Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Hreflang for bilingual website in the same region/location
-
Hi everyone,
got a quick question concerning the hreflang tag.
I have a website with 2 different language versions targeting to the same region(Reason: The area is bilingual however not everyone speaks the other language fluently)
Question:
Can I use hreflang in that case like:Many thanks in advance
-
Sure, I did this: http://bfy.tw/2hTu
-
Hi Dmitrii,
can you perhaps tell me the source, where you found the supported annotations above. Many Thanks
-
My answer is the correct. See what I replied above to Dmitrii
-
Lol! You're right. I was indeed thinking about Belgium and not Netherlands

-
It's a cultural thing. I'm that province of Italy people talk or Italian or German, so if you want to target both with your multilingual site you must tell it to Google with hreflang, even if it is not listed in the ISO chart.
you do the same for targeting Spanish speaking people in the usa, for instance.
-
Gianluca - I guess this time it's my turn: As far as I know they only have one official language in the Netherlands (Dutch) - I guess you refer to Belgium (3 official languages Dutch/French/German).
It's a common error to make this mistake - but the difference is easy to spot: Belgium is qualified for Euro '16 - unlike the Netherlands

-
Hi Gianluca,
Thank you for your reply. In fact I'm refering to that exact region. The difference to your CH examples are though, that in Switzerland, the 3 language regions are not the exact same "location".
In my case they are though so I got a bit confused.
So basically Im not saying, a specific region in Switzerland speaks French, another German and another Italian, but I say the exact same location/region speaks German and Italian.
-
Well, I do see the ones you mentioned on that list, but not it-it or de-it.
-
Yes, it exists (it is Alto Agide/South Tirol), and it's the same case of Netherlands (fr-NL and de-NL) or Switzerland (it-CH, fr-CH and de-CH)
-
Yes, you can.
-
Interesting. Google search doesn't return anything on this locale.
-
yes, sure about that
-
Are you sure that locale exists?
-
Hi Dmitrii,
many thanks for your reply. Great list, unfortunately I can't find my case. Though I think this list is not complete. E.x. I miss the the french speaking part in Italy for example,...
Helpful anyway though.
-
Hi there.
I found this list of all available locales, if locales you're trying to do are in this list, then go ahead, otherwise it won't work.
P.S. List might be old and updated by now, but i don't think so.
- af-ZA
- am-ET
- ar-AE
- ar-BH
- ar-DZ
- ar-EG
- ar-IQ
- ar-JO
- ar-KW
- ar-LB
- ar-LY
- ar-MA
- arn-CL
- ar-OM
- ar-QA
- ar-SA
- ar-SY
- ar-TN
- ar-YE
- as-IN
- az-Cyrl-AZ
- az-Latn-AZ
- ba-RU
- be-BY
- bg-BG
- bn-BD
- bn-IN
- bo-CN
- br-FR
- bs-Cyrl-BA
- bs-Latn-BA
- ca-ES
- co-FR
- cs-CZ
- cy-GB
- da-DK
- de-AT
- de-CH
- de-DE
- de-LI
- de-LU
- dsb-DE
- dv-MV
- el-GR
- en-029
- en-AU
- en-BZ
- en-CA
- en-GB
- en-IE
- en-IN
- en-JM
- en-MY
- en-NZ
- en-PH
- en-SG
- en-TT
- en-US
- en-ZA
- en-ZW
- es-AR
- es-BO
- es-CL
- es-CO
- es-CR
- es-DO
- es-EC
- es-ES
- es-GT
- es-HN
- es-MX
- es-NI
- es-PA
- es-PE
- es-PR
- es-PY
- es-SV
- es-US
- es-UY
- es-VE
- et-EE
- eu-ES
- fa-IR
- fi-FI
- fil-PH
- fo-FO
- fr-BE
- fr-CA
- fr-CH
- fr-FR
- fr-LU
- fr-MC
- fy-NL
- ga-IE
- gd-GB
- gl-ES
- gsw-FR
- gu-IN
- ha-Latn-NG
- he-IL
- hi-IN
- hr-BA
- hr-HR
- hsb-DE
- hu-HU
- hy-AM
- id-ID
- ig-NG
- ii-CN
- is-IS
- it-CH
- it-IT
- iu-Cans-CA
- iu-Latn-CA
- ja-JP
- ka-GE
- kk-KZ
- kl-GL
- km-KH
- kn-IN
- kok-IN
- ko-KR
- ky-KG
- lb-LU
- lo-LA
- lt-LT
- lv-LV
- mi-NZ
- mk-MK
- ml-IN
- mn-MN
- mn-Mong-CN
- moh-CA
