Buying Expired Domains with Decent DA/PA for SEO Purposes
-
Hey guys, i've seen some stuff about this before but I recently found an opportunity to put it into action and wanted to make sure I knew what I was getting into!
I am looking at buying a domain (expired and now only 10 dollars) that has a decent domain authority and has some keywords in it related to my clients practice. I plan on using a 301 redirect to pass "link juice" because this client is looking for a quick bump in rankings.
Thoughts? Benefits? Problems with this?
-
So interestingly enough, and without trying to identify the people involved, I have found a local SEO company that has somehow acquired a fully unrelated domain which supposedly used to have something to do with students and kids lives and was a resource of sorts back in the day.
This site has FOLLOWED backlinks (with the student resource context) from the United Nations, from cbs.com, and from a wide range of websites mostly referencing it as a student and kids life resource.
Given the looks and feels of their site, they seem like a shabby SEO company with rather grey or dark themed SEO tactics.
This company ranks on page 1 for City+ SEO combination of keywords for three to four MAJOR cities in the US.
I want to find out what you all think of this...
Is this ok?
How is this ok?
Is this going to cause them to be flagged eventually automatically for a penalty or purge?
Does Google have anything against this sort of thing at all?
Danke
-
what is a good resource to find expired domains? for instance a list or like wise instead of purchasing scraping tools.
-
I tried this procedure but was not very successful and the blog was penalized by Google.
What I did, I bought a fairly good command with AD and a good amount of back-links it was indexed.
I created new content for the blog and redirected all the old pages to the home.
I was punished because the content that the user should see is not the same as the search engines, not entendie well. -
In my opinion I have seen both tactics work, it really comes down to how much Google trust the domain and your web site. If you are going to do a 301 redirect, I would do a very in depth link analysis and make sure that nothing is spammy. Make sure you really dive into the quality of back links that the URL has as well as how diverse the link profile is from a link standpoint and anchor text standpoint. A buddy of mine thought a URL was good but got penalized because to many links were coming in from the same type of sources even though it wasn't the same source.
You also need to check your link profile and make sure it is well diverse as well. This will help the url blend in more natural. I agree with Moosa, I would only use this tactic one or two times. If you are thinking about doing a PBN I wouldn't recommend it. However there are plenty of legit ones that really build out great content and information and are legit, but in my opinion if your going to spend all the time and money doing that you could spend it on your website. Good luck
-
OoOPs! I forgot this is only white-hat forum/QA board. but buying domains in bulk and redirecting to main site is also blackhat. 301 was supposed to be a transfer, If your website is shifted from domainA to domainB then you can redirect 301 from domainA to DomainB. Anyways, Do make a try with your strategy. I've shared what worked for me
-
Thanks guys! I've got a solid checklist now to complete to qualify a site!
Though for anyone else reading this thread--@salman...sounds like a very old-school, black hat SEO tactic! Not only do I doubt that would work short term, I KNOW it is something that Google will be looking to penalize. A link network/ link farm like that is not really a legitimate SEO practice and violates Google's guidelines.
-
Its a good thing, but I'd prefer to use expired domain as a backlink source.
Its called Site-network or Blog-network. Register 10-20 domains with different PR's and DA's. Put high quality content (related to your topic) and then link to your client's website with different anchor tags. then see Boom in rankings! I ranked a 52% Keyword difficulty keyword using this method in 1 month.. Exact! -
I never say No to it, unless you have like 20 domains 301ing to the main domain but one or two are fine in my opinion.
When buying an expired domain, having a decent DA is not enough, also check their links that are pointing the website and if they are fine, go for it otherwise, 301ing the domain to the main domain might hurt!!
-
I agree that this is a great idea, when handled properly.
Oleg pretty much covered everything but this 2013 post from SEORoundTable.com covers this tactic as well: http://www.seroundtable.com/competitor-domain-name-17032.html
-
- Check if domain is indexed
- Check the anchor profile of the domain - too spammy means it would affect your current site's anchor profile and possibly penalize it
- View the site via archive.org and make sure it was good site. Spam/porn/hacked sites will probably do more harm than good.
Also, the best 301 strategy would be to link individual pages to specific new pages on your site. I would focus on the pages that have external backlinks and do a catch-all redirect to the homepage for the remainder.
-
Hey,
This is good idea if implemented properly! You need to check few things before redirecting this domain
- Verify that there is not Manual Penalty to this domain (Verify it through Google Webmaster Tool )
- Check the back-links of domain if any. It might be victim of Penguin 2 & 2.1 (You can use ahref.com or Moz Explorer)
Redirecting this domain without above verifications could lead to further trouble!
Regards
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO Drop
Over the last few months my rank has dropped by around half and for the life of me I can’t see why. There are no warnings on Google Console. Am I missing something? Website: thespacecollective.com
Intermediate & Advanced SEO | | moon-boots0 -
4-5 New High Quality Links/Month, Enough to Increase Domain Authority?
