undefined
Skip to content
Moz logo Menu open Menu close
  • Products
    • Moz Pro
    • Moz Pro Home
    • Moz Local
    • Moz Local Home
    • STAT
    • Moz API
    • Moz API Home
    • Compare SEO Products
    • Moz Data
  • Free SEO Tools
    • Domain Analysis
    • Keyword Explorer
    • Link Explorer
    • Competitive Research
    • MozBar
    • More Free SEO Tools
  • Learn SEO
    • Beginner's Guide to SEO
    • SEO Learning Center
    • Moz Academy
    • MozCon
    • Webinars, Whitepapers, & Guides
  • Blog
  • Why Moz
    • Digital Marketers
    • Agency Solutions
    • Enterprise Solutions
    • Small Business Solutions
    • The Moz Story
    • New Releases
  • Log in
  • Log out
  • Products
    • Moz Pro

      Your all-in-one suite of SEO essentials.

    • Moz Local

      Raise your local SEO visibility with complete local SEO management.

    • STAT

      SERP tracking and analytics for enterprise SEO experts.

    • Moz API

      Power your SEO with our index of over 44 trillion links.

    • Compare SEO Products

      See which Moz SEO solution best meets your business needs.

    • Moz Data

      Power your SEO strategy & AI models with custom data solutions.

    Track AI Overviews in Keyword Research
    Moz Pro

    Track AI Overviews in Keyword Research

    Try it free!
  • Free SEO Tools
    • Domain Analysis

      Get top competitive SEO metrics like DA, top pages and more.

    • Keyword Explorer

      Find traffic-driving keywords with our 1.25 billion+ keyword index.

    • Link Explorer

      Explore over 40 trillion links for powerful backlink data.

    • Competitive Research

      Uncover valuable insights on your organic search competitors.

    • MozBar

      See top SEO metrics for free as you browse the web.

    • More Free SEO Tools

      Explore all the free SEO tools Moz has to offer.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Learn SEO
    • Beginner's Guide to SEO

      The #1 most popular introduction to SEO, trusted by millions.

    • SEO Learning Center

      Broaden your knowledge with SEO resources for all skill levels.

    • On-Demand Webinars

      Learn modern SEO best practices from industry experts.

    • How-To Guides

      Step-by-step guides to search success from the authority on SEO.

    • Moz Academy

      Upskill and get certified with on-demand courses & certifications.

    • MozCon

      Save on Early Bird tickets and join us in London or New York City

    Unlock flexible pricing & new endpoints
    Moz API

    Unlock flexible pricing & new endpoints

    Find your plan
  • Blog
  • Why Moz
    • Digital Marketers

      Simplify SEO tasks to save time and grow your traffic.

    • Small Business Solutions

      Uncover insights to make smarter marketing decisions in less time.

    • Agency Solutions

      Earn & keep valuable clients with unparalleled data & insights.

    • Enterprise Solutions

      Gain a competitive edge in the ever-changing world of search.

    • The Moz Story

      Moz was the first & remains the most trusted SEO company.

    • New Releases

      Get the scoop on the latest and greatest from Moz.

    Surface actionable competitive intel
    New Feature

    Surface actionable competitive intel

    Learn More
  • Log in
    • Moz Pro
    • Moz Local
    • Moz Local Dashboard
    • Moz API
    • Moz API Dashboard
    • Moz Academy
  • Avatar
    • Moz Home
    • Notifications
    • Account & Billing
    • Manage Users
    • Community Profile
    • My Q&A
    • My Videos
    • Log Out

The Moz Q&A Forum

  • Forum
  • Questions
  • Users
  • Ask the Community

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. SEO Tactics
  3. Content Development
  4. Should I publish several blog posts at once or stagger?

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

Should I publish several blog posts at once or stagger?

Content Development
6
7
6.0k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as question
Log in to reply
This topic has been deleted. Only users with question management privileges can see it.
  • AndreB
    AndreB last edited by Jan 15, 2012, 9:23 PM

    I have several blog posts that I want to publish (40 or so). For freshness is it better to stagger their publication over several months or is it fine to publish them all at the same time. The comments are closed.

    1 Reply Last reply Reply Quote 0
    • EGOL
      EGOL @Francisco_Meza last edited by Jan 16, 2012, 12:47 AM Jan 16, 2012, 12:47 AM

      I agree.  Most of the articles that I have written have taken at least 8 hours.  Some have taken over a week with a photographer/artist helping me with images.

      I know that lots of people don't believe that we spend this much time and think that 20 minutes of yada yada text is going to be competitive.

