undefined
Skip to content
Moz logo Menu open Menu close
  • Products
    • Moz Pro
    • Moz Pro Home
    • Moz Local
    • Moz Local Home
    • STAT
    • Moz API
    • Moz API Home
    • Compare SEO Products
    • Moz Data
  • Free SEO Tools
    • Domain Analysis
    • Keyword Explorer
    • Link Explorer
    • Competitive Research
    • MozBar
    • More Free SEO Tools
  • Learn SEO
    • Beginner's Guide to SEO
    • SEO Learning Center
    • Moz Academy
    • SEO Q&A
    • Webinars, Whitepapers, & Guides
  • Blog
  • Why Moz
    • Agency Solutions
    • Enterprise Solutions
    • Small Business Solutions
    • Case Studies
    • The Moz Story
    • New Releases
  • Log in
  • Log out
  • Products
    • Moz Pro

      Your all-in-one suite of SEO essentials.

    • Moz Local

      Raise your local SEO visibility with complete local SEO management.

    • STAT

      SERP tracking and analytics for enterprise SEO experts.

    • Moz API

      Power your SEO with our index of over 44 trillion links.

    • Compare SEO Products

      See which Moz SEO solution best meets your business needs.

    • Moz Data

      Power your SEO strategy & AI models with custom data solutions.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Free SEO Tools
    • Domain Analysis

      Get top competitive SEO metrics like DA, top pages and more.

    • Keyword Explorer

      Find traffic-driving keywords with our 1.25 billion+ keyword index.

    • Link Explorer

      Explore over 40 trillion links for powerful backlink data.

    • Competitive Research

      Uncover valuable insights on your organic search competitors.

    • MozBar

      See top SEO metrics for free as you browse the web.

    • More Free SEO Tools

      Explore all the free SEO tools Moz has to offer.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Learn SEO
    • Beginner's Guide to SEO

      The #1 most popular introduction to SEO, trusted by millions.

    • SEO Learning Center

      Broaden your knowledge with SEO resources for all skill levels.

    • On-Demand Webinars

      Learn modern SEO best practices from industry experts.

    • How-To Guides

      Step-by-step guides to search success from the authority on SEO.

    • Moz Academy

      Upskill and get certified with on-demand courses & certifications.

    • MozCon

      Save on Early Bird tickets and join us in London or New York City

    Unlock flexible pricing & new endpoints
    Moz API

    Unlock flexible pricing & new endpoints

    Find your plan
  • Blog
  • Why Moz
    • Small Business Solutions

      Uncover insights to make smarter marketing decisions in less time.

    • Agency Solutions

      Earn & keep valuable clients with unparalleled data & insights.

    • Enterprise Solutions

      Gain a competitive edge in the ever-changing world of search.

    • The Moz Story

      Moz was the first & remains the most trusted SEO company.

    • Case Studies

      Explore how Moz drives ROI with a proven track record of success.

    • New Releases

      Get the scoop on the latest and greatest from Moz.

    Surface actionable competitive intel
    New Feature

    Surface actionable competitive intel

    Learn More
  • Log in
    • Moz Pro
    • Moz Local
    • Moz Local Dashboard
    • Moz API
    • Moz API Dashboard
    • Moz Academy
  • Avatar
    • Moz Home
    • Notifications
    • Account & Billing
    • Manage Users
    • Community Profile
    • My Q&A
    • My Videos
    • Log Out

The Moz Q&A Forum

  • Forum
  • Questions
  • Users
  • Ask the Community

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. Community
  3. Industry News
  4. How can you change 'Google related searches'?

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

How can you change 'Google related searches'?

Industry News
3
4
6.2k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as question
Log in to reply
This topic has been deleted. Only users with question management privileges can see it.
  • skehoe
    skehoe Subscriber last edited by Oct 4, 2012, 9:22 AM

    I am having problems for a few clients where google is suggesting negative related searches.

    I have had success getting Google suggestion (auto-complete) to suggest the keywords we want to be associated with the brand but the 'Searches Related to....' at the bottom of the search page is a big problem.

    Many of the terms are negative of sometimes defamatory and have absolutely not relevance to the brand.  Even upon clicking on the related searches the pages Google displays are about other businesses.

    Can anyone suggest how to teach Google these term are irrelevant or any other suggestions as to how to remove them?

    1 Reply Last reply Reply Quote 0
    • brianspatterson
      brianspatterson last edited by Aug 14, 2013, 6:54 AM Jan 3, 2013, 1:27 AM

      Hi, we're running some tests where we have a user search the primary (brand) term, and then have them go back and search for a positive term (brand name + product name) or something like that.  In small tests, we've seen this have a positive impact on 'related searches'.  However, we are just now rolling this out on larger test cases, so the jury is still out on how much it'll work.  I suspect it is a combination of this plus some of the tactics used to manipulate Autocomplete that'll do the trick.  Let me know if you have any luck or want to brainstorm!

      1 Reply Last reply Reply Quote 1
      • topic:timeago_earlier,3 months
      • skehoe
        skehoe Subscriber @Fatwallet last edited by Oct 4, 2012, 1:14 PM Oct 4, 2012, 1:14 PM

        Thanks fatwallet,

        Unfortunately, associating these brands with the term 'scam' is not an option.