The link profile on our domain is poor and our domain authority is only 18. In April we migrated domains and our domain authority tumbled from 24 to 8 and as of August had recovered to 18. Since August we have engaged in a link building campaign. We are getting 4-5 new links per month. They are good quality. Can we expect to see see an increase in our domain authority? If so, when? The domain is www.metro-manhattan.com. The new links to date are below: <colgroup><col width="114"><col width="252"><col width="377"><col width="296"><col width="97"></colgroup>
Intermediate & Advanced SEO | | Kingalan1
| Status | Anchor text | Final URL | Terget URL | Live date |
| | | | | |
| Done | office space for rent in Manhattan | | | |
| | | | /commercial-space/office-space | 9/20/2018 |
| Done | medical office for rent | | /commercial-space/medical-space | 9/21/2018 |
| Done | office space for rent in Manhattan | | /commercial-space/office-space | 9/23/2018 |
| Done | office space for rent in NYC | | /commercial-space/medical-space | 9/24/2018 |
| Skipped | | | | |
| | | | /commercial-space/medical-space | 10/8/2018 |
| | | | | |
| | | | | |0 -
Https://www.mywebsite.com/blog/tag/wolf/ setting tag pages as blog corner stone article?
We do not have enough content rich page to target all of our keywords. Because of that My SEO guy wants to set some corner stone blog articles in order to rank them for certain key words on Google. He is asking me to use the following rule in our article writing(We have blog on our website):
Intermediate & Advanced SEO | | AlirezaHamidian
For example in our articles when we use keyword "wolf", link them to the blog page:
https://www.mywebsite.com/blog/tag/wolf/
It seems like a good idea because in the tag page there are lots of material with the Keyword "wolf" . But the problem is when I search for keyword "wolf" for example on the Google, some other blog pages are ranked higher than this tag page. But he tells me in long run it is a better strategy. Any idea on this?0 -
Double Forward Slash in URL //
My client is using double forward slahes in URL like this "//" is this affecting SEO?
Intermediate & Advanced SEO | | yanaiguana1110 -
Could a HTML <select>with large numbers of <option value="<url>">'s affect my organic rankings</option></select>
Hi there, I'm currently redesigning my website, and one particular pages lists hotels in New York. Some functionality I'm thinking of adding in is to let the user find hotels close to specific concert venues in New York. My current thinking is to provide the following select element on the page - selecting any one of the options will automatically redirect to my page for that concert venue. The purpose of this isn't to affect the organic traffic - I'm simply introducing this as a tool to help customers find the right hotel, but I certainly don't want it to have an adverse effect on my organic traffic. I'd love to know your thoughts on this. I must add that in certain cities, such as New York, there could be up to 450 different options in this select element. | <select onchange="location=options[selectedIndex].value;"> <option value="">Show convenient hotels for:</option> <option value="http://url1..">1492 New York</option> <option value="http://url2..">Abrons Arts Center</option> <option value="http://url3..">Ace of Clubs New York</option> <option value="http://url4..">Affairs Afloat</option> <option value="http://url5..">Affirmation Arts New York</option> <option value="http://url6..">Al Hirschfeld Theatre</option> <option value="http://url7..">Alice Tully Hall</option> .. .. ..</select> Many thanks Mike |
Intermediate & Advanced SEO | | mjk260 -
SEO Tools
Anyone have any experience and thoughts about the woo rank website and seo tool?
Intermediate & Advanced SEO | | casper4341 -
Is this Negative SEO?
Hello Everyone, I have just spent the past 9 months designing, engineering, and manufacturing our first product. We just opened our web store and started selling product. http://miveu.com. I have spent zero time doing any kind of SEO. We haven't even put up a sitemap yet or any redirects. I'm just now starting to take a look at things. As soon as I start digging, I find that it appears that someone is at least attempting to do some kind of negative SEO against us. It seems to have started about a month ago. Check this out. https://www.google.com/search?q=miveu&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-beta#q=miveu&hl=en&client=firefox-beta&hs=bo2&tbo=1&rls=org.mozilla:en-US:official&prmd=imvns&source=lnt&tbs=qdr:d&sa=X&psj=1&ei=AGgBUJfJNK650QHW8YW-Bw&ved=0CE0QpwUoAg&bav=on.2,or.r_gc.r_pw.r_qf.,cf.osb&fp=335379d2f3ac2208&biw=993&bih=637 At first I was thinking this isn't so good, but it seems they are just trying to build crap content about our keywords and make it relevant to us. After taking a closer look, I'm thinking maybe this isn't all bad. They have targeted all of our exiting YouTube videos and created new videos that use all of our keywords, titles, people, etc in an effort to make our existing videos irrelevant. They have have also done the same thing with articles that were written about us, awards we have won as well as started negative campaigns about us and people who have said good things about us. Here are my thoughts. While the content is really crappy, it seems like they are actually building keyword relevance to us and our products. They have all the right keywords, the content is just crappy. "There is no such thing as bad press". I don't know if anyone has ever said this before, but I'm going to refer to their effort as "White-Hate SEO" because it doesn't appear to be a real dark effort. Am I missing something here, am I way off base? My bigger worry is that their campaign may include some much darker efforts that I just haven't found yet. I'm pretty sure I know who is responsible for this. They have made it clear that they really do hate us. Frankly, I'm not interested in retaliation, I just want to get my own house in order with some good old-school whit-hat SEO. I'm really curious to hear your thoughts on this. Thanks!
Intermediate & Advanced SEO | | dmac
David0 -
SEO friendlier domain name
Hi, I just have a doubt. I am building a site I want to optimize for the keyword "slot machine gratis". I have bought two domains: slot-machines-gratis.it and slotmachine-gratis.it. Which domain do you recommend that I use to target the keyword "slot machine gratis"? Thank you.
Intermediate & Advanced SEO | | salvyy0