      1 Reply Last reply Reply Quote 0
      • Francisco_Meza
        Francisco_Meza @RyanKent last edited by Jan 16, 2012, 12:41 AM Jan 16, 2012, 12:41 AM

        "It often takes a full 8 hour day or more to write a top quality article. "

        Funny you say that. I spent 10 hours today writing one page of kick ass highly relevant content. But I could have written 8 blog posts today with that time. NOPE, I know better. I have Universities link to my content.

        EGOL 1 Reply Last reply Jan 16, 2012, 12:47 AM Reply Quote 2
        • RyanKent
          RyanKent last edited by Jan 15, 2012, 11:52 PM Jan 15, 2012, 11:52 PM

          I have several blog posts that I want to publish (40 or so). For freshness is it better to stagger their publication over several months or is it fine to publish them all at the same time.

          I would publish them all at once, but I think you are asking the wrong question.

          Why do you have 40 blog posts? I am willing to bet the quality of these posts are poor. You may feel the articles are average, above average or even "good", but that is not even close to acceptable in today's world. When you perform a Google search for the keyword focus of most articles, thousands and perhaps millions of results are returned. Your goal is to land on page 1 of those results. You need "best on the web" content.

          It often takes a full 8 hour day or more to write a top quality article. These types of articles don't accumulate. In every case a site owner has shared with me they had 40 articles to publish, they were your average 500 word internet articles being cranked out by a team of content writers, and the articles were never going to reach the top of any competitive keyword search.

          I am also concerned about closing comments. You are denying your readers to engage the article and offer valuable content and ideas. This frequently happens when the site owner fears what readers might say. I would suggest a different strategy where you feel comfortable receiving comments.

          I made a couple intuitive guesses in my response. If I am mistaken, I apologize.

          Francisco_Meza 1 Reply Last reply Jan 16, 2012, 12:41 AM Reply Quote 2
          • EGOL
            EGOL last edited by Jan 15, 2012, 11:21 PM Jan 15, 2012, 11:21 PM

            If your blog posts pull in traffic then sitting on them is like walking away from money.

            How much money will it cost you to sit on them.  How many likes, tweets, links will it cost?

            If not much then publish them.

            Even if you post them all simultaneously and you can still promote them individually.  (This is one of the problems with a blog... it chronologically posts your content.  If you were publishing on webpages they could be indexed and on the site but not brought to the homepage until promotion time.

            1 Reply Last reply Reply Quote 0
            • JamesNorquay
              JamesNorquay last edited by Jan 15, 2012, 10:05 PM Jan 15, 2012, 10:05 PM

              Stagger the posts, if you put every thing on at once you are not going to create buzz.

              Another thing you can do to get re turn visitors is to have say:

              Part 1 of a post to Part 5 then you get re turn visitors and people coming back to your blog for all the parts of the posts.

              1 Reply Last reply Reply Quote 0
              • CaseyKluver
                CaseyKluver last edited by Jan 15, 2012, 9:57 PM Jan 15, 2012, 9:56 PM

                I would say absolutely stagger them out. If you have 40 or so blog posts ready to go, that is awesome!

                Google loves a freshly updated blog, In fact it might look spammy to Google if you dump 40 blog posts to your site in one day, then dont post anything else for a month or so..

                I would push a new post out once every 1-3 days. Between postings really focus on re-editing the content to make it really stand out. Make sure it has relevant pictures, videos, links and is laid out in a easy to read format.

                Is there a reason comments are closed on your blog btw? This is a great way to keep your content updated without doing any work.

                1 Reply Last reply Reply Quote 0
                • 1 / 1
                1 out of 7
                • First post
                  1/7
                  Last post

                Got a burning SEO question?

                Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                Start my free trial


                Browse Questions

                Explore more categories

                • Moz Tools

                  Chat with the community about the Moz tools.

                • SEO Tactics

                  Discuss the SEO process with fellow marketers

                • Community

                  Discuss industry events, jobs, and news!

                • Digital Marketing

                  Chat about tactics outside of SEO

                • Research & Trends

                  Dive into research and trends in the search industry.

                • Support

                  Connect on product support and feature requests.

                • See all categories

                Related Questions

                • GreatLegalMarketing

                  What Are The Pros and Cons of Writing About the Same Topic Several Times?

                  I am working on a website that has been publishing content for years. Some of the content is 6 or 7 years old! Daily, I am re-writing, updating, or deleting old content, and adding new content. We have covered every topic under the sun (within our niche market), and sometimes new content is similar to old content in some way. Or, we are answering the same question a dozen different ways. I have always assumed this was correct for SEO, but I was challenged on this notion today and now I am questioning the practice of writing content that could be the same (or similar) as the old content we have written. What are the pros and content of creating "duplicate" content, provided it is never an exact carbon copy of our older content.