- mr-IN
- ms-BN
- ms-MY
- mt-MT
- nb-NO
- ne-NP
- nl-BE
- nl-NL
- nn-NO
- nso-ZA
- oc-FR
- or-IN
- pa-IN
- pl-PL
- prs-AF
- ps-AF
- pt-BR
- pt-PT
- qut-GT
- quz-BO
- quz-EC
- quz-PE
- rm-CH
- ro-RO
- ru-RU
- rw-RW
- sah-RU
- sa-IN
- se-FI
- se-NO
- se-SE
- si-LK
- sk-SK
- sl-SI
- sma-NO
- sma-SE
- smj-NO
- smj-SE
- smn-FI
- sms-FI
- sq-AL
- sr-Cyrl-BA
- sr-Cyrl-CS
- sr-Cyrl-ME
- sr-Cyrl-RS
- sr-Latn-BA
- sr-Latn-CS
- sr-Latn-ME
- sr-Latn-RS
- sv-FI
- sv-SE
- sw-KE
- syr-SY
- ta-IN
- te-IN
- tg-Cyrl-TJ
- th-TH
- tk-TM
- tn-ZA
- tr-TR
- tt-RU
- tzm-Latn-DZ
- ug-CN
- uk-UA
- ur-PK
- uz-Cyrl-UZ
- uz-Latn-UZ
- vi-VN
- wo-SN
- xh-ZA
- yo-NG
- zh-CN
- zh-HK
- zh-MO
- zh-SG
- zh-TW
- zu-ZA
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do hreflang attributes affect ranking?
We have a site in English. We are considering translating the site into Dutch. If we use a hreflang attribute does that mean we have to create a duplicate page in Dutch for each English page, or does Google auto-translate? How would duplicate pages, even if they are in a different language, affect ranking?
International SEO | | Substance-create0 -
How to Localise per Region (Europe, America, APAC, EMEI) and not per country as best SEO practise?
Hi SEO expertises! I am currently working with a client that initially have an English website targeting UK users but want to expand their market into four new regions (Europe, America, APAC and EMEI) keeping English as a main language. I would like to request your help here as I told the client ISO location and hreflang it will be just possible per language and they must need to localise each English region with local keywords, however I would like to double check if it will be any way (Sitemap, Hreflang) we can tell Google we are targeting per region and not per country? Thanks a lot!
International SEO | | Atalig20 -
Which Google does a .ie website get shown in?
Hi all, I am working on a .ie website and I was under the understanding that if you have a regional domain, like .ie you will limited to being shown in a search engine like google.ie When I go to International Targeting in Google SEarch Console it says the site is associated with: Ireland Am I limiting my ability to rank well in worldwide Google searches with this domain and if so, how can I counter this? Many thanks.
International SEO | | Bee1590 -
Hreflang tag on every page?
Hello Moz Community, I'm working with a client who has translated their top 50 landing pages into Spanish. It's a large website and we don't have the resources to properly translate all pages at once, so we started with the top 50. We've already translated the content, title tags, URLs, etc. and the content will live in it's own /es-us/ directory. The client's website is set up in a way that all content follows a URL structure such as: https://www.example.com/en-us/. For Page A, it will live in English at: https://www.example.com/en-us/page-a For Page A, it will live in Spanish at https://www.example.com/es-us/page-a ("page-a" may vary since that part of the URL is translated) From my research in the Moz forums and Webmaster Support Console, I've written the following hreflang tags: /> For Page B, it will follow the same structure as Page A, and I wrote the corresponding hreflang tags the same way. My question is, do both of these tags need to be on both the Spanish and English version of the page? Or, would I put the "en-us" hreflang tag on the Spanish page and the "es-us" hreflang tag on the English page? I'm thinking that both hreflang tags should be on both the Spanish and English pages, but would love some clarification/confirmation from someone that has implemented this successfully before.
