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    4. Should we stream videos from a subdomain or subfolder?

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    Should we stream videos from a subdomain or subfolder?

    Intermediate & Advanced SEO
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    • Ryan-Ricketts
      Ryan-Ricketts last edited by

      This is causing some hand-wrangling and I need some help.

      Let's say we were developing rich video content for our products and our agency is hosting the content on a new external server. There are already plans to link to these videos from product detail pages, category pages, and landing pages on our main website: www.example.com.

      Would it be better to create a new subdomain or to use a subfolder with a reverse proxy technique for this video content? It's not truly a microsite and will not have a gallery page to navigate the various videos.

      For example, would it be better to use this: video.example.com/

      ...or this (executed with a reverse proxy😞 www.example.com/video/

      Of course, regardless of whether this new content will live on a subdomain or within a subfolder, we plan on creating a video Sitemap using guidance from Justin Hammack in this terrific post.

      1 Reply Last reply Reply Quote 1
      • Ryan-Ricketts
        Ryan-Ricketts last edited by

        Thanks, Phil! I really appreciate your insights.

        1 Reply Last reply Reply Quote 0
        • PhilNottingham
          PhilNottingham @Ryan-Ricketts last edited by

          Cool.

          To be honest, it really doesn't matter a great deal. i would be inclined to go down the subdomain route - just because it makes it easier if you want to shift things up and move them to another domain later on, but that's entirely personal preference.

          Often video files are hosted on totally different domains, such as when you're using a 3rd party player and hosting solution and it doesn't seem to make any difference with regards to getting good video results.

          1 Reply Last reply Reply Quote 1
          • Ryan-Ricketts
            Ryan-Ricketts @PhilNottingham last edited by

            Totally correct.

            PhilNottingham 1 Reply Last reply Reply Quote 0
            • PhilNottingham
              PhilNottingham last edited by

              Hey Ryan,

              I'm just want to be clear that i understand what you're planning here. Are you going to embed the videos on product pages across the site, but are wondering whether the actual video files (the .mov/.mp4 files) should be held on a subdomain or subfolder?

              Thanks,

              Phil

              Ryan-Ricketts 1 Reply Last reply Reply Quote 0
              • IM_Learner
                IM_Learner last edited by

                I believe it doesn't matter as the only concern is speed and it has nothing to do with SEO.

                1 Reply Last reply Reply Quote 0
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