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  4. Where to put Schema On Page

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Where to put Schema On Page

Technical SEO
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  • bozzie311
    bozzie311 Subscriber last edited by May 24, 2012, 4:31 PM

    What part of my page should I put Schema data? Header? Footer?

    Also All pages? or just home page?

    1 Reply Last reply Reply Quote 4
    • AlanBleiweiss
      AlanBleiweiss @impt last edited by Nov 14, 2013, 7:32 PM Nov 14, 2013, 7:32 PM

      Oliver,

      Thank you for pointing out this "exception" to the Schema placement rule.  As is the case with any structured markup solution, there will, from time to time, be cases where certain, specific elements go in the "head" section of the code.  Anything that applies to an individual page in its entirety, and does not limit itself to an element of content within the page does, in fact, belong in the "head" area of the page code.

      1 Reply Last reply Reply Quote 0
      • impt
        impt @AlanBleiweiss last edited by Nov 12, 2013, 4:19 PM Nov 12, 2013, 4:19 PM

        What about situations such as those in this example

        http://moz.com/blog/meta-data-templates-123

        AlanBleiweiss 1 Reply Last reply Nov 14, 2013, 7:32 PM Reply Quote 1
        • topic:timeago_earlier,about a year
        • jenmcardle
          jenmcardle @AlanBleiweiss last edited by May 24, 2012, 7:41 PM May 24, 2012, 7:41 PM

          I agree with Alan. The standards are demonstrated on the schema.org website. Here is a link using a recipe as an example of how to mark up a page: http://schema.org/Recipe

          1 Reply Last reply Reply Quote 0
          • AlanBleiweiss
            AlanBleiweiss last edited by Nov 14, 2013, 7:33 PM May 24, 2012, 6:06 PM

            Always place schema markup directly in the position on the page where you want the content to appear if it's content specific - wrapping it around that content. So if your business name and address are in the main content area, that's where you place the schema code.  It's literally a wrapper just like a CSS div would be, or an old-school HTML table, but not for display purposes on-site.

            EDITED 11/14/2013 based on a question from Oliver (below) regarding situations where markup is located in the "head" area of the page:

            Exceptions to "in-body" markup:

            As is the case with any structured markup solution, there will, from time to time, be cases where certain, specific elements go in the "head" section of the code.  Anything that applies to an individual page in its entirety, and does not limit itself to an element of content within the page does, in fact, belong in the "head" area of the page code.

            jenmcardle impt 2 Replies Last reply Nov 12, 2013, 4:19 PM Reply Quote 4
            • goodlegaladvice
              goodlegaladvice last edited by May 24, 2012, 5:17 PM May 24, 2012, 5:17 PM

              I have so far put it in the main content & in the header both seem to work fine

              1 Reply Last reply Reply Quote 0
              • bozzie311
                bozzie311 Subscriber @deltasystems last edited by May 24, 2012, 4:35 PM May 24, 2012, 4:35 PM

                Local business, Name, Address

                1 Reply Last reply Reply Quote 0
                • deltasystems
                  deltasystems Subscriber last edited by May 24, 2012, 4:36 PM May 24, 2012, 4:33 PM

                  What Schema data are you referring to? Different microtags will apply to different pages. Generally, anywhere you can use a microtag, you should.

                  bozzie311 1 Reply Last reply May 24, 2012, 4:35 PM Reply Quote 0
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