Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Thousands of 503 errors in GSC for pages not important to organic search - Is this a problem?
-
Hi, folks
A client of mine now has roughly 30 000 503-errors (found in the crawl error section of GSC). This is mostly pages with limited offers and deals. The 503 error seems to occur when the offers expire, and when the page is of no use anymore. These pages are not important for organic search, but gets traffic from direct and newsletters, mostly.
My question:
Does having a high number of 503 pages reported in GSC constitute a problem in terms of organic ranking for the domain and the category and product pages (the pages that I want to rank for organically)?If it does, what is the best course of action to mitigate the problem?
Looking excitingly forward to your answers to this
- Sigurd
-
Hi, Andy. Thank you so much for the insights
-
Yeah, I'd have to say that a 404 would be far preferable. A 301 would be ideal, but it would take some bandwidth to redirect to the next-most-relevant page whenever a deal expires.
-
Hi Sigurd,
A 503 seems like an odd choice in this circumstance - is this something that the eCommerce software dictates, or are there options for this?
A 503 is service unavailable and isn't something I would expect to see on a page that has expired. There are a number of alternatives depending on the product & niche. For Google to be seeing thousands of 503's might make it look like the site is having problems.
If a page really must go, then it should be a 404 / 410, or a 301 to a close alternative, but not a 503.
Are there pointers that show these are causing issues with the site's SERP's?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
404 Errors flaring on nonexistent or unpublished pages – should we be concerned for SEO?
Hello! We keep getting "critical crawler" notifications on Moz because of firing 404 codes. We've checked each page and know that we are not linking to them anywhere on our site, they are not published and they are not indexed on Google. It's only happened since we migrated our blog to Hubspot so we think it has something to do with the test pages their developers had set up and that they are just lingering in our code somewhere. However, we are still concerned having these codes fire implies negative consequences for our SEO. Is this the case? Should we be concerned about these 404 codes despite the pages from those URLs not actually existing? Thank you!
Intermediate & Advanced SEO | | DebFF
Chloe0 -
Would You Redirect a Page if the Parent Page was Redirected?
Hi everyone! Let's use this as an example URL: https://www.example.com/marvel/avengers/hulk/ We have done a 301 redirect for the "Avengers" page to another page on the site. Sibling pages of the "Hulk" page live off "marvel" now (ex: /marvel/thor/ and /marvel/iron-man/). Is there any benefit in doing a 301 for the "Hulk" page to live at /marvel/hulk/ like it's sibling pages? Is there any harm long-term in leaving the "Hulk" page under a permanently redirected page? Thank you! Matt
Intermediate & Advanced SEO | | amag0 -
Why does Google rank a product page rather than a category page?
Hi, everybody In the Moz ranking tool for one of our client's (the client sells sport equipment) account, there is a trend where more and more of their landing pages are product pages instead of category pages. The optimal landing page for the term "sleeping bag" is of course the sleeping bag category page, but Google is sending them to a product page for a specific sleeping bag.. What could be the critical factors that makes the product page more relevant than the category page as the landing page?
Intermediate & Advanced SEO | | Inevo0 -
How important is the optional <priority>tag in an XML sitemap of your website? Can this help search engines understand the hierarchy of a website?</priority>
Can the <priority>tag be used to tell search engines the hierarchy of a site or should it be used to let search engines know which priority to we want pages to be indexed in?</priority>
Intermediate & Advanced SEO | | mycity4kids0 -
How Do You Remove Video Thumbnails From Google Search Result Pages?
