Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Schema.org product offer with a price range, or multiple offers with single prices?
-
I'm implementing Schema.org, (JSON-LD), on an eCommerce site. Each product has a few different variations, and these variations can change the price, (think T-shirts, but blue & white cost $5, red is $5.50, and yellow is $6).
In my Schema.org markup, (using JSON-LD), in each Product's Offer, I could either have a single Offer with a price range, (minPricd: $5, maxPrice $6), or I could add a separate Offer for each variation, each with its own, correct, price set.
Is one of these better than the other? Why? I've been looking at the WooCommerce code and they seem to do the single offer with a price range, but that could be because it's more flexible for a system that's used by millions of people.
-
I have a question about the offerCount item within an AggregateOffer type.
I want to show the "true" price range of every product in our inventory but we don't automatically load them all to the page. Most implementations I have seen that trigger the price range showing in the SERP have the individual offers marked up further down the page as well, but that wouldn't work for us. We show 10 or so out of 100s.
In my mind there are two options here. We can use the true aggregate price of the set and skip tagging up individual offers. Or we can tag up the offers displayed but still show what I am calling the "true" aggregate price. Any opinions on whether Google needs the individual offers tagged up? And any opinions on whether the individual offers tagged up need to "match" the aggregate offer prices?
THANKS
- about a year earlier
-
Anytime, John, I am happy to help!
-
Thanks Thomas.
AggregateOffer is what I was looking for.
-
Each product can have a few different variations
See Google's https://developers.google.com/search/docs/data-types/product
Aggregate offer properties
An
AggregateOffer
is a kind of Offer representing an aggregation of other offers. When marking up aggregate offers within a product, use the following properties of the schema.org AggregateOffer type:Properties lowPrice
Number, required
The lowest price of all offers available. Floating point number.
|
|highPrice
|Number, recommended
The highest price of all offers available. Floating point number.
|
|priceCurrency
|Text, required
The currency used to describe the product price, in three-letter ISO 4217 format.
|
|offerCount
|Number, recommended
The number of offers for the product.
|
https://developers.google.com/search/docs/data-types/product
**Just 1 **
Product rich results provide users with information about a specific product, such as its price, availability, and reviewer ratings. The following guidelines apply to product markup:
- Use markup for a specific product, not a category or list of products. For example, “shoes in our shop” is not a specific product. See also our structured data guidelines for multiple entities on the same page.
- Adult-related products are not supported.
- Reviewer’s name needs to be a valid name for a Person or Team For example, "James Smith" or"CNET Reviewers." By contrast, "50% off on Black Friday" is invalid.
To include product information in Image Search, follow these guidelines for required markup:
-
To show your product information in the rich image viewer: Include the
name
,image
,price
, andpriceCurrency
properties. Alternatively, instead ofprice
andpriceCurrency
, you can include any four properties and excludeprice
. -
To show your product information in the Related Items feature: Include the
name
,image
,price
,priceCurrency
, andavailability
properties. -
Be careful that the text you use is the same text that is on the page
-
https://www.distilled.net/resources/understanding-and-implementing-json-ld/
-
http://www.remicorson.com/add-woocommerce-product-to-cart-from-url-using-products-sku/
/*
- Remove the default WooCommerce 3 JSON/LD structured data format
*/
function remove_output_structured_data() {
remove_action( 'wp_footer', array( WC()->structured_data, 'output_structured_data' ), 10 ); // Frontend pages
remove_action( 'woocommerce_email_order_details', array( WC()->structured_data, 'output_email_structured_data' ), 30 ); // Emails
}
add_action( 'init', 'remove_output_structured_data' );
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Using NoIndex Tag instead of 410 Gone Code on Discontinued products?
Hello everyone, I am very new to SEO and I wanted to get some input & second opinions on a workaround I am planning to implement on our Shopify store. Any suggestions, thoughts, or insight you have are welcome & appreciated! For those who aren't aware, Shopify as a platform doesn't allow us to send a 410 Gone Code/Error under any circumstance. When you delete or archive a product/page, it becomes unavailable on the storefront. Unfortunately, the only thing Shopify natively allows me to do is set up a 301 redirect. So when we are forced to discontinue a product, customers currently get a 404 error when trying to go to that old URL. My planned workaround is to automatically detect when a product has been discontinued and add the NoIndex meta tag to the product page. The product page will stay up but be unavailable for purchase. I am also adjusting the LD+JSON to list the products availability as Discontinued instead of InStock/OutOfStock.