                  Content Development | Dec 27, 2017, 7:52 PM | GreatLegalMarketing
                  0
                • steph_ba

                  Is it possible to do guest blogging on moz blog?

                  Hi, I know it used to be possible but now i don't find any contact to submit an article to the blog. How does that work? Is that still possible to do it? And if yes, what are the conditions to be writer for Moz blog? Thanks. Stephanie

                  Content Development | Aug 24, 2017, 2:53 PM | steph_ba
                  0
                • TapGoods

                  Blog.site.com vs site.com/blog

                  Which is better for SEO: blog.site.com or site.com/blog.  In other words, is it better to have the blog running in a subdomain or as a director within the main site?  Right now we are running as a subdomain, but want to be sure Google isn't considering that a separate site.  The blog shows up separately on Google Analytics, which makes me think site.com/blog is better if for no other reason, it would give our domain greater traffic. Not sure if this matters, but some site info: our site is a sharing economy tool for renting your stuff we are running the blog on Wordpress blog traffic is about 5% of total traffic

                  Content Development | Jun 19, 2016, 9:34 PM | TapGoods
                  0
                • Trevorneo

                  My keywords have low search volume - is it still worth starting a blog?

                  I'm thinking of starting a new blog, but when I did my keyword research I found that my keywords all have low search volume (under 100 searches per month, with the occasional keyword having 480 searches a month). Is this a deal breaker? Any recommendations would be great - thanks everyone!

                  Content Development | Sep 14, 2015, 6:42 PM | Trevorneo
                  1
                • UnderRugSwept

                  2,500 Word blog post? What's your advice?

                  Most of my blog posts end up being 400-600 words, sometimes more, sometimes less. I have written one that is 2,500 words this time. If it were you, would you make one huge post, or split it into two or three? Or would you say it wholly depends on my site and the type of content? As far as link bait goes, one page is better . . . I guess. But would anyone ever read a 2,500 word blog post, even it it's about a subject he/she is interested in? Additionally, what's better for SEO? Just wants some second opinions. Thanks!

                  Content Development | May 7, 2012, 9:46 AM | UnderRugSwept
                  0
                • GYMSN

                  Posts vs Pages and Rankings Differ Greatly

                  I use wordpress for most of my sites and generally have a post 'news' section.  What I've noticed is that just about every time a post will always rank much higher and much faster than a 'page'. As long as I don't let it get buried in the news archives it continues to rank well, better than if I were to create a 'page'. Is there any sort of reason this might occur?  I'd like to be able to just create 'pages' but at this point in time it makes no sense.

                  Content Development | Apr 23, 2012, 12:55 AM | GYMSN
                  0
                • derrickkuhn

                  How do blogs affect seo?

                  Could you help me understand how blogs affect seo and how this works specifically when a blog is located within a site? Thank you!

                  Content Development | Jul 11, 2011, 10:25 PM | derrickkuhn
                  0
                • eTundra

                  Should I Have No Index, No Follow On Blog Category & Tag Pages?

                  At some point in the past I read or was told that No Index, No Follow tags on category and tag pages were a good thing on a standard WordPress blog in order to prevent duplicate content issues. Is this still true or was it ever true?

                  Content Development | Jun 22, 2011, 7:14 PM | eTundra
                  0

                Get started with Moz Pro!

                Unlock the power of advanced SEO tools and data-driven insights.

                Start my free trial
                Products
                • Moz Pro
                • Moz Local
                • Moz API
                • Moz Data
                • STAT
                • Product Updates
                Moz Solutions
                • SMB Solutions
                • Agency Solutions
                • Enterprise Solutions
                • Digital Marketers
                Free SEO Tools
                • Domain Authority Checker
                • Link Explorer
                • Keyword Explorer
                • Competitive Research
                • Brand Authority Checker
                • Local Citation Checker
                • MozBar Extension
                • MozCast
                Resources
                • Blog
                • SEO Learning Center
                • Help Hub
                • Beginner's Guide to SEO
                • How-to Guides
                • Moz Academy
                • API Docs
                About Moz
                • About
                • Team
                • Careers
                • Contact
                Why Moz
                • Case Studies
                • Testimonials
                Get Involved
                • Become an Affiliate
                • MozCon
                • Webinars
                • Practical Marketer Series
                • MozPod
                Connect with us

                Contact the Help team

                Join our newsletter
                Moz logo
                © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                • Accessibility
                • Terms of Use
                • Privacy

                Looks like your connection to Moz was lost, please wait while we try to reconnect.