Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Trailing slash at end of URLs?
-
Hi, I'm just about to put up a new site and I need to decide between having no trailing slash at the end of the all the URLs, or putting one in there.
I think Matt Cutts has a slight preference for them, as stated here: http://www.seomoz.org/blog/whiteboard-interview-googles-matt-cutts-on-redirects-trust-more
"Matt says he would slightly advocate for using a trailing slash simply because it clearly indicates that a URL is a folder and not a document."
However, I'm really wondering. I mean, if people link to my site, they'll tend not to insert a trailing slash, I'm thinking...
Your thoughts would be welcome on this one!
Cheers, Luke
-
Gosh some really great input here. Would the server ever write a redirect - I suppose if the htaccess told it to do so ...? I have a few pages on my site that were first changed to include the / then changed back to without the / then changed back again. This actually caused some loss of page authority. What can I do to at least stop this madness and unnecessary redirect writes on my server.
-
Hi Guys,
Just as Jon-S, I'm curious about any updates on this item. Does someone have experienced SEO benefits by using or not using a trailing slash at the end of their URLs?
Any news would be more than welcome!
Regards,
Jens -
Hey All,
Popping my Moz cherry with this post!....Should I include the trailing slash or not?
I know this thread is a little old now but is it still relevant? I'm guessing not, seen as Moz themselves have dropped the trailing slash for this site, check out this posts URL; https://moz.com/community/q/trailing-slash-at-end-of-url
Any advice would be great as I'm just about to start on a new site and I'm really trying to nail down all the technical stuff.
-
I've just found this after some searching on Google and (I know its from 2009) but some of the points in the article seem logical. Out the box WordPress (for instance) will add a forward-slash at the end of the URL and I know a few other CMS's do this as well.
One thing I would say is that if you're working on a back-linking campaign (which I fully recommend investing some time in doing btw) then you would want to link to the URL with the end forward slash in the URL, even for the homepage (http://www.domain.com/). If memory serves me right if you access your page with the forward-slash on the end the web server knows your linking to a folder and not a file so it does one less lookup when serving up the page (making the initial request a little bit quicker).
http://www.searchenginejournal.com/linking-issues-why-a-trailing-slash-in-the-url-does-matter/13021/
-
Hi Luke,
Glad you appreciated the above .htaccess rules, hopefully that will help.
I think file extensions should only be used for anything that isn't .php, .asp, .html etc.
If nothing else it gives you the freedom to change the underlying technology of the site without having to change all the indexed pages in Google using a 301 redirect.
For instance, if I had: www.domain.com/page1.html then it would be better to have this as www.domain.com/page1/
If I had a file it would be best to keep that as: www.domain.com/files/myfile.pdf without the forward-slash at the end.
-
Thanks Ben, O&M, Alex and MHM
(hey Ben, that info's really useful btw! - thanks again!)
One thing I didn't understand O&M is: "One thing you shouldn’t include a slash is after a file name in the URL" - do they mean file name extensions I wonder. I took a look over at Matt Cutts's website and he'd bunged in a trailing slash on all his pages (I think - all the ones I looked at anyway).
-
Since most people leave them off, and most people link that way and it's easyer to set up I have site wide slash removals.
You get a 301 regardless if people link to you wrongly, so be carful when giving out the url and internal linking you use the right on either way.
I'm also not convinced that the article quoted is right in saying that the server does a 301 when you leave it off. It certainly has to do an extra lookup stage to find the right file(look for file, not find, look for directory with defualt document), but theres no 301 header returned.
-
It doesn't matter which you choose too much, as long as you're consistent across the website.
I'd go without a stroke; people are more likely to link to you without typing the stroke (as you say), so I think you'll retain slightly more link juice to the chosen URL if you don't include it (saving a 301 redirect from the '/' version). And personally I think a URL looks neater minus the '/'. The speeds "Optimize and Monetize" quotes are minuscule.
-
Slash all the way......read this article below that explains why it makes sense to do it. She does a better job than I would..... Authors name is Jennifer Kyrnin. Cutts and Kyrnin are in. make it happen.
Traditionally, URLs that pointed to files did not include the trailing slash, while URLs that pointed to directories do include the trailing slash. This means that:
http://webdesign.about.com/example/
is a directory, while
http://webdesign.about.com/example
is a fileThis helps speed up page loading because the trailing slash immediately tells the web server to go to that
example/
directory and look for the[index.html](http://webdesign.about.com/od/beginningtutorials/f/index_html.htm)
or other default file.When you go to a URL without the trailing slash, theweb server looks for a file with that name. If it doesn’t find a file with that name, then it looks for a directory and looks for the default file in that directory.
Leaving Off the Slash Results in a Redirect – Redirects Slow Down Web Pages
When you leave off the slash on a URL that is pointing to a directory, you are forcing the server to do a 301 Redirect - HTTP Redirects - 301 Redirect Better than Meta Refreshredirect. While it may seem instantaneous to you, it does take slightly longer for a page to load from a redirect than from the direct URL. And every little bit adds up.
Don’t Include the Slash After Filenames
The only time you shouldn’t include a slash is after a file name in the URL. For example:
Type:
http://webdesign.about.com/example.html
Not:
http://webdesign.about.com/example.html/
If you add the slash, the web server will look for a directory named
example.html
, and most servers do not then try to find a file name of that name. So your customers would get a 404 error in that situation.Always Include the Slash When Linking to Your Domain with No File Name
You can speed up access to your home page by including the trailing slash on your domain name URL. For example:
http://webdesign.about.com_/_
While you can’t control what your readers type into their location bar for your URL, you can control what you link them to. Always include the trailing slash in your URL links. If you include it in your marketing materials as well, you can help keep your pages loading quickly for your readers, as most people type whatever is printed without adding or removing characters.