        I need to figure out a way to teach google that is irrelevant.  Most of my efforts have led to additional related term to be added but have had no luck removing the negative ones.

        1 Reply Last reply Reply Quote 0
        • Fatwallet
          Fatwallet last edited by Oct 4, 2012, 12:03 PM Oct 4, 2012, 12:03 PM

          The most ethical thing you can do is create content for your brand to rank for those terms - that way when users do follow that path - you'll still acquire the traffic.

          This is a common tactic for battling '%brandname% scam' type searches.

          sometimes it requires some creative writing 🙂

          skehoe 1 Reply Last reply Oct 4, 2012, 1:14 PM Reply Quote 0
          • 1 / 1
          1 out of 4
          • First post
            1/4
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • Kamranktk

            Should I buy an expired domain that has already been redirected to some other website? Can I use it or redirect it to my own site if I purchase it?

            I was going to purchase an expired domain but then I came to know that it has been redirected to some other website. I have two questions: Can I build a website around this domain if I purchase it? and will the Domain Authority remains the same ? Can I redirect it to my own site? and will all the Link Juice flow to my site?

            Industry News | Oct 7, 2019, 5:08 AM | Kamranktk
            0
          • Mack_

            Yelp (recrawl Google/Bing)

            If Google and Bing show an older version of a site's Yelp rating in the search results, what options are there to help ensure Google and Bing recrawl the Yelp page? Additionally, it appears third-party sites such as MapQuest show Yelp ratings and appear in Google search results; is it possible to request MapQuest to recrawl Yelp and then ask Google to recrawl MapQuest? Any advice would be much appreciated!

            Industry News | Oct 31, 2018, 5:08 PM | Mack_
            1
          • SheffieldMarketing

            Very odd behavior. Google is changing “%20” to “+” in my URLS

            I just realized many of the links on my site are BROKEN when entered from a Google SERP. This didn’t used to be this way. I have no idea what’s going but I’m worried. It involves a folder of our site that has a space in it. Google is even displaying the proper “%20” in the SERP but when I click the link it replaces that “%20” with a + which breaks the link!! You can see this in action by typing in “brown jordan sheffield furniture” without quotes into Google. You’ll see our site come up first and displaying this link sheffieldfurniture.com/Other%20Furniture/BrownJordan.html but when you click it the link is broken! This is happening on many of our pages! Anyone know what in the world is going on?

            Industry News | Dec 11, 2013, 12:44 PM | SheffieldMarketing
            0
          • seosogo

            XML Sitemap Leads to loss in ranking and traffic in Google.

            I have submitted XML sitemap in Google's webmaster tools for some of the categories of my website. after submitting the sitemap i have seen the drop in traffic and ranking of keywords for the categories tof which sitemap was submitted. The other categories for which i  have  not submitted the sitemap the ranks have not changed. my sites alexa rank is approx 3000 Please help me out should i remove the site or change the priority of the urls which i have fixed in the sitemap?

            Industry News | Jul 25, 2013, 1:33 PM | seosogo
            0
          • merkal2005

            Searching for a keyword on html source code of a website via Google

            Is such a thing possible? Can we google for a specific keyword that can be found on the source code of a website? Is there any search operator for this? Thanks in advance!

            Industry News | Nov 16, 2011, 7:23 AM | merkal2005
            0
          • leadsprofi

            Google International and National Algorithm

            Hi guys, I have a question. Do you have an experience about google national and international ranking algorithm. For example, is the same algorithm for " Google.de " Germany, and " Google.com "??? For example, lot of tactics, are valid and effective on google.de and not effective on google.com, tell us about this . Do you have any idea? Share your skills please! we need your help!

            Industry News | Aug 7, 2011, 1:59 AM | leadsprofi
            0
          • XSMedia

            How do you value a site that generates no income before it's sold?

            Hi, I'm currently creating a number of sites which target the wedding market. Each site is localized and specific to a niche within the wedding market. The intention is to create the site, rank it in the top position of Google and then sell it to a local business within that niche and area. The problem that i am having is that I don't know how to place a value on each site. I have factors taken from Google (using Market Samurai) so I know the broad and phrase match traffic details as well as the Google PPC average prices. My initial thought was to use the Google PPC price and multiply that by the number of organic visitors the site would receive if it was ranked #1 on Google. I appreciate that the PPC figures may be higher than what an advertiser would actually pay per click so I conservatively halved the Google PPC figure given in Market Samurai. Is this a good way of valuing the site or do I need to look at the value per customer to the business that I am trying to sell the site to and work from a conversion factor based on the number of visitors that the site would receive. If the site received 500 visitors per month and 5% of those became customers multiplied by the average profit per customer - that would give a monthly value of the website. I am very unsure as to what the best approach is here and look forward to hearing any advice and ideas from fellow members. Thanks, Michael

            Industry News | Jun 7, 2011, 2:28 PM | XSMedia
            0
          • randfish

            Did Google's Farmer Update Positively/Negatively Affect Your Search Traffic?

            See the attached image, showing a comparison of SEOmoz.org's search traffic from Google over the past 6 days and the prior week. farmer-3x.gif

            Industry News | Nov 27, 2012, 8:27 AM | randfish
            2

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.