Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Google URL Builder / Campaign Tracking on two Different Domain using the Same Analytics Code
-
Hey Everyone,
I think I know the answer to this but I'd like to get some confirmation.
I currently have a landing page at "www.xyz.com", it's a separate domain in which only the landing page exists and not a vanity URL which redirects. However, the navigation and all the links on "www.xyz.com" actually link out to "www.abc.com". The domain / landing page "xyz" has the same analytics tracking code as domain "www.abc.com".
My question is this, if I use Google URL builder to create custom URL's to track for each ad that I'm running in Adwords, will this data show up in the analytics of "abc" even though it's a separate domain because it has the same analytics code?
In other words, does campaign data show only if the domain and the google analytics code line up, or does the domain not matter and as long as you have the same analytics code (despite two separate domains) that campaign data (built through Google URL builder) will show?
My hunch and best guess it that as long as the analytics code is the same (regardless of a separate domain) that the data in campaign will show with the custom URL's I build. I'm aware that I can test this and I will but I'd like to get an idea from the community first to make things easier. Anybody have experience with this? Answers greatly appreciated!
Thanks!
-
Thanks Tom, I'll try to implement this.
The link for http://psgrep.com/ isn't working? If I implement the solution for cross domain tracking above, will my adwords data flow through? Right now I'm getting no behaviour data even though my adwords and analytics are linked up or is there additional work I will need to do that is available on the link that isn't working?
Thanks!
-
Hey Jon,
I hope what is written above is more helpful and explains I do not want to copy the instructions Word for Word.
But I think this will give you enough to understand if you have implemented these changes you are all set if not please make the changes.
Because there are code changes that should be in place to use to different domains in order to track them you need to set up her primary and secondary.
You are on the right track I hope the information above gives you what you need if it does not.
Let me know and I would try using http://www.analytics-debugger.com/en http://memo.suan3se.com/?p=643 & http://psgrep.com/
in order to set up and know that it set up properly.
Sincerely,
Thomas
-
HI Jon,
There are because
Because cross domain tracking is dealing with a primary and secondary you do have to change the tracking snippet
For Adwords
by following the steps in the link above you will be able to set up Adwords
I have pasted example below using example1.com as well as example2.com represent the different domains. One of the easiest ways to set this up is to simply use the Google analytics debugger it is available in the chrome store as well as a this incredible resource
Here is exactly what you need to do for ad words because it is slight differences you will need to use Google auto linker plug-in
Step 1: Set up a property in your Google Analytics account.
autoLink plugin
to your tracking code, it automatically loads with your pages and does a substring match on all your links. It then recognizes any links that include a domain name that you’ve specified in your tracking code. Any traffic that clicks a link to those domains get counted as cross domain traffic.
The tracking code snippet must contain these changes every place it appears on your secondary domain.
For three or more domains
Follow the example above, but add the other domains to the autoLink plugin. Even the additional comma here is important:
ga('linker:autoLink', ['example-1.com', 'example-3.com'] );
See what this looks like in full context
The tracking code snippet on your secondary domain(s) should look like this:
https://developers.google.com/analytics/devguides/collection/analyticsjs/cross-domain
for GA
https://support.google.com/analytics/answer/1034342?hl=en&ref_topic=2772342
For cross domain tracking, set up one property in your Google Analytics account. Use the same tracking code snippet and tracking ID from that property for all of your domains.
You need to edit the tracking code snippet for cross domain tracking to work. If you haven’t already included the snippet on all your webpages, you might want copy and paste it into a text editor before continuing with the instructions here. This way, you only have to make the changes once before including the modified snippet on all your webpages.
For details on setup help, follow the instructions on how to set up the web tracking code, but remember: You must customize the snippet using the instructions in this article for cross domain tracking to work properly.
Step 2: Edit the tracking code for the primary domain.
Find the create line in the snippet. For a website called example-1.com, it looks like this:
ga('create', 'UA-XXXXXXX-Y', 'example-1.com');
Make the following changes to the snippet (the changes you need to make are in bold red text
ga('create', 'UA-XXXXXXX-Y', 'auto', {'allowLinker': true});
** ga('require', 'linker');**
** ga('linker:autoLink', ['example-2.com'] );**
Remember to replace the example tracking ID (UA-XXXXXX-Y) with your own tracking ID, and replace the example secondary domain (example-2.com) with your own secondary domain name.
http://www.analytics-debugger.com/en
https://www.google.com/search?q=google+analytics+debugger&oq=google-analytics-debugger
https://chrome.google.com/webstore/detail/google-analytics-debugger/jnkmfdileelhofjcijamephohjechhna
I hope this is more helpful and explains I do not want to copy the instructions Word for Word.
But I think this will give you enough to understand if you have implemented these changes you are all set if not please make the changes.
https://support.google.com/analytics/answer/1042508
TRACKING ACROSS MULTIPLE DOMAINS
autoLink plugin
https://support.google.com/analytics/answer/4627488
https://developers.google.com/analytics/devguides/collection/analyticsjs/cross-domain
I hope this will tell you yes or no
let me know,
Tom
-
Hey Thomas,
Just to be sure, could you answer the question whether my assumption is correct or not? I'll read through the resource you sent but your opinion would be great.
Thanks!
