Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why do SERP Results ( Rankings ) differ from country to country ?
-
Hi, I have been doing seo for this client based in Sri lanka for almost 8 months now. Since we started SEO we had set up geographic target setting to UK through google webmaster tools.
At the moment Site is completely ranking higher on google uk & other countries except Sri Lanka . On Google.lk site doesn't even come within 1st 5 pages for keywords which are ranked on1st page in other countries ?
What do you think about this ? How does it happen ?
-
Sorry I do not have much. Basically I believe Google is running all kind of different tests on each database, collecting data then using it on major updates.
One possible way to check rankings for different databases is to connect through Proxy Servers, but I am not a big IT guy, so maybe someone else can answer you how to do that.
Istvan
-
Could you be kind enough to name few major factors that affect database data differentiation. ?
How do we get over with ?
-
You said you set up targeting for the UK so why are you concerned that it doesnt rank on Google.lk?
If you want to geo-target a website for a particular countries search results you'll find lots of good blog posts about how to do it right here on SEOMOZ. Aside from that heres a few pointers:
-
You really need the country specific TLD or at worst a country neutral one e.g. .net. If you want to target the uk then you will do much better having a co.uk TLD. If you DO have a co.uk TLD this is the main reason why you dont rank in Google.lk.
-
Ensure the website content is written in the language of the country you want to target.
-
Try and attract links from country specific tlds e.g. if you want to target google.lk search results try and get links from .lk websites e.g. website.lk
-
-
Hey Pyxle,
There are a lot of Google Databases all over the world. Depending on your browser location your query will differ depending on which Google Database you are connected to (Giving different results).
Google does test-test-test on each database, so there are a lot of factors that could differ from database to database.
I hope this helped,
Istvan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What to do with PDFs that rank well?
Looking at some reports, I found that a client's site has PDFs that are ranking well for niche terms and getting some traffic. What can I do to get more out of them from a marketing standpoint? The obvious issue is that a PDF doesn't have the interactivity of a site visit, where we have analytics and CTAs. Someone has to follow a link back from the PDF to the site for us to even register a visit, let alone try to get their email or have them otherwise convert. My first guess is to make landing page summaries of the PDF content that link to the PDF, and canonical the PDF to the respective landing page. Has anyone tried this, or done something else that they would recommend again in this situation?
Intermediate & Advanced SEO | | JFA0 -
Meta-description issue in SERPs for different countries
I'm working with a US client on the SEO for their large ecommerce website, I'm working on it from the UK. We've now optimised several of the pages including updating the meta-descriptions etc. The problem is when I search on the keyword iin the UK I see the new updated version of the meta-description in SERPs results. BUT when my client searches on the same keyword in the US they're see the old version of the meta-description. Does any one have any idea why this is happening and how we can resolve it? Thanks Tanya
Intermediate & Advanced SEO | | TanyaKorteling0 -
If a page ranks in the wrong country and is redirected, does that problem pass to the new page?
Hi guys, I'm having a weird problem: A new multilingual site was launched about 2 months ago. It has correct hreflang tags and Geo targetting in GSC for every language version. We redirected some relevant pages (with good PA) from another website of our client's. It turned out that the pages were not ranking in the correct country markets (for example, the en-gb page ranking in the USA). The pages from our site seem to have the same problem. Do you think they inherited it due to the redirects? Is it possible that Google will sort things out over some time, given the fact that the new pages have correct hreflangs? Is there stuff we could do to help ranking in the correct country markets?
Intermediate & Advanced SEO | | ParisChildress1 -
Ranking 2 pages on the same domain in the same SERP
I thought it was generally said that Google will favour 1 page per domain for a particular SERP, but I have seen examples where that is not the case (i.e. Same domain is ranking 2 different pages on the 1st page of the SERPs...) Are there any "tricks" to taking up 2 first page SERP positions, or am I mistaken that this doesn't always happen?
Intermediate & Advanced SEO | | Ullamalm0 -
My .com ranks well in the US but not in the UK or other countries?
My companies is based in the US, but our customer base is 50% international. The majority of our international customers are from english speaking countries like the UK, AU, NZ, etc. We currently rank well for 2 of our industries core keywords in the US, but are not even on the radar in the UK or AU. I do generate international backlinks, although not as much as the US backlinks (approximately 25% intl, 75% US). Should I purchase localized urls like .co.uk or .com.au and point those at my .com? Any guidance the community could provide would be greatly appreciated?
Intermediate & Advanced SEO | | batchbook0 -
Is it normal to initially rank low in the SERPs, then over time gain rank?
We just released a very targeted page for a specific item about 18 hours ago. For the main keyword as well as multiple variations, we currently are ranking around # 40 to # 50 depending on what the exact query is. Is it normal to initially rank lower in the SERPs and then as the page ages, gain? Thank you for your insights!
Intermediate & Advanced SEO | | DJ1231 -
Subpage ranking for homepage keyword
Hi all, May seem like a simple scenario and I might be missing something, but my subpage seems to be ranking for my main homepage keyword. The subpage PR is 28 and my domain authority is 17, how can I get my main home page to rank instead of the sub page (product page)? I want to stay away from exact match anchor text links, any suggestions?
Intermediate & Advanced SEO | | SO_UK0 -
How long until you see results?
How long does it typically take for SEO efforts to materialize? We recently performed a complete website redesign (new site, and am wondering how long we should wait until we analyze the results and possibly change our seo/keyword strategy?
Intermediate & Advanced SEO | | tdeboer0