Article link is here....http://webdesign.about.com/od/beginningtutorials/f/why-urls-end-in-slash.htm
-
You could always force a trailing slash using .htaccess even if someone visits the page without the end slash. Something like this might work, if it doesn't, let me know and I'll get something working for you.
<code>RewriteEngine On # Assuming you're running at domain root. Change to working directory if needed. RewriteBase / # www check # If you're running in a subdirectory, then you'll need to add that in # to the redirected url (http://www.mydomain.com/subdirectory/$1 RewriteCond %{HTTP_HOST} !^www\. [NC] RewriteRule ^(.*)$ http://www.mydomain.com/$1 [R=301,L] # # Trailing slash check # Don't fix direct file links RewriteCond %{REQUEST_FILENAME} !-f RewriteCond %{REQUEST_URI} !(.*)/$ RewriteRule ^(.*)$ $1/ [L,R=301] # Finally, forward everything to your front-controller (index.php) RewriteCond %{REQUEST_FILENAME} !-f RewriteCond %{REQUEST_FILENAME} !-d RewriteRule .* index.php [QSA,L]</code>
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Massive unexplained organic traffic drop; disappeared from Google
Hi there,
Search Behavior | | katelynroberts
Our site has experienced a huge organic traffic drop, specifically from Google. The drop occurred on Feb 19 and I've got no clue why it happened. We have not made any significant changes to the website and it doesn't look like there was an algorithm update last week. We don't have any Google penalties or indexing issues noted, and the drop isn't specific to any particular segment/region/keyword. What am I missing? Any advice or insight is super duper appreciated. Our site is a Wordpress/WooCommerice e-commerce site with a blog and long-standing #1 ranks for keywords related to our main product offering. Screen Shot 2024-02-26 at 3.12.25 PM.png
Screen Shot 2024-02-26 at 3.07.52 PM.png0 -
Strange Traffic Movements
Hi there, I'm wondering if anyone can shed some light on this... I'm working with a client whose website is experiencing some odd organic traffic patterns. See screenshot attached. As you can see, there was a sudden cliff fall about a month ago, and then it recovered (almost) entirely. Then, a month to the day later, the same thing happened again. What is the likelihood that this is a data glitch vs an algorithm thing? Any light you can shed on this would be appreciated. Thanks,
Search Behavior | | mhenshall
Marc
Screenshot 2023-08-18 at 09.37.26.png image url)0 -
Ways to Identify Popular Search Terms
Certain searches seem intuitively like they would be popular, but don't appear so in my keyword research on Moz Pro. For example, I am a therapist and would have guessed that a lot of people would be searching for "online therapy California" during this pandemic, but actually those terms are not popular. I looked at Google Trends to see if I could understand this better, but It wasn't very helpful. Any other suggestions for where to get more information when search terms you would expect to be high volume don't appear to be so?
Search Behavior | | LPantell0 -
Where are these "phantom visitors" and are they dangerous?
My Google Analytics always shows visitors on my site that do not show up with a location. They are always shown as being referred from "ads.google.com". Our service is exclusively domestic in the U.S., yet my user location map will show 1 domestic visitor, but 19 total visitors. PLease see attached linked image. Is there some sort of malware that is being exploited on my pages somewhere that these people are accessing? Is there some way of blocking them from my site? Should I? Aren't they skewing my Google Analytics results? Are they potentially dangerous? Thanks in advance for all replies. mKEjs2H.jpg
Search Behavior | | TTR10 -
Target="_blank" and referral acquisition data
Hi, Any assistance would be greatly appreciated! I have been reading up on this topic but there is some contradictory articles out there and I was hoping someone could clarify the latest practise for me. Website A links out to four of its partner websites.
Search Behavior | | AMA-DataSet
These links are using a target="_blank". When i look at the acquisition data for any of the partner websites there is zero referral data from site A.
I tested this wasn't an analytics bug by using the real time feature while clicking the partner links to see what had happened, and to also find the source, but I found that they are all being returned as a source direct. Ideally id like it to show the referrals once more for reporting purposes. Do I need to add extra google analytics parameters/functions to track the outbound links? or should this referral data be appearing correctly and it is something unrelated to the links themselves? or should I throw in the towel and drop the target blanks? Thank you in advance for your time.
Best Regards.0 -
My e-commerce competes with my own wholesalers
Hi guys, I run a wholesale program, frequently my e-commerce competes with my own wholesalers on many websites like Etsy for example. Usually, the wholesaler displays the exact same picture of my website. May Google find that I have duplicate content? Is there any alternative solution for this instead of asking the wholesaler to make their own pictures? Thanks
Search Behavior | | Tiedemann_Anselm1 -
Is there a tool that will find a string from the source code from a list of URLs?
I need a tool that will run through a long list of URLs (from multiple domains), look for a specific string in the source code and then produce a CSV showing in which URLs the the string was found. This is for legitimate research, not for any nefarious purposes Any ideas of such a tool already exists?
Search Behavior | | richdan0 -
Where can I find research into consumer behavior in URL input?
I have a hypothesis that the % of users that type URLs is decreasing. Instead I think users will be arriving at sites by clicking on links in emails, search and social. Where can I find data / research to back me up?
Search Behavior | | TomCritchlow0