Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why did my site go from 1,000 Impressions to 0 impressions over the past couple days
-
so we have been doing a lot of reconstruction our website the past couple days with our navigation and moving stuff around. Now bare with me because i am a noob to SEO and i am still learning. But we went from a steady 800-1000 impressions everyday to a 0 since the first. you can check out our site here:
Not sure if its because we are moving stuff around or what. But we can notice that our conversion rate has dropped and we have had traffic but no conversions and no orders. Is what we are doing bad or is this normal?
-
Yeah i will go ahead and check my tracking code, Maybe it is that.
Also with my conversion drop should i change it back to the way i had it? or just leave it and wait for everything to catch up and for people to get use to the new navigation?
-
Can you clarify where you are at. You say you have 0 impressions, but also that you have traffic. That seems contradictory.
If it is 0 - as in absolute flatline the first think I would check is your tracking code. If you have server stats as well maybe check one against the other to make sure that you don't just have a tracking error. However your pages are indexed and you have google analytics tracking code in place, so a total flat line in traffic seems unlikely.
Check your top entry sources from before the drop. What were your top terms - what pages were they panding on. Are you still ranking for those terms? Has the URL changed (in which case maybe redirect from the old one), if not how do the new and old pages compare.
I've often seen an initial conversion drop when sites are changed around - even when the changes are big improvements. On sites where you have a lot of repeat visitors this can be because people are used to the site as it was.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why are my positions going down?
Good afternoon! I would like to know, what could be the reasons for a random decrease in positions of our online casino? A lot of pages appeared in Google Search at the end of June and after a few weeks most of them dropped to >100, some are still ranging but in TOP 70-85. As far as I'm concerned, there were no algorithm updates last two months, our website works fine, both internal and external optimazation is being performed.. The strangest thing is that the rating of the website is growing, but the positions are not 😞
Reporting & Analytics | | Violete
Here is a link to the project: https://flammcasino.club/
Can anyone suggest what I can do in this case?1 -
Zero '0' Total Visits
Hi. One of the properties in our account has been reporting zero '0' total visits for the past few weeks. The other properties aren't affected. Is there a reason for this or is this an issue on the Moz side of things. Thanks!Moz Zero Visits.PNG
Reporting & Analytics | | rh-digi0 -
Lower Impression higher clicks and CTR Compared to Previous Month?
I'm looking at our monthly traffic report and noticed that impressions were down in October compared to September but Clicks and CTR increased. I'm thinking it's because certain keyword increased in rank thus increase chances of a click through? Anyone else have any idea? Thank you in advance. Here is the data below: September:
Reporting & Analytics | | davidwang
Total clicks: 5071
Total impressions: 83429
Avg. CTR: 6.08%
Avg. Position: 28.4 October:
Total clicks: 5695
Total impressions: 79366
Avg. CTR: 7.18%
Avg. Position: 28.90 -
Google Analytics Question - Impressions & Queries Up, Sessions Down
I'm working with a client who, according to the Google Query report, impressions and sessions are up since we've started work with them about 6 months ago, but Google sessions are down. In moz, we're seeing a gradual, but steady increase in search visibility specifically with Google. Note: this is all organic. From when we started tracking queries, the first month we were tracking there were 43,581 impressions and 690 click throughs for the month. This past month there were 98,293 queries and 1015 clicks throughs for the month (granted not year over year data) - of these 1,015 clicks, 995 of them were from web. However, for those same time periods, sessions from Google are down over 30% - 1,750 vs. 1,189. I'm not sure how to interpret this. I realize that clicks and sessions are not a straightforward comparison, but I would think that if clicks were up according to the query report that sessions would also be up. Is it that some of these clicks are bouncing and therefore not being tracked as a session? Is there a potential issue with how data is being tracked?
Reporting & Analytics | | Corporate_Communications0 -
Www.googleadservices.com/pagead/conversion_async.js what is this url doing on my site?
Hello Guys, I am using google tagmanager and i have configured adwords in tag manager now what i find is that this link - www.googleadservices.com/pagead/conversion_async.js showing on my homepage not in view source but when i do inspect element at that time it appears. So do you think after using google tag manager still i need to use the given link? Thanks, Raghu
Reporting & Analytics | | raghuvinder0 -
Getting google impressions for a site not in the index...
Hi all Wondering if i could pick the brains of those wise than myself... my client has an https website with tons of pages indexed and all ranking well, however somehow they managed to also set their server up so that non https versions of the pages were getting indexed and thus we had the same page indexed twice in the engine but on slightly different urls (it uses a cms so all the internal links are relative too). The non https is mainly used as a dev testing environment. Upon seeing this we did a google remove request in WMT, and added noindex in the robots and that saw the index pages drop over night. See image 1. However, the site still appears to getting return for a couple of 100 searches a day! The main site gets about 25,000 impressions so it's way down but i'm puzzled as to how a site which has been blocked can appear for that many searches and if we are still liable for duplicate content issues. Any thoughts are most welcome. Sorry, I am unable to share the site name i'm afraid. Client is very strict on this. Thanks, Carl image1.png
Reporting & Analytics | | carl_daedricdigital0 -
Is there a problem with using same gmail account for multiple site analytics and GWMT?
Hi, Is there a problem or a general recommendation about using the same gmail account for two different sites (both in Google Analytics and Webmaster tools)? Thanks
Reporting & Analytics | | BeytzNet0 -
Does a Manual Penalty Affect Other Sites in Same GA Account
Hello Mozzers, I was a bit foolish a couple of years back when first getting into the game, and employed a dodgy agency to do some SEO for me on some sites. Fast forward to this year, and the two sites in my Google Analytics account have been hit with a manual penalty. I decided to ditch the websites and move on, so removed them from my GA account, webmaster tools etc and will simply let them die a death. My question is, do you think this would affect how easy it would be to rank other websites within my GA account? Does anybody have any views on this? Thanks!
Reporting & Analytics | | Marc-FIMA0