Technical SEO | Aug 2, 2023, 5:11 PM | BakeryTech
Then I let the page sit for a few months so that crawlers have a chance to recrawl and remove the page from their indexes. I think that is how that works?
Once 3 or 6 months have passed, I plan on archiving the product followed by setting up a 301 redirect pointing to our internal search results page. The redirect will send the to search with a query aimed towards similar products. That should prevent people with open tabs, bookmarks and direct links to that page from receiving a 404 error. I do have Google Search Console setup and integrated with our site, but manually telling google to remove a page obviously only impacts their index. Will this work the way I think it will?
Will search engines remove the page from their indexes if I add the NoIndex meta tag after they have already been index?
Is there a better way I should implement this? P.S. For those wondering why I am not disallowing the page URL to the Robots.txt, Shopify won't allow me to call collection or product data from within the template that assembles the Robots.txt. So I can't automatically add product URLs to the list.0 -
Redirect multiple domains to 1 domain or not?
Hi there, I have client who has multiple domains that already have some PA and DA. Problem is that most websites have the same content and rank better on different keywords.
Technical SEO | Apr 7, 2021, 6:30 PM | Leaf-a-mark
I want to redirect all the websites to 1 domain because it’s easier to manage and it removes any duplicate content. Question is if I redirect domain x to domain y do the rankings of domain x increase on domain y? Or is it better to keep domain x separately to generate more referral traffic to domain y? Thanks in advance! Cheers0 -
Schema for blogs
When I run a wordpress blog through the structured data testing tool I see that there is @type hentry. Is this enough for blogs etc? Is this a result of Wordpress adding in this markup? Do you recommend adding @blogposting type and if so why? What benefit to add a specific type of schema? How does it help in blogging? Thanks
Technical SEO | Feb 11, 2019, 6:39 PM | AL123al4 -
I have multiple URLs that redirect to the same website. Is this an issue?
I have multiple URLs that all lead to the same website. Years ago they were purchased and were sitting dormant. Currently they are 301 redirects and each of the URLs feed to different areas of my website. Should I be worried about losing authority? And if so, is there a better way to do this?
Technical SEO | Apr 6, 2016, 3:38 AM | undrdog990 -
Exclude price in rich snippet markup
Our site has their prices hidden for non logged in users. Its a woocommerce built site and the rich snippet markups are added by woocommerce. I would like to remove the markup for the price becouse : 1, we would like our customers to register for prices. 2 i dont want to get penalties for not showing the same thing to visitors as to "google" .. Any help or thoughts on this one? Thanks / Jonas
Technical SEO | Feb 6, 2016, 9:30 AM | knubbz0 -
How to deal with duplicated content on product pages?
Hi, I have a webshop with products with different sizes and colours. For each item I have a different URL, with almost the same content (title tag, product descriptions, etc). In order to prevent duplicated content I'am wondering what is the best way to solve this problem, keeping in mind: -Impossible to create one page/URL for each product with filters on colour and size -Impossible to rewrite the product descriptions in order to be unique I'm considering the option to canonicolize the rest of de colours/size variations, but the disadvantage is that in case the product is not in stock it disappears from the website. Looking forward to your opinions and solutions. Jeroen
Technical SEO | Mar 16, 2015, 11:43 AM | Digital-DMG0 -
Two websites with similar products
I have two websites with similar products with different tld.I have a keywords that is comman in both.One site is at top in google with that keyword and one is not.Can we implement 301 redirect from one domain to another domain for that keyword or google will consider it spammy?Please help me out.
Technical SEO | Jul 3, 2012, 4:09 AM | Alick3000 -
Is it worth setting up 301 redirects from old products to new products?
This year we are using a new supplier and they have provided us a product database of approx. 5k products. About 80% of these products were in our existing database but once we have installed the new database all the URLs will have changed. There is no quick way to match the old products with the new products so we would have to manually match all 5k products if we were were to setup 301 rules for the old products pointing to the new products. Of course this would take a lot of time. So the options are: 1. Is it worth putting in this effort to make the 301 rules? 2. Or are we okay just to delete the old product pages, let the SE see the 404 and just wait for it to index the new pages? 3. Or, as a compromise, should we 301 the old product page to the new category page as this is a lot quicker for us do do than redirecting to the new product page?
Technical SEO | Apr 9, 2012, 2:59 PM | indigoclothing0