International SEO | | DigitalThirdCoast0 -
Two versions of a website with different languages - Best way to do it?
I'm working on a website for a Swedish artist and her page is in Swedish, everything is in Swedish on the site, even though it's not a lot of text on the site. We would like to have the site in English too, or another version of the site in English on a separate domain, what's the best way to proceed from here? The domain name is a .se (swedish domain), would it be better to create a another domain and host the english version of the site on a .com domain? Or will we bump into problems with duplicate content if we create a replica of the swedish site in english. We're using wordpress and I know that there's translation plugins out there, is that a good option? I'm a bit clueless on how to proceed and would love some help or guidance here.
International SEO | | Fisken0 -
Best URL structure for Multinational/Multilingual websites
Hi I am wondering what the best URL format to use is when a website targets several countries, in several languages. (without owning the local domains, only a .com, and ideally to use sub-folders rather than sub-domains.) As an example, to target a hotel in Sweden (Google.se) are there any MUST-HAVE indicators in the URL to target the relevant countries? Such as hotelsite.com**/se/**hotel-name. Would this represent the language? Or is it the location of the product? To clarify a bit, I would like to target around 10 countries, with the product pages each having 2 languages (the local language + english). I'm considering using the following format: hotelsite.com/en/hotel-name (for english) and hotelsite.com/se/hotel-name (for swedish content of that same product) and then using rel=”alternate” hreflang=”se-SV” markup to target the /se/ page for Sweden (Google.se) and rel=”alternate” hreflang=”en” for UK? And to also geotarget those in Webmaster tools using those /se/ folders etc. Would this be sufficient? Or does there need to be an indicator of both the location, AND the language in the URLs? I mean would the URL's need to be hotelsite.com/se/hotel-name/se-SV (for swedish) or can it just be hotelsite.com/se/hotel-name? Any thoughts on best practice would be greatly appreciated.
International SEO | | pikka0 -
Multi Regional website - Folder strategy
Hello Seomoz people ! I've been struggling for some time now with an international website project. It's gonna be an:international website with joomla. To sum up: We have an international company The company has 13 subsidiaries worldwide (same products, different names) The company doesn't have enough resources to get 13 independent websites Some subsidiaries work in one country / one language, some others on a region (several countries, several languages) Thanks to your community we decided to: Get a main website company.com Get subsidiaries folders (middle east, oceania and south america will be easier to link to their subsidiary) .com/asia .com/middle-east .com/oceania .com/south-america .com/uk .com/usa .com/fr .com/es .com/de .com/ma .com/dz .com/it We also need to: Get some websites in different languages .com/asia-cn .com/asia-en etc. Now how do we do to manage: Regional websites (the first 4th on the upper list) Google allows to affect a website to a country not region Will they compete with the .com ? How do we set up them for google ? How do we avoid duplicate content and keep local ranking .com/asia-en/services1.html will have the exact same content that_.com/services1.html_ If we use canonical from _.com/asia-en/services1.htm_l to _.com/services1.html , d_oes that mean /asia will not rank in asia ? Hope you can help us to figure us the best solution for this good project ! Thanks a lot. Florian
International SEO | | AymanH1 -
Website Target in Europe
Hi, I am planning a site to target in Europe and I expect to translate my site into ten different languages namely English, French, Spanish, Italian, German, Russian, Greek, Portuguese, Dutch and Swedish. I am doing some study of this case in targeting different countries for SEO, most of the advise are the following: a. Build 10 different websites and target different geographical location in Google Webmaster b. Get 10 different country specific domains for 10 different websites I would like to hear any suggestion if there is anything better than this ? I had all the materials and translation ready but building 10 different websites or getting 10 different domains are very time consuming and costly. I would be appreciated if any one had any advise for me to make the website more management friendly. Thank you. Tom
International SEO | | Stevejobs20110