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  4. Subdomain and Domain Rankings

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Subdomain and Domain Rankings

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  • bThere
    bThere last edited by Oct 16, 2011, 4:29 PM

    I have read here that domain names with keywords might add a boost to your search rank

    For instance using a completely inane example monkey-fights.com might get a boost compared to mfl.com (monkey fighting league)  when searching for "monkey fights"

    There seems to be a hot debate as to how much bonus the first domain might get over the second, but leaving that aside for the moment.

    Question 1.

    Would monkey-fights.mfl.com get the same kind of bonus as a root domain bonus?

    Question 2.

    If the answer to 1 above was yes would a 301 redirect from the suddomain URL to root domain URL retain that bonus

    I was just thinking on how hard it is to get root domains these days that are not either being squatted on etc. and if this might be a way to get the same bonus, or maybe subdomains are less bonus prone and so it would be a waste of time

    Thanks

    1 Reply Last reply Reply Quote 0
    • RobertFisher
      RobertFisher @bThere last edited by Oct 18, 2011, 8:56 AM Oct 18, 2011, 8:56 AM

      Actually, I saw a couple of those monkeys at a recent MMA event.... again, its a joke. 😉

      1 Reply Last reply Reply Quote 0
      • bThere
        bThere @RobertFisher last edited by Oct 16, 2011, 9:10 PM Oct 16, 2011, 9:10 PM

        I would hope that domain/key-word would rate as well as key-word.com etc. , it seems like they should, but it also seems like a lot of peopel think they are not.

        I kind of buy into  the key-word.com being a bonus if for no other reason than it's a form of anchor text keywording on all incoming links.  That makes sense to me, but that does not mean it's correct.

        I have also read the subdomains do not inherit the same magic as root domains on google, but you know what they say about opinions, and if its primarily a function of the key word being included in all links then domain - subdomain should not matter .

        I was hoping someone had tried an experiement, I guess we will see what others say.

        As to monkey fighting, it's the direct replacement to MMA, so don't nock it until you have tried it! ( for the humorless readers this is a joke, I do not sponsor, participate in, or condone cruelty to animals )

        RobertFisher 1 Reply Last reply Oct 18, 2011, 8:56 AM Reply Quote 0
        • RobertFisher
          RobertFisher last edited by Oct 16, 2011, 8:41 PM Oct 16, 2011, 8:41 PM

          Subdomains and Root domains are treated somewhat similarly. So, monkey-fights.mfl.com should receive a similar exact match domain "bonus." But, it really depends on what you are trying to accomplish with the exact match as to whether or not it is a good idea. SubDomains do not usually get the benefit (or at least not the full benefit) of the various ranking metrics acquired by the root domain. 
          If this would otherwise simply be a single page on your main site, you are better off in my opinion to go with mfl.com/monkey-fights.com. You get the benefit of the URL having a keyword match without giving up the acquired rank of the root domain. Also, many in SEO believe the amount of "bonus" afforded with an exact match domain is weakening.

          Lastly, my response in no way signifies my endorsement of Monkey Fights, I find the practice abhorrent. 😉

          bThere 1 Reply Last reply Oct 16, 2011, 9:10 PM Reply Quote 1
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