Market Motive - Take their SEO Course?
-
Hi there,
I'm considering taking Market Motive's online SEO course for $3,500. It's a steep price for me so I wanted to ask you guys if this is a wise choice. The course would grant me certification and is around 90 days to complete.
Has anyone had any experience with this course? It seems a little old, but Market Motive claims they update their videos.
-
I agree with EGOL 100% on this. When I first started learning SEO I went to different forums and browsed the threads for hours. I joined SEOMOZ and read everything and watched everything I could get my hands on.
Eventually when I felt I had a good base, I created a website about a hobby I was into at the time, something that I was passionate about so it would keep me interested. That’s where I really started to learn SEO. After starting that site, I could pinpoint sections I was lacking and ask specific questions to the SEO community and do more research on it.
In my honest opinion, $3,500 is WAY too much since you can find anything and everything to need to know about SEO for free. Just need the motivation.
-
I have a little different point of view.
If you are a very smart and very motivated person I would join SEOmoz for a few months and get all of the learning possible here. EVERYTHING. At the same time I would start a website and start experimenting with what I have learned. (Do not do this on a site that a business or employees depend upon!)
Ask lots of questions here in Q&A. Not general questions. Ask very specific questions about what you don't understand.
Then, after you have learned a lot and have a site working to the best of your ability, hire an SEO for consultations on your site. Have him/her look at what you have done and recommend on how it can be better. Keep working on that site.
I believe that this study, work, and consultation will yield really good results and give feedback on a practical project. And since you have skin in the game you will work harder and see practical benefit than simply working through a course that might not be directly relecant.
-
Hi Stephanie,
I took the course last fall and recommend it if you have the basics down. It is pricey, but you get a LOT of information to digest that is immediately actionable. I'm an in-house SEO and told the boss if we're going to go to the "next level" I needed some training. Soaking up GWT best practices will only get you so far in my opinion and eventually you'll probably feel like you've plateaued. Here's a few observations on the course:
1. If you have a basic understanding of SEO and need more comprehensive and advanced training - it is very thorough. Almost too much information and in some cases not enough depth when needed. On-page optimization, site hierarchy/structure, local SEO and link building strategies were excellent.
2. The information is actionable. You can implement what you're given as you're getting it.
3. Yes, some of the information/techniques are dated and could be fresher. It might be easier to keep it fresh if the scope was not so broad. Having said that, I like the breadth of the training.
4. They have a support program where course instructors can answer student questions on-line. It's a great concept, but could be better executed in my opinion. I felt the instructor's were too busy with their own jobs, clients, life, etc. to provide timely answers and depth to students inquiries.
5. One hour a week we get to have a live chat webinar with the course instructor. I liked it but I could have spent a half hour myself asking questions that came up from the course due to its volume of strategies.
6. I would have liked more current "real world" examples of sites using the practices so we can see the tactics in action.
Now, I feel like I need advanced Analytics and CRO training to compliment the SEO training I've received. There's a lot to do and do well.
-
Steve Ollington is a Mozzer with a great reputation. He has taken the class and spoke very highly of it for advanced SEO training. Below is an article Steve wrote where he reviewed numerous training courses.
http://www.davidnaylor.co.uk/seo-training-courses-for-seo-certifications
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is a good forum or resource to contact fellow SEO professionals for SEO partnership opportunities i.e. link trades?
While Moz is an excellent resource, i get the impression that it is for community-based SEO questions that can serve as a knowledge database. I am looking for a forum or resource where I can contact other SEO workers to explore link exchange opportunities. For example, i want to reach out to those who do SEO for audio/visual, technology, and event-planning companies so i can offer them links in exchange for some recommended links to my site. Before anyone dogs on link trading as being spammy and not best practice, it would only be done in a useful, relevant, and non-spammy fashion with other high authority sites. Thanks! Ryan
SEO Learn Center | | RyanMeighan1 -
How would you go about influencer marketing in the b2b space?
Hi Mozzers, I have conducted some b2c micro influencer marketing campaigns in my previous gig by reaching out to blogger and having them promote some content we created. I am now working in a Fintech company (b2b) and would like to get a few ideas on how can I leverage the influencer marketing channel within the Fintech industry. Can you share some ideas on different b2b influencer marketing strategies? What are good processes to follow besides cold email, meetups, events? Any influencer marketing softwares you have used and recommending it in that space? Thanks!
SEO Learn Center | | Taysir0 -
What are some of your favorite website examples for any reason - design, SEO, uniqueness, etc? Thanks Catherine Corn
What are some of your favorite website examples for any reason - design, SEO, uniqueness, etc? Thanks Catherine Corn
SEO Learn Center | | CatherineCorn10 -
Basic skills for correcting and tweaking SEO issues
Is there an online resource that has good video tutorials for the basic skills someone would need to make code corrections for SEO related tasks? We would like to make use of some of our internal resources in slogging through some of the tasks of making the corrections. Is there a good training resource online to achieve this?
SEO Learn Center | | rhgraves651 -
How do I find a great SEO Mentor?
I've had good experiences growing with Mentors. I don't mind paying the high rates as it has always left me with a good return. What I'd be looking for: Someone to give me direction Someone to correct and provide advice on a strategy that I have come up with Someone to provide answers when I'm stuck Someone that I can grow with It would help if the mentor has good knowledge of and can help with how social media, blog writing, email marketing all ties in to a good SEO campaign. Ultimately we want to be able to help our clients reach more people any way possible. With this I feel I can take the next step and start offering these services in a way that works for our business and more importantly allows us to meet the needs of our clients. But finding an SEO mentor is proving harder than I thought. So does anyone have any tips on where to find a mentor? Who is actually doing it now and would be a good option? And what would the rates be? I was thinking in the $100-150 range. Is this reasonable for an SEO mentor? Any help here will be greatly appreciated. Thanks,
SEO Learn Center | | Daniel_B
Daniel.0 -
First Time SEO Online Store
Hi All, I have recently launched a new online store selling mobile phones and accessories. I have always found SEO to be one of those foggy areas, after all I see things through curly braces. However, as the director of the new online store I do need to get myself involved in SEO and all its wonders that it has to offer. I was wondering if any of the Pro SEO guys at there have any tips for an almost newbie in the world of SEO... Can it be made fun?? I find it at times to be a right slog and I do question whether I'm actually getting anywhere etc. Any responses or advice would be greatly appreciated. Regards Rob
SEO Learn Center | | stu567blue
Newbie to SEO ;o)0 -
Good technical SEO resources for a newly hired front end dev who has no SEO experience
I am a SEO/product manager for a big online publisher. I work with several front end developers who have great technical and design skills, but zero SEO or social media knowledge. I end up answering a lot of SEO 101 questions and/or making them redo things with SEO and social media in mind. What are some good resources for them? I was already going to send them these SEOmoz links. http://www.seomoz.org/beginners-guide-to-seo/basics-of-search-engine-friendly-design-and-development http://www.seomoz.org/beginners-guide-to-seo/how-usability-experience-and-content-affect-search-engine-rankings Can anyone recommend other, more thorough, more technical reading and reference materials (print or online)?
SEO Learn Center | | EhrenReilly0 -
Sale-a-day websites massive unused seo power, where's their marketing?
How do these companies market themselves so well? Is it 90% social media? www.gilt.com http://www.hautelook.com/ http://www.ozsale.com.au/ I'm curious to how they initially got off the ground and it seems like I need to be exploring these marketing techniques as well.
SEO Learn Center | | seoninja200