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Services Page vs Page For Each Service Offered
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Read an interesting article about how websites with just a "services" page suffer and they should try to create a meaningful page for each service they offer...
Read so many blogs right now that I can't remember where I saw it
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I agree with Robert. Focus on keywords.
I don't sell "services" but I do sell "products" and for the products that pull in a lot of money I have a product page and an article page. The article page describes how to use it, how to fix it, how to save money with it, etc. Both of those pages pull in traffic but the article page is the one that attracts links, likes, etc.
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Write a great article about this and post it on your blog. Then you can show it to dozens of clients and thousands of prospects.
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Thanks Robert but there's a certain... authority that comes in being able to present your clients with a link to an article to support your proposals so I'm probably going to go crazy looking for it.
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James
You could have seen it in a thousand places as it is fairly well written about.
With our clients, we don't have services pages as we want to focus on pages with titles around keywords. So, if they work on Autos, we would have certain categories listed: Front End, Tires, Engines, mufflers, etc.
The same can be said for Home. Many times we substitute the company name for the "home" page.
Best
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