. Is that, any issue causes if I move to .HTML format?

    | joshnajenny
    0

  • Let's assume there's a website for nursery. Now they have listed plants and trees as their product now yoast is generating product structured data because of that search console is reporting errors  in markup says "Either "offers", "review", or "aggregateRating" should be specified" Reviews can be fixed because of genuine reviews and ratings but trees doesn't have sku, gtin8, gtin13, gtin14 or mpn" so we can't add this information. Because of this every product listing shows an error in structured data. What's the possible fix to get rid of these errors? **Note: I tried using snip to override Yoast Schema but using another plugin is not the first choice. **

    | Ravi_Rana
    0

  • When being trashed by a less than white competitor what do you find most effective: lie down with your feet in the air considering a career in gardening? turn grey yourself? rat on them to Google? Phil

    | Phil_
    1

  • Hey guys, over the past two months my DA has gone down from 17 to 12, and I have no dura what could have caused it. I started putting in some Amazon affiliate links in my posts - could that be the reason why? Also, I have about 30 backlinks from a blog with a spam score of 11% - could this also be affecting it in any way?

    | AmyAed
    0

  • I have about 15 products in my store. Should I noindex shop and blog page for SEO? The reason I ask this question is because I see someone suggesting noindex archives pages.  And the shop page is product archive and blog page is archive too, so should I choose index or noindex? Thanks!

    | Helloiamgood
    0

  • hi, some of my keywords with high volume are ranking on first page in canada, but in the states i am on 3rd pages first result. what factors are contributing this disparity. what can be done here in this case. is it because of my links and tld distribution or some server location thing. what should i do to rank better in the US? i have shared hosting server in singapore.

    | Sam09schulz
    0

  • Hi everyone, here the issue I need to know if you can help or not, a website called timeviewer.tv. Now the problem is, when you search for 'timeviewer', Google will tell you do you want to 'search for teamviewer instead'? I want people to be able to search timeviewer purely without the need to click on search for timeviewer instead. How can this be accompplished? Thanks everyone. Luca

    | Luca_Tagliaferro
    0

  • Hello, I have seen on many places people are selling 301 Redirect Links Via Top Authority websites Like Forbes,CNN etc . How do they do it? and is it safe to have such links? I have researched a lot but not found any useful information to implement it. Any Idea how to do it? Thanks

    | Ademirates
    0

  • I am getting enough Traffic on my website on best weed killer on affiliate but Moz still showing its Rank in millions. What would be the best strategy to improve the rankings.???

    | sarahelen
    0
  • This question is deleted!

    0

  • will i be able to get the link juice from the same domain but different subdomain, if I have a backlink lets say there is a website, which is featuring my topic on multiple subdomains any benefit? or it will be considered one link?

    | maria-cooper9
    0