Just validating a theory I have about why Google is Soft 404ing some of my doctor pages.
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As of June 1 doctor pages on our website that say "No ratings are available yet" are being Soft 404ed in our Google Console.
We suspect the issue is that wording, due to this post. https://www.contentkingapp.com/academy/index-coverage/faq/submitted-soft-404/
Just wondering if anyone with more expertise than me on 404s or local seo can validate that it is likely this issue.
Some examples:
https://www.nebraskamed.com/doctors/neil-s-kalsi
https://www.nebraskamed.com/doctors/leslie-a-eiland
https://www.nebraskamed.com/doctors/david-d-ingvoldstad -
@terentyev Thanks!
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@patrick_at_nebraska_medicine I confirm that your assumption about the essence of soft 404s is correct. I am experiencing the same with several pages in online travel (eg. destination pages that have zero search results). To fix it, you have to be creative and find a way to display some content on these zero-ratings pages. I am afraid, that just removing the "no ratings are available" wording will not solve the problem.
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