This is going to be a long question, but, in a nutshell, I am asking if anyone knows how to remove video thumbnails from Google's search result pages? We have had video thumbnails show up next to many of our organic listings in Google's search result pages for several months. To be clear, these are organic listings for our site, not results from performing a video search. When you click on the thumbnail or our listing title, you go to the same page on our site - a list of products or the product page. Although it was initially believed that these thumbnails drew the eye to our listings and that we would receive more traffic, we are actually seeing severe year over year declines in traffic to our category pages with thumbnails vs. category pages without thumbnails (where average rank remained relatively constant). We believe this decline is due to several things: An old date stamp that makes our listing look outdated (despite the fact that we can prove Google has spidered and updated their cache of these pages as recent as 2 days ago). We have no idea where Google is getting this datestamp from. An unrelated thumbnail to the page title, etc. - sometimes a picture of a man's face when the category is for women's handbags A difference in intent - user intends to shop or browse, not watch a video. They skip our listing because it looks like a video even though both the thumbnail and our listing click through to a category page of products. So we want to remove these video thumbnails from Google's search results without removing our pages from the index. Does anyone know how to do this? We believed that this connection between category page and video was happening in our video sitemap. We have removed all reference to video and category pages in the sitemap. After making this change and resubmitting the sitemap in Webmaster Tools, we have not seen any changes in the search results (it's been over 2 weeks). I've been reading and it appears many believe that Google can identify video embedded in pages. That makes sense. We can certainly remove videos from our category pages to truly remove the connection between category page URL and video thumbnail. However, I don't believe this is enough because in some cases you can find video thumbnails next to listings where the page has not had a video thumbnail in months (example: search for "leather handbags" and find www.ebags.com/category/handbags/m/leather - that video does not exist on that page and has not for months. Similarly, do a search for "handbags" and find www.ebags.com/department/handbags. That video has not been on that page since 2010. Any ideas?
Intermediate & Advanced SEO | | SharieBags0 -
Can too many "noindex" pages compared to "index" pages be a problem?
Hello, I have a question for you: our website virtualsheetmusic.com includes thousands of product pages, and due to Panda penalties in the past, we have no-indexed most of the product pages hoping in a sort of recovery (not yet seen though!). So, currently we have about 4,000 "index" page compared to about 80,000 "noindex" pages. Now, we plan to add additional 100,000 new product pages from a new publisher to offer our customers more music choice, and these new pages will still be marked as "noindex, follow". At the end of the integration process, we will end up having something like 180,000 "noindex, follow" pages compared to about 4,000 "index, follow" pages. Here is my question: can this huge discrepancy between 180,000 "noindex" pages and 4,000 "index" pages be a problem? Can this kind of scenario have or cause any negative effect on our current natural SEs profile? or is this something that doesn't actually matter? Any thoughts on this issue are very welcome. Thank you! Fabrizio
Intermediate & Advanced SEO | | fablau0 -
How important is the number of indexed pages?
I'm considering making a change to using AJAX filtered navigation on my e-commerce site. If I do this, the user experience will be significantly improved but the number of pages that Google finds on my site will go down significantly (in the 10,000's). It feels to me like our filtered navigation has grown out of control and we spend too much time worrying about the url structure of it - in some ways it's paralyzing us. I'd like to be able to focus on pages that matter (explicit Category and Sub-Category) pages and then just let ajax take care of filtering products below these levels. For customer usability this is smart. From the perspective of manageable code and long term design this also seems very smart -we can't continue to worry so much about filtered navigation. My concern is that losing so many indexed pages will have a large negative effect (however, we will reduce duplicate content and be able provide much better category and sub-category pages). We probably should have thought about this a year ago before Google indexed everything :-). Does anybody have any experience with this or insight on what to do? Thanks, -Jason
Intermediate & Advanced SEO | | cre80 -
Blocking Pages Via Robots, Can Images On Those Pages Be Included In Image Search
Hi! I have pages within my forum where visitors can upload photos. When they upload photos they provide a simple statement about the photo but no real information about the image,definitely not enough for the page to be deemed worthy of being indexed. The industry however is one that really leans on images and having the images in Google Image search is important to us. The url structure is like such: domain.com/community/photos/~username~/picture111111.aspx I wish to block the whole folder from Googlebot to prevent these low quality pages from being added to Google's main SERP results. This would be something like this: User-agent: googlebot Disallow: /community/photos/ Can I disallow Googlebot specifically rather than just using User-agent: * which would then allow googlebot-image to pick up the photos? I plan on configuring a way to add meaningful alt attributes and image names to assist in visibility, but the actual act of blocking the pages and getting the images picked up... Is this possible? Thanks! Leona
Intermediate & Advanced SEO | | HD_Leona0