Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Noindex : Do Follow or No Follow Tags?
-
Hello,
I have a website with tags (which have the noindex tag) on each article post.
I've been told that I should noindex/nofollow these tag pages, because they are getting link juice passed to them, and since they aren't getting indexed, it's wasting link juice to those pages, when the link juice could be passed to a page that is actually getting indexed.
What are your thoughts on this?
Also, what would be the point to noindex/follow a page, if you are noindexing that page? Isn't it just wasting link juice?
What is the proper SEO way to optimize tags.
-
I think the way you have your tags set is perfect. While having a robots=noindex tag allows google to read the page and pass pagerank, there's no point listing them in search results as they actually don't offer any valuable content; they link to, but they don't have it.
That said, google goes over your tag pages passing pagerank, which ultimately get more juice to your articles. Sometimes, within a post, you can link to a tag page within the content, so users can read more about certain topics and you are passing more juice to that tag page, although not being indexed, that tag page passes pagerank back to the articles.
The noindex has nothing (almost) to do with pagerank, it could be a tremendously useful page (you can even earn links to it from external sources), but they are only valuable to users reading your content and interested in a particular "subject" you mention within the post/context.
-
The use of nofollow does not retain link juice (Google made this change years ago). Each link uses link juice; a follow link passes link juice to the other page and nofollow throws the link juice away. You should use nofollow for paid links and if you can not vouch for the other page (e.g. spam links in a blog comment). If you link to a quality site that is not a paid link, then follow is fine.
Best,
Christopher
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page with metatag noindex is STILL being indexed?!
Hi Mozers, There are over 200 pages from our site that have a meta tag "noindex" but are STILL being indexed. What else can I do to remove them from the Index?
Intermediate & Advanced SEO | | yaelslater0 -
No index detected in robots meta tag GSC issue_Help Please
Hi Everyone, We just did a site migration ( URL structure change, site redesign, CMS change). During migration, dev team messed up badly on a few things including SEO. The old site had pages canonicalized and self canonicalized <> New site doesn't have anything (CMS dev error) so we are working retroactively to add canonicalization mechanism The legacy site had URL’s ending with a trailing slash “/” <> new site got redirected to Set of url’s without “/” New site action : All robots are allowed: A new sitemap is submitted to google search console So here is my problem (it been a long 24hr night for me 🙂 ) 1. Now when I look at GSC homepage URL it says that old page is self canonicalized and currently in index (old page with a trailing slash at the end of URL). 2. When I try to perform a live URL test, I get the message "No: 'noindex' detected in 'robots' meta tag" , so indexation cant be done. I have no idea where noindex is coming from. 3. Robots.txt in search console still showing old file ( no noindex there ) I tried to submit new file but old one still coming up. When I click on "See live robots.txt" I get current robots. 4. I see that old page is still canonicalized and attempting to index redirected old page might be confusing google Hope someone can help to get the new page indexed! I really need it 🙂 Please ping me if you need more clarification. Thank you ! Thank you
Intermediate & Advanced SEO | | bgvsiteadmin1 -
Ranking dropped after changing title tag
I recently changed my company's site homepage title tag to make it start with our target keyword. The page was originally at page #7 or #8 and dropped to page #17 directly after I changed the page title. Is this normal? Is it's a temporary drop or should I change it back to the previous title.
Intermediate & Advanced SEO | | ForumOne0 -
Should I Keep adding 301s or use a noindex,follow/canonical or a 404 in this situation?
Hi Mozzers, I feel I am facing a double edge sword situation. I am in the process of migrating 4 domains into one. I am in the process of creating URL redirect mapping The pages I am having the most issues are the event pages that are past due but carry some value as they generally have one external followed link. www.example.com/event-2008 301 redirect to www.newdomain.com/event-2016 www.example.com/event-2007 301 redirect to www.newdomain.com/event-2016 www.example.com/event-2006 301 redirect to www.newdomain.com/event-2016 Again these old events aren't necessarily important in terms of link equity but do carry some and at the same time keep adding multiple 301s pointing to the same page may not be a good ideas as it will increase the page speed load time which will affect the new site's performance. If i add a 404 I will lose the bit of equity in those. No index,follow may work since it won't index the old domain nor the page itself but still not 100% sure about it. I am not sure how a canonical would work since it would keep the old domain live. At this point I am not sure which direction I should follow? Thanks for your answers!
Intermediate & Advanced SEO | | Ideas-Money-Art0 -
Is a 301 Redirect and a Canonical Tag on Uppercase to Lowercase Pages Correct?
We have a medium size site that lost more than 50% of its traffic in July 2013 just before the Panda rollout. After working with a SEO agency, we were advised to clean up various items, one of them being that the 10k+ urls were all mixed case (i.e. www.example.com/Blue-Widget). A 301 redirect was set up thereafter forcing all these urls to go to a lowercase version (i.e. www.example.com/blue-widget). In addition, there was a canonical tag placed on all of these pages in case any parameters or other characters were incorporated into a url. I thought this was a good set up, but when running a SEO audit through a third party tool, it shows me the massive amount of 301 redirects. And, now I wonder if there should only be a canonical without the redirect or if its okay to have tens of thousands 301 redirects on the site. We have not recovered yet from the traffic loss yet and we are wondering if its really more of a technical problem than a Google penalty. Guidance and advise from those experienced in the industry is appreciated.
Intermediate & Advanced SEO | | ABK7170 -
Wordpress Tag Pages - NoIndex?
Hi there. I am using Yoast Wordpress Plugin. I just wonder if any test have been done around the effects of Index vs Noindex for Tag Pages? ( like when tagging a word relevant to an article ) Thanks 🙂 Martin
Intermediate & Advanced SEO | | s_EOgi_Bear0 -
Noindex a meta refresh site
I have a client's site that is a vanity URL, i.e. www.example.com, that is setup as a meta refresh to the client's flagship site: www22.example.com, however we have been seeing Google include the Vanity URL in the index, in some cases ahead of the flagship site. What we'd like to do is to de-index that vanity URL. We have included a no-index meta tag to the vanity URL, however we noticed within 24 hours, actually less, the flagship site also went away as well. When we removed the noindex, both vanity and flagship sites came back. We noticed in Google Webmaster that the flagship site's robots.txt file was corrupt and was also in need of fixing, and we are in process of fixing that - Question: Is there a way to noindex vanity URL and NOT flagship site? Was it due to meta refresh redirect that the noindex moved out the flagship as well? Was it maybe due to my conducting a google fetch and then submitting the flagship home page that the site reappeared? The robots.txt is still not corrected, so we don't believe that's tied in here. To add to the additional complexity, the client is UNABLE to employ a 301 redirect, which was what I recommended initially. Anyone have any thoughts at all, MUCH appreciated!
Intermediate & Advanced SEO | | ACNINTERACTIVE0 -
Why Put an H1 Tag On A Product?
Why would you put an H1 tag on a product name? I came across this in another forum and thought I'd float it here.
Intermediate & Advanced SEO | | AWCthreads0