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  4. Services Page vs Page For Each Service Offered

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Services Page vs Page For Each Service Offered

Content Development
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  • JamesFx
    JamesFx last edited by Sep 21, 2012, 8:26 AM

    Read an interesting article about how websites with just a "services" page suffer and they should try to create a meaningful page for each service they offer...

    Read so many blogs right now that I can't remember where I saw it

    1 Reply Last reply Reply Quote 0
    • JamesFx
      JamesFx last edited by Sep 22, 2012, 3:18 AM Sep 22, 2012, 3:18 AM

      http://www.swellpath.com/2012/09/your-3-page-agency-website-sucks-for-seo/ found it!

      1 Reply Last reply Reply Quote 0
      • EGOL
        EGOL last edited by Sep 21, 2012, 9:52 AM Sep 21, 2012, 9:52 AM

        I agree with Robert.  Focus on keywords.

        I don't sell "services" but I do sell "products" and for the products that pull in a lot of money I have a product page and an article page.  The article page describes how to use it, how to fix it, how to save money with it, etc.  Both of those pages pull in traffic but the article page is the one that attracts links, likes, etc.

        1 Reply Last reply Reply Quote 1
        • EGOL
          EGOL @JamesFx last edited by Sep 21, 2012, 9:49 AM Sep 21, 2012, 9:49 AM

          Write a great article about this and post it on your blog.  Then you can show it to dozens of clients and thousands of prospects.

          1 Reply Last reply Reply Quote 0
          • JamesFx
            JamesFx @RobertFisher last edited by Sep 21, 2012, 9:01 AM Sep 21, 2012, 9:01 AM

            Thanks Robert but there's a certain... authority that comes in being able to present your clients with a link to an article to support your proposals so I'm probably going to go crazy looking for it.

            EGOL 1 Reply Last reply Sep 21, 2012, 9:49 AM Reply Quote 0
            • RobertFisher
              RobertFisher last edited by Sep 21, 2012, 8:42 AM Sep 21, 2012, 8:42 AM

              James

              You could have seen it in a thousand places as it is fairly well written about.

              With our clients, we don't have services pages as we want to focus on pages with titles around keywords. So, if they work on Autos, we would have certain categories listed: Front End, Tires, Engines, mufflers, etc.

              The same can be said for Home. Many times we substitute the company name for the "home" page.

              Best

              JamesFx 1 Reply Last reply Sep 21, 2012, 9:01 AM Reply Quote 2
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