I do not have a sku, global identifier, rating or offer for my product. Nonetheless it is my product. The price is variable (as it's insurance) so it would be inappropriate to provide a high or low price. Therefore, these items were not included in my product schema. SD Testing tool showed 2 warnings, for missing sku and global identifier.

Google Search Console gave me an error today that said:  'offers, review, or aggregateRating should be specified'

I don't want to be dishonest in supplying any of these, but I also don't want to have my page deprecated in the search results. BUT I DO want my item to show up as a product. Should I forget the product schema? Advice/suggestions?

Thanks in advance.

Thank you!

I am using JSON LD.

Any thoughts on where to use Organization schema?

On Product schema I am adding Brand with URL & logo. Is that overkill? What if I don't have a SKU or global identifier? (I am getting warnings for these on the SD tester.)

Also I have English & Spanish pages. Does the schema go on both? The main thing that would change is URL, name.

Thanks for your input.

I know I should only use Organization schema on one page of my site, but I'm not sure if I should use it on the Home page or use LocalBusiness schema on the home page. I was thinking of adding LocalBusiness schema to home page, Organization schema to About Us page and Corporate Contact Schema to Contact us page. Thoughts? Is there a best practice? I can't seem to find much information on what's best to use where.

It looks like this issue has been resolved within my company. The phone number did not change for citations, header, footer. It did however change within the content, which I know is inconsistent and not the best, but I have no control over. Thanks for the input.

The phone number on the header of the website would change to the vanity # without the vanity (just use #'s). Throughout the site content it would change to vanity. But it would go from 888 to 855, which is not good for toll free according to one of the articles you posted.

We are considering changing the phone number to our website to one of those 1-800-eat-cows. How will changing a phone number we've had 10 years affect our SEO. Do we need to change all citations, Google maps, etc etc? What if we don't? Thanks!

I did read that about the robots.txt and that is why I added the noindex.

I use SEO Yoast for sitemap.xml, so shouldn't all my pages be there? I believe they are because I just looked at it a couple days ago.

So are you saying I should look through my backlink profile (WMT) and try to remove any backlinks?

Would 'Fetch as Google' not ping Google to tell them to recrawl?

Thanks for your help.

I have set up my robots.txt like this:

User-agent: *
Disallow: /

and I have this meta tag in my on a Wordpress site, set up with SEO Yoast

name="robots" content="noindex,follow"/>

I did "Fetch as Google" on my Google Search Console

My website is still showing up in the search results and it says this:

"A description for this result is not available because of this site's robots.txt"

This site has not shown up for years and now it is ranking above my site that I want to rank for this keyword. How do I get Google to ignore this site? This seems really weird and I'm confused how a site with little content, that has not been updated for years can rank higher than a site that is constantly updated and improved.

Wow! Thanks for the info! I have just been doing the Usertesting myself at varying locations until I find a good replacement or supplement.

I have set up my robots.txt like this:

User-agent: *
Disallow: /

and I have this meta tag in my on a Wordpress site, set up with SEO Yoast

name="robots" content="noindex,follow"/>

I did "Fetch as Google" on my Google Search Console

My website is still showing up in the search results and it says this:

"A description for this result is not available because of this site's robots.txt"

This site has not shown up for years and now it is ranking above my site that I want to rank for this keyword. How do I get Google to ignore this site? This seems really weird and I'm confused how a site with little content, that has not been updated for years can rank higher than a site that is constantly updated and improved.

I handle this using the hrefland tag in the

It looks like this for each page of the site (on my site English/Spanish):

I know I should only use Organization schema on one page of my site, but I'm not sure if I should use it on the Home page or use LocalBusiness schema on the home page. I was thinking of adding LocalBusiness schema to home page, Organization schema to About Us page and Corporate Contact Schema to Contact us page. Thoughts? Is there a best practice? I can't seem to find much information on what's best to use where.

I loved the presentation Phil Sharp did about A/B testing using User Testing. I would love to use his company UserTesting.com, but their minimum package is for $7500! I'm a small business and certainly cannot afford that. Is there another option for the small business owner?

I did read that about the robots.txt and that is why I added the noindex.

I use SEO Yoast for sitemap.xml, so shouldn't all my pages be there? I believe they are because I just looked at it a couple days ago.

So are you saying I should look through my backlink profile (WMT) and try to remove any backlinks?

Would 'Fetch as Google' not ping Google to tell them to recrawl?

Thanks for your help.

I do not have a sku, global identifier, rating or offer for my product. Nonetheless it is my product. The price is variable (as it's insurance) so it would be inappropriate to provide a high or low price. Therefore, these items were not included in my product schema. SD Testing tool showed 2 warnings, for missing sku and global identifier.

Google Search Console gave me an error today that said:  'offers, review, or aggregateRating should be specified'

I don't want to be dishonest in supplying any of these, but I also don't want to have my page deprecated in the search results. BUT I DO want my item to show up as a product. Should I forget the product schema? Advice/suggestions?

Thanks in advance.

I have some redirects that were done with at "?" at the end of the URL to include google coding (i.e. you click on an adwords link and the google coding follows the redirected link). When there is not coding to follow the link just appears as "filename.html?". Will that affect us negatively SEO-wise?

Thank you.

Thank you! I will look into it.