Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What's the best way to search keywords for Youtube using Moz Keyword explorer?
-
I want to optimize my youtube channel using identified keywords, but I'm concerned that the keywords I'm identifying work well for SERP's but might not be how people search in Youtube. How do a distinguish my keywords to be targeted for Youtube?
-
You should use the keyword explorer and google trends for finding out the keywords and Youtube hashtags Generator for finding videos around specific topics, related to that topic.
This can help you reach out to the audience most likely to be interested in what you have to say.
-
I like to use Keyword Explorer for YouTube research the same as I would for SERP keyword research. The difference is I look at the keywords differently. I try to think of the "user intent" and how it would differ from a web search vs a video search per se.
As an example, let's take the keyword "NBA sneakers". (I know nothing about sneakers but it's the first thing that came to mind)
User intent for organic search might default to "buy nba sneakers" as the dominate interpretation. For the most part when people do a Google search for "nba sneakers" they will probably be looking to purchase sneakers and the results will generally be "stores" in the top results.
When someone is on YouTube, the default might be to compare or get more information about the different popular sneakers that are out right now. Generally it's people looking for a visual vs actually purchasing. (not that they won't want to purchase soon)
Keyword Explorer will help you find questions and keywords around the topic you are researching, you'll need to decide what the intent of those keywords are based on user intent.
You can read more about user intent here --> https://moz.com/blog/a-guide-to-setting-up-your-very-own-search-intent-projects
and here is some information about building an intent-based keyword list here --> https://moz.com/blog/the-basics-of-building-an-intent-based-keyword-list
https://moz.com/blog/the-basics-of-building-an-intent-based-keyword-list
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain still not being found in search
Hi guys, I've been handed a client who needs some seo work. I've tweaked one of their pages to focus on a chosen keywords about 4 months back but still the site is not even visible using the new Domain Analysis tool from moz and it still won't rank at all for the keywords. Am I missing something here? Is there something blocking the SERP from listing the website? I've ran a site: search on Google and it returns 283 results on the website. It's puzzling me as there clearly is something stopping it from being ranked. The domain name in question is: https://cloud9inecommunications.co.uk Thanks in advance.
Moz Pro | | Easigrass1 -
Ive been using moz for just a minute now , i used it to check my website and find quite a number of errors , unfortunately i use a wordpress website and even with the tips , is till dont know how to fix the issues.
ive seen quite a number of errors on my website hipmack.co a wordpress website and i dont know how to begin clearing the index errors or any others for that matter , can you help me please? ghg-1.jpg
Moz Pro | | Dogara0 -
What is the best way to treat URLs ending in /?s=
Hi community, I'm going through the list of crawl errors visible in my MOZ dashboard and there's a few URLs ending in /?s= How should I treat these URLs? Redirects? Thanks for any help
Moz Pro | | Easigrass0 -
MOZ Versus HUBSPOT??? If We Discontinue MOZ Subscription and Get HUBSPOT, Anything Lost?
How does Hubspot compare with MOZ? Doe it provide similar features or is the functionality very different? Is Hubspot complementary to MOZ or could it be used as a substitute? If we stopped our MOZ subscription and subscribed to Hubspot would we lose anything? Thanks, Alan
Moz Pro | | Kingalan10 -
Problem to log into moz
Every time the moz logs me out from the account and then I can not log in. It shows on the left side my name like I am logged in and then when I want go to community suddenly I am not logged in. It offen shows 502 error. It was first doing on firefox, then I manage to log in chrome and now I had to log in private browsing.
Moz Pro | | Rebeca12 -
How do you guys/gals define a 'row?'
I have a question about calls to the API and how these are measured. I noticed that the URL Metrics calls allow a batch of multiple URLs. We're in a position where we need link data for multiple websites; can we request a single row of data with link information for multiple URLs, or do we need to request a unique row for each URL?
Moz Pro | | ssimburg0 -
Colors in keyword Difficulty Report
Hi Everyone Two quick questions today 1. How can I find out hat the different colors within the keyword Difficulty Report represent and how can I see examples of how this information can help us with our data analysis? 2. The second question I have is regarding the Term Extractor. Seems when I ran a domain it provided the wrong data. For example, it stated that a certain keyword exists certain number of times within the description and title of the page but when I looked at the source this was not the case so it made studying the competition harder.
Moz Pro | | DRTBA
Any suggestions or has anyone else noticed this? Thanks in advance for all your help.0 -
Is having the company's address in the footer (or header) of each webpage important for SEO?
Is having the company/office's address in the footer (or header) of each webpage important for SEO? Your page for the Geotarget tool says that having the address in this element helps search engines find your location. My question is, how important or relevant is this to SEO? How does knowing the address influence SEO? Is it best SEO practice to put the address in the footer of every webpage? http://www.seomoz.org/geotarget
Moz Pro | | richardstrange0