Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Decreasing Page Load Time with Placeholder Images - Good Idea or Bad Idea?
-
In an effort to decease our page load time, we are looking at making a change so that all product images on any page past page 1 load with a place holder image. When the user clicks to the next page, it then loads all of the images for that page.
Right now, all of the product divs are loaded into a Javascript array and loaded in chunks to the page display div. Product-heavy pages significantly increase load time as the browser loads all of the images from the product HTML before the Javascript can rewrite the display div with page-specific product HTML. In order to get around this, we are looking at loading the product HTML with a small placeholder image and then substituting the appropriate product image URLs when each page is output to the display div.
From a user experience, this change will be seamless and they won't be able to tell the difference, plus they will benefit from a potentially a short wait on loading the images for the page in question. However, the source of the page will have all of the product images in a given category page all having the same image. How much of a negative impact will this have on SEO?
-
Are those images for search results (i.e. product thumbnails) or actual product pages? A link would help to understand how your site currently looks.
If you have not done it yet, I would run you page through webpagetest.org (or pagespeed) and then look at obvious optimisations (CDN, HTTP cache directives, image-size optimisations) first.
It sounds to me that you are "caching" multiple products in JS and based on user interaction show then the relevant content. Depending on how this is done, you might actually not get any SEO value from this.
-
If it's Good for users it's good for Google.
Potentially duplicate content < Fast page load speed + Lower Bounce Rate
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Reason for robots.txt file blocking products on category pages?
Hi I have a website with thosands of products. On the category pages, all the products are linked to with the code “?cgid” in the URL. But “?cgid” is also blocked in the robots.txt file for some reason. So I'm thinking it's stopping all my products getting crawled by Google. Am I right here? Is there any reason why a website would want to limit so many URL's? I'm only here a week and the sites getting great traffic, so don't want to go breaking it!!! Thanks
Web Design | | Frankie-BTDublin0 -
How to fix non-crawlable pages affected by CSS modals?
I stumbled across something new when doing a site audit in SEMRUSH today ---> Modals. The case: Several pages could not be crawled because of (modal:) in the URL. What I know: "A modal is a dialog box/popup window that is displayed on top of the current page" based on CSS and JS. What I don't know: How to prevent crawlers from finding them.
Web Design | | Dan-Louis0 -
Are non-breaking spaces ( ) in keyword phrases bad for ranking
Hello all, I came across a tip for avoiding text orphans in responsive design by putting a non-breaking space between the last two words. While this works nicely, I was wondering if I did this inside of a keyword phrase, would it still rank equally as well? Or will it be viewed as separate phrases or terms? Thanks, Roman
Web Design | | Dynata_panel_marketing0 -
Is placing an H1 tag below a slideshow a bad practice?
Hello All, It is to my understanding that it is a best practice to have a single H1 headline that corresponds to your title tag at the top of your page, above your content for the best On-Site Optimization. We are developing a site that uses a big slideshow with text on each slide, and are concerned that placing the H1 Headline below this will be a bad practice. Would a better option be to have the slide show text on the image and place no alt tags on the slides, so that the crawlers accessing the page overlook this and see the H1 below the slider first? We need to maintain the slider for design purposes, but would like the site to optimized. A similar example to what the slider will look like is as follows: http://www.boviskyle.com/ However, we look to have optimized, "10x" content below the slider with a solid H1 headline as well. Thank You!
Web Design | | Armen-SEO0 -
Image with 100% width/height - bad ranking?
Hi, we have some articles like this: http://www.schicksal.com/Orakel/Freitag-13 The main image has a width of 100% and a height of 100%. Today, I've discovered that GWT Instant Preview has some troubles with rendering the page. We have CSS rules to deliver the image with the right dimensions. If a bot like google is not sending any screen height / width we assume the screen size is 2560x1440. Does this harm the ranking of the page? (Content starts below the fold/image) What is a "default" screen size for google? How do they determine if something is "above the fold"? Any tips or ideas? Best wishes, Georg.
Web Design | | GeorgFranz0 -
Is it better to redirect a url or set up a landing page for a new site?
Hi, One of our clients has got a new website but is still getting quite a lot of traffic to her old site which has a page authority of 30 on the home page and has about 20 external backlinks. It's on a different hosting package so a different C block but I was wondering if anyone could advise if it would be better to simply redirect this page to the new site or set up a landing page on this domain simply saying "Site has moved, you can now find us here..." sort of idea. Any advice would be much appreciated Thanks
Web Design | | Will_Craig0 -
What else should you call the Home page?
In the menu bar and footer the main page is called Home. Would it confuse people to rename it to Business Name Home or Business Name? How do you handle this?
Web Design | | CFSSEO0 -
Landing pages vs internal pages.
Hey everyone I have run into a problem and would greatly appreciate anyone that could weigh in on it. I have a web client that went to an outside vendor for marketing. The client asked me to help them target some keywords and since I am new to the SEO world I have proceeded by researching the best keywords for the client. I found 6 that see excellent monthly searches. I then registered the .com and or .net domain names that match these words. I then started building landing pages that make reference to the keyword and then have links to his site to get more info. My customer sent the first of these sites to the marketer and he says I am doing things all wrong. He says rather then having landing pages like this I should just point the domain names at internal pages to the website. He also says that I should not have different looks for the landing pages from the main site and that I should have the full site menu on each landing page. I wanted to here what everyone here has to say about the pros and cons of the way to do this cause the guy giving the advice to me has a lower ranking site then I do and I have only started working on getting my site ranked this year. He has atleast according to him been doing this forever. Thanks, Ron
Web Design | | bsofttech0