Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What are tier 1, tier 2, tier 3 keywords (pages)?
-
I am seeing these terms, but for the life of mine I can't understand what they are. Could anybody explain that in layman's terms? Thanks.
-
In addition to Vahe's suggestion, it's possible the terms being used refer to what is also frequently referred to as "the long tail" of search.
Tier 1 or "head" terms are search terms with both extremely high search volume and very high competition Tier 2 or "body" terms have lower search volume and competition, and tier 3 or "long tail" terms are those which are so specific they are searched much less frequently, but also there are considerably fewer sites competing for their traffic.
Example:
tier 1 head term - "SEO"
tier 2 body term - "ecommerce SEO specialist"
tier 3 long tail term - "SEO specialist for WordPress in Seattle"Note it's not just the # of words in the term that determine it's tier, though usually longer terms will be located farther down. It's more the search volume and amount of competition that determines the classification.
There's lots of info on the long tail of search here at SEOMoz and the web in general if you want to get a deeper understanding of it's value.
Paul
-
Hi Vince,
I think they refer to primary, secondary or tertiary keyword targets used for the page; primary being the main keyword used to optimise the page.
Hope this helps,
Vahe
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should cornerstone content have 3,500 words? Does Google discern words from the main text and from the references?
Is it true that cornerstone content should have at least 3,500 words? I've done some research and found that the recommended amount is between 2K-10k. Also, the content that we create/publish has a lot of references/citations at the end of each article. Does Google discern words from the main text and from the references? Meaning should I count references as part of the word count? Thanks for the help!
Content Development | | kvillalobos0 -
What Keyword density would you suggest?
I have been experimenting a little bit with desc lengths and keyword density. Sometimes MOZ says keyword stuffing and google ranks higher the page with higher density. Obviously, it can't be artificially packed with keywords but putting more than GWT/SEO suggestions sometimes comes with a good result. What is your Experience? if you decide to extend the description to 5000+ characters would you hide this to Javascript or kept it all on the page? Bottom or Top. Does it really matter? (We are talking about e-commerce category page)
Content Development | | Miniorek0 -
At what point to stop comments on a blog? Do too many comments hurt the page?
I have a page that's ranking pretty well, and driving sales. That page is starting to get 10+ comments per day and is starting to get quite long. I was wondering if there is a point where I should disable the comments? My gut tells me that people interacting with the page, and Google seeing responses with the users SHOULD be a good thing not bad. But, then I think that a majority of the content of the page is no longer the article, but the comments. All the comments are good, non spammy and directly related to the topic. People just asking questions, etc. Good engagement, I should be happy right?
Content Development | | DemiGR0 -
Pages and categories with the same name?
I manage a wordpress based site that is needing to under go a site architecture overhaul. the site is christ.org and one of the problems is it has 89 pages but really only 4 are navigatable (not a word apparently). The site also has over 400 posts so categories and parent pages are both definitely needed. One option is I convert a lot of the pages into posts, but would that happen to break any links pointing to those pages turned posts? Or another option is to keep the pages and posts and create a bunch of subpages, then I would most likely end up with similarly named categories and top level pages. I would guess the name of the category needs to be unique from page titles right? And not just unique but very much differentiated than any page title (not posts but page titles). Maybe what I need to do is convert the pages that are not really unique into posts and put them in the category it fits with. And then keep those that are unique as top level pages. The architecture needs some serious work I think 🙂 Any help would be greatly appreciated.
Content Development | | ThridHour0 -
Services Page vs Page For Each Service Offered
Read an interesting article about how websites with just a "services" page suffer and they should try to create a meaningful page for each service they offer... Read so many blogs right now that I can't remember where I saw it
Content Development | | JamesFx0 -
How many pages is too many to add to a site at one time?
I have quite a bit of excellent content articles at my disposal and we would like to increase the number of pages on our site. I could, theoretically add 100's of pages at a time. Does anyone have a good sense of how much content added to a sight in mass looks bad to Google? My plan is to add approximately 50 pages a week to our site, which already has 4000 pages of content. This is relevant content, since we are a custom writing service and all topics are covered. Our content is what gives us great organic hits and orders. However, I would like to add more than 50 a week...how many is too many? Thanks and I appreciate thoughts and feedback! Karen
Content Development | | eworld0 -
My WebSite has two sections with overlapping, or redundant articles on the same topics. Google is only listing one or the other article in Search Results. What should I do to have both pages (similiar but unique content ) to be listed?
My Web Site has two sections with overlapping, or redundant articles on the same topics. Google is only listing one or the other article in Search Results. What should I do to have both pages (similar but unique content ) to be listed? Example: http://www.womenshealthcaretopics.com/pregnancy_week_12.htm http://www.womenshealthcaretopics.com/pregnancy_12_weeks.html
Content Development | | docjamesmd0