Linking to External Websites?
-
Is it good to link external websites from every page. Since, the on-page grader shows there should be one link pointing to an external source. I have a website that can point to an external website from every page using the brand name of the specific site like deal sites do have. Is it worth having external link on every page, of-course with a no-follow tag?
-
Hi there
This totally depends on the content of the page you are A. linking from and B. linking to. There are also multiple factors that you should consider when linking to an external site. Take this list from Moz for example:
- The trustworthiness of the linking domain.
- The popularity of the linking page.
- The relevancy of the content between the source page and the target page.
- The anchor text used in the link.
- The amount of links to the same page on the source page.
- The amount of domains that link to the target page.
- The amount of variations that are used as anchor text to links to the target page.
- The ownership relationship between the source and target domains.
Reviewing the above list and resource will help you gauge whether or not linking to an external page is necessary, and if the page you are looking to link to is worthy of your link.
Hope this helps! Good luck!
-
If the website you are linking to is relevant to the content and of good quality then it can't do your website any harm.
I would review the sites you are linking to and make sure they follow the best practices of quality, maybe do a quick Open Site Explorer review to make sure they don't have a high Spam score.
It could even give you a good SEO benefit you if you remove the no-follow tag on some of them.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Navigation Bar have an effect on the link juice and the number of internal links?
Hi Moz community, I am getting the "Avoid Too Many Internal Links" error from Moz for most of my pages and Google declared the max number as 100 internal links. However, most of my pages can't have internal links less than 100, since it is a commercial website and there are many categories that I have to show to my visitors by using the drop down navigation bar. Without counting the links in the navigation bar, the number of internal links is below 100. I am wondering if the navigation bar links affect the link juice and counted as internal links by Google. The Same question also applies to the links in the footer. Additionally, how about the products? I have hundreds of products in the category pages and even though I use pagination I still have many links in the category pages (probably more than 100 without even counting the navigation bar links). Does Google count the product links as internal links and how about the effect on the link juice? Here is the website if you want to take a look: http://www.goldstore.com.tr Thank you for your answers.
Intermediate & Advanced SEO | | onurcan-ikiz0 -
Website Does not index in any page?
I created a website www.astrologersktantrik.com 4 days ago and fetch it with google but still my website does not index on google as the keywords I use is with low competition but still my website does not appear on any keywords?
Intermediate & Advanced SEO | | ramansaab0 -
Too Many External Links A Problem
Client is thinking of adding a directory to an eCommerce site which users would find useful. It would help users find other services and vendors that are specific to the niche of products this site is selling. My only concern is it would create a number of external links to other sites. Even though they're related, would this diminish our standing with Google search?
Intermediate & Advanced SEO | | alrockn0 -
Redirecting external blog to main website blog - two questions I'm struggling with
Hiya Mozzers - I have a blog separate from main website which is duplicating the blog on the main website. This separate blog is duplicating the main website blog, so it needs to be closed down and redirected. There are some 200 pages of separate blog (identified via Screaming Frog). So I am suggesting the blog pages should be 301 redirected from the separate blog to the equivalent blog pages on the main website. Q1) Should the root domain of the separate blog be 301 redirected to the main www.mainwebsite.com/blog page, or to the root domain of the main website? Q2) Should the blog pages, which lack equivalent content on the main website, be 301 redirected to the main www.mainwebsite.com/blog page, or to the root domain of the main website? Thanks for your help on this one, Luke
Intermediate & Advanced SEO | | McTaggart1 -
2 links from the same external page question
Hi, I have always thought if 2 links on a single page, both going to the same url wouldnt pass PR from both. I watched a Matt Cutts vid and he was saying in the original algo it was built in that both links would pass PR. So for example if I guest posted say 1000 words and this article had 2 links pointing to the same url would they both work? Cheers
Intermediate & Advanced SEO | | Bondara0 -
Link Acquisition - link building
When using Site Explorer to find out my competiters links so I can do some link aquisition SEO do I look for the "inbound" links or or "linking domains"? Also, what filters should I choose? I want to make a spreadsheet as Rand suggested in his video and start to prioritize my link building.
Intermediate & Advanced SEO | | musicforkids0 -
Competitors and Directory Links
Hi guys, wanted to get some input and thoughts here. I'm analyzing many competitor links for a specific client (even other clients actually as well) and come across a pretty heavy directory backlink profiles. has anyone here had success with directory listings? Seem many of the competitors backlinks are coming from directories. What say you?
Intermediate & Advanced SEO | | PaulDylan1 -
Redirecting my new Website URL to my old Website URL
Hi! OK, I am semi - new to SEO Moz but have been self-teaching for 3 years. However I am stuck.. I have been operating my e-commerce site from www.shopadornonline.com for the past 3 years. I just purchased www.shopadorn.com Right now Shopadorn.com re-directs to www.shopadornonline.com because all my products and links go to shopadornonline.com/productblahblahblah I guess I am stuck. Not sure what to tell my web designer to do? Do I give up on having shopadorn.com OR do I start re-directing customers and doing 301 re-directs? I think from what i have read that it is bad to have traffic going to both shopadorn and shopadornonline as they compete for rankings? Where should I start?
Intermediate & Advanced SEO | | Shopadorn0