-
here is a detailed answer to your question.
https://developers.google.com/analytics/devguides/collection/gajs/gaTrackingSite
https://developers.google.com/analytics/resources/concepts/gaConceptsDomains
Please let me know if I can be of more help,
Thomas
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
304 "If Modified Header" Triggers Error in Google Ads?
We have a client who is launch some Google Ads campaigns, and they recently asked us to fix 304 "Errors" on their website as per this feedback: "When we inspected the website we came across a number of 304 status errors. In order to get the ads running, we will need all of the website domain status codes converted to 200. “ Of course, all of their website pages return a 200 Status, it's just the HTTP headers that additionally clarify with a 304 Response (not an error). Has anyone else ever run into this issue with Google Ads? IMHO it makes no sense to remove this functionality. Google has even recommended in the past to use this it: https://webmasters.googleblog.com/2008/11/date-with-googlebot-part-ii-http-status.html Thanks for any tips or feedback!
Paid Search Marketing | | mirabile0 -
Adwords Conversions - Trying to track button clicks that fire when Bootstrap modal contact form clicked/opened
Hi there, I'm trying to implement google adwords conversions on a particular client's website. They have used bootstrap as the framework for their site and mainly open up contact forms within a bootstrap modal, after a button is clicked. See here: http://www.gtwstorage.co.uk/ I thought I had successfully implemented the adwords conversion tracking however it has been a week now, and my conversions still say they are "unverified". I wonder if anyone else has encountered this before and knows what I might be doing wrong. Thank you in advance, Darren
Paid Search Marketing | | SEODarren0 -
What is the best way to update Adwords final URLs if I'm moving to a new CMS?
Hi there - One of my clients is redeveloping its website. That means, the domain is remaining the same, but the whole site is being rebuilt in wordpress so all the adwords final URLs need to change OR be redirected. There are 550 live adgroups and 3400 ads. We haven't set up tracking. I can't find anywhere what the best thing to do is in this case. The key issues seem to be: 1. 301 redirects - given we have to do these anyway as part of migration, this seems to be the easiest path as Google is ok about redirects as long as they don't go to a different domain. From what I'm hearing, you don't get adversely impacted in terms of quality score etc. This has the huge advantage that you don't have to edit the ad therefore no loss of statistical history or risk of downtime whilst you wait for approval. HOWEVER, there is some concern that if you then redirected again IN THE FUTURE, the redirect might not work (in some browsers) or cause a loop. I'm also concerned that it's messy to leave it like that (ie: with the wrong URLs throughout). 2. Buik updating ads - I don't think this is an option as if you bulk download and then reupload, Google will see this as a new ad, and delete all the statistical history - I'm also concerned that that WOULD impact quality score as you'd be starting from scratch! 3. Changing each ad individually - as far as I understand you'd have to create copies of all the ads (so that you keep the history of the old ones) and effectively create new ones with the correct URL - one by one. You end up with a messy account (a lot of paused ads) but you keep the history? This is obviously the most time consuming and I can't see a way of avoiding ads having to go in for approval again, given the urls are all different, so you'd have to do this a an ad level, not an adgroup/campaign level etc. People redevelop their websites (without changing domains) all the time. It seems strange that no one is mentioning this problem! Any ideas?! Many thanks
Paid Search Marketing | | catalystmdc0 -
Google Shopping Feed being blocked by robots.txt
I had created a manual Google Shopping Feed that was working fine, and then someone well meaning put a block in my robots.txt file so Google couldn't read the images folder. because of this, Google now won't accept my feed. I changed the robots.txt file to allow them to read the images again, but it's been 3 days now and I'm still getting the error saying my products are disallowed because the robots.txt file won't let them scan for images. Does anyone know how long it will take for Google to see it again?
Paid Search Marketing | | sparrowdog0 -
Can I dynamically add city name to my PPC ad text and URL based on the user's search?
I have looked into DKI (Dynamic Keyword Insertion), but have not found a solution and thought that some excellent Mozzer might be able to help. Here is the idea: We have landing pages for hundreds of cities. The local content on each of these cities changes page to page, however the keywords that we are going after are the same. So, I am trying to create a dynamic ad group that looks something like this: Headline: {City Name} {Keyword} Description: We cover {City Name} {Keyword}, get more info now! URL: http://www.website.com/{City Name} Please let me know if you can assist with this, B
Paid Search Marketing | | Reis_Inc.0 -
Increasing Google Ad spend - is it worth it
Hi We are currently spending approx £500 pcm on google ad words however if I increased this spend to £4000 pcm what kind of results would this achieve? For example would it just be more visits per day as the budget is larger? Also what is the best way to track the success of an adwords campaign - the ultimate goal of the campaign would be to generate a lead whether this be a phone call, email or using our book an appointment form. Our service covers a geographical area (Scotland) and for organic search we are doing well 1st pages listings for searches such as pvc doors edinburgh etc so I am unsure whether it's worth increasing my PPC spend or put more resource into SEO, or even Facebook ads?
Paid Search Marketing | | ocelot0 -
Adwords budget for different days of the week
We operate a Google Adwords campaign that clearly performs better conversion wise on Monday, Tuesday and Wednesdays ... What is the best way to stack a higher daily budget on specifc days in Adwords - There doesn't appear to be any formal way of doing this and the advice online is mixed...
Paid Search Marketing | | digitalarts0