Difference keyword and co-occurence
-
Could someone explain me what the difference between a keyword and a co-occurence is ?
Thank you,
-
Thank you that is getting a little more clear. From my understanding it is a bag a words that go together.
-
A Keyword is a word that a Website Owner/Marketer is attempting to rank in search engines for. The purpose of showing up at the top of results generally is motivated by money or financial gain.
Co-occurence is a term used to describe words that are closely related to a particular term or Keyword. For example these words are similar and thus considered to be closely related or a **Co-occurence **of an instrument:
- Guitar
- Surgeons Tools
- Violin
- Catalyst
- Flute
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Different ways to write the same tyre dimension
Hello fellow MOZers, Im having a bit of problem of targeting all the different ways a user could type in their tyre size to google, and what we should put in our meta titles. For instance, We have a page called "205/55 R16" Which seems to be the most used and competitive in SERPs. But this could be written in a number of ways "205/55 R 16" and "205/55R16" I expected all these different ways of writing a tyre dimension to give you the same results in google which isnt the case, We rank in very different positions for these 3 searches. Google also sometimes corrects you sometimes for example "205/55 R 16" google might decide that you meant "205/55 R16" and rather than the usual (Did you mean:....) it shows you results for what google thinks is the right way (205/55 R16) We want to target these 3 ways of writing a tyre size not just the most common. Sooo, my question is how should we be doing our meta titles, would (205/55 R16 | 205/55R16 Tyres - Longstone Tyres) be classed as keyword stuffing? and if so how do we go for the term"205/55R16", using s? and would that be classed as stuffing? I mentioned 3 ways to write tyre dimensions, but in realty there are many more. See i would've thought google reads the numbers and ignores other characters in between when it comes to all types of dimensions and sized of things, but this doesnt seem to be the case. Any thoughts and advice on this would be massively helpful, Thankyou
Intermediate & Advanced SEO | | JamesDavison0 -
How does Yoast SEO premium determine prominent keywords?
We are perplexed how Yoast determines which keywords to select on the page when ranking the top 5 prominent words in Insights. For example, we have a page where birthday parties is clearly the primary keyword. It is used an an H2, in body copy and tagged on images. Yet it does not show up at all. The term 20 Fiesta game points ranks #1. It is mentioned one time on the page in a bullet within one of 5-6 blocks. 40 Fiesta game points ranks 3rd and same situation. Waterpark ranks 4th and is mentioned twice on the page as a bullet of featured activities. But there ar 4-5 other attractions listed in the bullets higher? We have looked as tutorial videos and no one mentions how Yoast determines prominent keywords. Thanks in advance for steering us in the right direction.
Intermediate & Advanced SEO | | Teamzig0 -
Replacing keywords by synonyms. Will it increase risk of google keyword stuffing penalization?
I have a page which is ranking already pretty well for a relative competitive keyword.
Intermediate & Advanced SEO | | lcourse
Google also ranks us on first page for synonym of keyword we optimize the page for (even though synonym does not appear on our page). I am now considering to replace some occurences of the keyword in the page by different synonyms, in the hope that our ranking may further improve for these synonyms.
However I am concerned that google may penalize me for keyword stuffing if I am using a wide range of synonyms of one keyword on our page. My plan is only to replace some occurences of keyword with synonyms. I am a bit nerveous here since page is already ranking quite well in a competitive niche. Any thoughts?0 -
How keywords and subfolders connect
I'm working on restructuring my site. We have main topic areas, and any given visitor will ONLY be interested in 1 of those topics. So to consolidate the information into a simpler format, I want to take all the various pieces of content and wrap them under a given topic. [There is a question in here, I promise.] So I want to create www.domain.com/topic/subtopic-1, /topic/subtopic-2, etc. [Yes, I will apply all necessary redirects for any new URL restructuring.] Now here's the question: If I want to rank for "Peanut Butter Sandwiches with Jelly" and "Peanut Butter Sandwiches with Jam," will I be able to structure the URLs as /peanut-butter/sandwiches-with-jelly/, or should I go /peanut-butter/peanut-butter-sandwiches-with-jelly? And please note, /peanut-butter/ will likely redirect to /peanut-butter/subtopic-1/ since it won't make sense to have /peanut-butter/ on its own. [PB&J is just an example.] What's the best way to go about this? Any recommendations? I really appreciate your help.
Intermediate & Advanced SEO | | jheath0 -
Replicating keywords in the URL - bad?
Our site URL structure used to be (example site) frogsforsale.com/cute-frogs-for-sale/blue-frogs wherefrogsforsale.com/cute-frogs-for-sale/ was in front of every URL on the site. We changed it by removing the for-sale part of the URL to be frogsforsale.com/cute-frogs/blue-frogs. Would that have hurt our rankings and traffic by removing the for-sale? Or was having for-sale in the URL twice (once in domain, again in URL) hurting our site? The business wants to change the URLs again to put for-sale back in, but in a new spot such as frogsforsale.com/cute-frogs/blue-frogs-for-sale as they are convinced that is the cause of the rankings and traffic drop. However the entire site was redesigned at the same time, the site architecture is very different, so it is very hard to say whether the traffic drop is due to this or not.
Intermediate & Advanced SEO | | CFSSEO0 -
Combine .com and .co.uk domain? So forward .co.uk to .com for SEO?
Hello, A new client of mine has an .com and an .co.uk domain. Both the same content (and they don't have the capacity to make specific content on both domains). I am thinking building al domain authority to 1 domain. In this case the .com domain.
Intermediate & Advanced SEO | | Seeders
And forward the .co.uk to this .com domain.
In this way, the .com will rank in both UK as in other English speaking countries, right? Or not?
Or should I use the rel="alternate" hreflang="x" tag? I am not sure. But I do know big brands rank high in the Netherlands with .com domains (for example booking.com). Looking forward on feedback on best practices here... Thanks!0 -
Google Is Indexing The Wrong Page For My Keyword
For a long time (almost 3 mounth) google indexing the wrong page for my main keyword.
Intermediate & Advanced SEO | | Tiedemann_Anselm
The problem is that each time google indexed another page each time for a period of 4-7 days, Sometimes i see the home page, sometimes a category page and sometimes a product page.
It seems though Google has not yet decided what his favorite / better page for this keyword. This is the pages google index: (In most cases you can find the site on the second or third page) Main Page: http://bit.ly/19fOqDh Category Page: http://bit.ly/1ebpiRn Another Category: http://bit.ly/K3MZl4 Product Page: http://bit.ly/1c73B1s All links I get to the website are natural links, therefore in most cases the anchor we got is the website name. In addition I have many links I get from bloggers that asked to do a review on one of my products, I'm very careful about that and so I'm always checking the blogger and their website only if it is something good, I allowed it. also i never ask for a link back (must of the time i receive without asking), and as I said, most of their links are anchor with my website name. Here some example of links that i received from bloggers: http://bit.ly/1hF0pQb http://bit.ly/1a8ogT1 http://bit.ly/1bqqRr8 http://bit.ly/1c5QeC7 http://bit.ly/1gXgzXJ Please Can I get a recommendation what should you do?
Should I try to change the anchor of the link?
Do I need to not allow bloggers to make a review on my products? I'd love to hear what you recommend,
Thanks for the help0 -
Is it bad to host an XML sitemap in a different subdomain?
Example: sitemap.example.com/sitemap.xml for pages on www.example.com.
Intermediate & Advanced SEO | | SEOTGT0