Best tools for checking competitors citations.
-
I am using whitespark and brightlocal to run citation checks for my clients. I was curious if there was a good tool to compare competitor citations + other local metrics easily without paying per report.
-
Hello
Whitespark's paid citation tool continues to be the most widely-cited in the Local SEO industry. However, have you tried SEOverflow's Local Search Toolkit?
http://www.localsearchtoolkit.com/
I know it was free when it was released. Not sure if it remains so. Might be worth checking out!
Miriam
-
Thats right, totally forgot about that whiteboard! Thakns much.
-
I'm not sure if there is a good, free tool out there, but Rand covered this in a Whiteboard Friday a few months ago. Check out the attached video. At item #4, he discusses using some search operators to get a basic idea of your competitors' citations. This can be done by searching for the competitor's name, address and excluding the results for their own site. Like this:
competitor "1234 competitor ave" -site:competitor.com
The results are sometimes a little messy but its a great place to start. Hope this helps!
[Local SEO Checklist for New Sites](Local SEO Checklist for New Sites)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best Way to Replace Lost Links
We found a particular client that was using a 3rd party backlinker to build links (they were outsourced). The backlinks appeared to be low quality, just basic text and no substantial content surrounding it, usually like a forum profile. The backlinker was swapped out. However, we've been suffering from a big loss of links. We anticipated that quite a few of the links the previous crew were managing would be lost, however, we've lost over 1500. Some of that is due to the former SEO company using sitesays.com as part of their strategy. That site has since removed all listings/links because they were hit by recent algorithm changes. Every week GWT has fewer and fewer links coming from that site. We expect this to continue until GWT has removed all links from that site. We are also losing ground (quickly) on local rankings too. We believe this is due to the high number of links lost. What is best practice when building links to counter this issue? Is there anything that can be done to stem the link purge and, if possible, gain ground on rankings again?
Image & Video Optimization | | AaronHenry0 -
Would listing an address on a location page for a franchise count as a citation?
If a small franchise with 15 locations implemented location pages for each location including address and phone then made them crawlable by the search engines and also accessible through a store locator, would this be counted as a citation for the location?
Image & Video Optimization | | JoshuaRich60 -
Best practice using Video to increase website pagerank?
Goal: Leverage videos to get links and traffic back to website not video hosting platform site (e.g. YouTube) to generate website leads **Issue: ** If we place a video on a website using video YouTube embed code and video sitemap for the crawlers to index our video DOES show up in search results BUT that link goes back to YouTube. Great for increasing views on YouTube but not increasing link popularity for client website. Question: What are recommendations / best practice for SEO (such as using another player like Viddler, etc.) that will get video results from search engines back to the website? We want to leverage videos to build links and generate leads to client site.
Image & Video Optimization | | jfeitlinger0 -
What is the best way to internally link via images?
What is the best way to internally link via images? I have a website about shoes with all different brands. Let's say I'm trying to rank for "ABC sandals", and on the ABC page I have a "related brands" section with 4 logos of related sandal brands, linking to their respective page. Currently the alt text of the logos is "XYZ Logo" with the link title text "XYZ." Would it be beneficial to have change either the image alt text, or the link title text, or both to "XYZ sandals"?
Image & Video Optimization | | Hakkasan0 -
Local SEO, identifying citations
Hello, How do I identify free local citations to target for bobweikel(dot)com I want to rank first for several local results such as nlp boise life coach boise personal coach boise and related terms. Thanks!
Image & Video Optimization | | BobGW0 -
Looking for beta testers for new free video SEO/marketing tool
We're getting ready to release a free tool to the SEO community that we hope will help marketers better create and optimize/market great video content. Hint: the tool has features built in to help you analyze video rankings in universal search results. 🙂 We'd like to get feedback from a few beta users first, though. If you'd be willing to give us your honest feedback in return for getting to use the tool early (and getting to suggest features you'd like), please PM me. Thanks in advance!
Image & Video Optimization | | AdamThompson0 -
Will linking to my citation sources help google recognize them / credit my places account?
Or does google treat this behavior the same way as a reciprocal link and discount any credibility of the citation?
Image & Video Optimization | | adriandg0 -
Are centralized local information management services like Unified Business Listings a helpful tool or unreliable?
As we work with more local businesses, I'm looking for an efficient way to manage their information across all of the different local databases. site is www.ubl.org
Image & Video Optimization | | ScottFasser590
