Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I buy a .co domain if my preferred .com and .co.uk domain are taken by other companies?
-
I'm looking to boost my website ranking and drive more traffic to it using a keyword rich domain name. I want to have my nearest city followed by the keyword "seo" in the domain name but the .co.uk and .com have already been taken.
Should I take the plunge and buy .co at a higher price? What options do I have?
Also whilst we're on domains and URL's is it best to separate keywords in url's with a (_) or a (-)?
Many thanks for any help with this matter.
Alex
-
Just to add a couple quick points to the good answers above:
It's not possible to use the underscore "_" in domain names - not a legal character.
As far as using the .co because the .com and .co.uk are already in use - bad idea for another reason. The reality is most people are still not familiar the.co TLD (probably a bit more so in UK where they're already used to hearing .co.uk)
This means a huge number of your potential customers will accidentally type in (when going direct in the browser's URL bar and when linking from their own sites) the more common TLD, resulting in your hard promotional work sending your business to your competitors.
Not to mention the massive headaches when email addresses are accidentally written with the wrong domain ending.
The .co is an interesting addition, but it's still way too far out of the mainstream to risk as your primary domain at this stage, IMO.
Paul
-
nops for pages within the domain you should use '-' to separate it instead of '_'.
The reason why you should not do this in the main domain is because it looks spammy to many people as this is the format that most spammers use when buying keyword rich domain names...
-
"For separating keywords in the domain i would say do not use it and if it is necessary then use ‘-’ instead of ‘_’."
Should this also apply to pages within a domain?
-
Let’s talk completely about branding, I would never recommend you to go for .co domain when .com and co.uk is already taken by other companies...
It’s always an advantage to me to add keyword in the domain name but don’t push it too much if you are not getting it focus more on branding and choose a domain name that is easy to remember.
For separating keywords in the domain i would say do not use it and if it is necessary then use ‘-’ instead of ‘_’.
Hope this help!
-
You should read this really interesting post about EMDs by Dr. Pete:
Are Exact-Match Domains (EMDs) in Decline?
In your case I would just stick to a .com domain with your business name rather than a keyword rich domain. Also if you are competing in the SEO industry and you do not already rank well for your key terms, then you will find it hard to rank regardless. SEO terms are highly competitive and there are several sites offering this service that will have invested heavily in their own SEO, making it very difficult to compete.
In terms of your other question, it is generally best practice to separate words in a URL with a hyphen (-) rather than underscore (_).
Hope this helps,
Adam.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When creating a sub-domain, does that sub-domain automatically start with the DA of the main domain?
We have a website with a high DA and we are considering sub-folder or sub-domain. One of the great benefits of a sub-folder is that we know we get to keep the high DA, is this also the case for sub-domains? Also if you could provide any sources of information that specify this, I can't see to find anything!
Intermediate & Advanced SEO | | Saba.Elahi.M.0 -
Does redirecting from a "bad" domain "infect" the new domain?
Hi all, So a complicated question that requires a little background. I bought unseenjapan.com to serve as a legitimate news site about a year ago. Social media and content growth has been good. Unfortunately, one thing I didn't realize when I bought this domain was that it used to be a porn site. I've managed to muck out some of the damage already - primarily, I got major vendors like Macafee and OpenDNS to remove the "porn" categorization, which has unblocked the site at most schools & locations w/ public wifi. The sticky bit, however, is Google. Google has the domain filtered under SafeSearch, which means we're losing - and will continue to lose - a ton of organic traffic. I'm trying to figure out how to deal with this, and appeal the decision. Unfortunately, Google's Reconsideration Request form currently doesn't work unless your site has an existing manual action against it (mine does not). I've also heard such requests, even if I did figure out how to make them, often just get ignored for months on end. Now, I have a back up plan. I've registered unseen-japan.com, and I could just move my domain over to the new domain if I can't get this issue resolved. It would allow me to be on a domain with a clean history while not having to change my brand. But if I do that, and I set up 301 redirects from the former domain, will it simply cause the new domain to be perceived as an "adult" domain by Google? I.e., will the former URL's bad reputation carry over to the new one? I haven't made a decision one way or the other yet, so any insights are appreciated.
Intermediate & Advanced SEO | | gaiaslastlaugh0 -
Redirect domain or keep separate domains in each country?
Hi all Hoping this might be something that can be answered given the number of variables 🙂
Intermediate & Advanced SEO | | IsaCleanse
My main site is www.isacleanse.com.au (Obviously targeted to Australian Market) and also www.isacleanse.co.nz targeted to NZ. The main Keywords im targeting are 'Isagenix' for both and also Isagenix Australia, Isagenix Perth, Sydney (Australian cities) and Isagenix NZ, Isagenix New Zealand, Isagenix Auckland etc.. for NZ The Australian site gets a lot more traffic and Australian market gets a lot more searches - I also have a section www.isacleanse.com.au/isagenix-new-zealand/ on the Australian site. The question is am I best off redirrecting the .co.nz domain completley to the Australian Domain to give it extra SEO Juice?0 -
Is .ME domain is effective in SEO ?
I am always listening about TLD. com. org .net but what about the .me domain. Can this will be effective in SEO. Can i able to beat down my competitors, if i choose .me . I also have a .com or other TLD option but if i am making my name than .me is for me but i need your suggestion for the seo purpose. Is there really domain affective in term of SEO.
Intermediate & Advanced SEO | | pnb5670 -
Buying Expired Domains with Decent DA/PA for SEO Purposes
Hey guys, i've seen some stuff about this before but I recently found an opportunity to put it into action and wanted to make sure I knew what I was getting into! I am looking at buying a domain (expired and now only 10 dollars) that has a decent domain authority and has some keywords in it related to my clients practice. I plan on using a 301 redirect to pass "link juice" because this client is looking for a quick bump in rankings. Thoughts? Benefits? Problems with this?
Intermediate & Advanced SEO | | RickyShockley1 -
SEO value in multiple backlinks from same domain and from various sub-domains.
A site has a link to my site as one of their main tabs, which means whenever a user clicks through to another page within the site, my link - being a main tab - is there. This creates thousands of links from this site. How does Google treat this? Do we have a rough formula estimate. In other words, assume it creates 1,000 backlinks would the SEO value be around the same as if I had just 2 link total as a main tab, but on 2 different non-related sites? Or, does it actually count fully as 1,000 links? Links from various sub-domains. Several .EDU's are linking to my site. Different schools within the overall same university. Example: nursing.abc.edu links to my site, but so does business.abc.edu. For SEO does that count as much as if I had links from complete non-related universities, or would Google evaluate that these links are related (since same main domain) and that will discount any links more than 1 to some extent? If discounted, then what do we estimate the discount to be? thank yoyu
Intermediate & Advanced SEO | | knielsen1 -
Noindex, Nofollow to previous domain
Hi, My programmer recently did a horrible mistkae by adding noindex, nofollow to our website without me noticing for two days. At the same time he did it we bought a new domain and redirected the old domain to the new domain: The Old domain is: http://www.websitebuildersworld.com and the new one is: http://www.websiteplanet.com Now unfortunatly I didn't notice the noindex,nofollow when it was on the old domain and I redirected it to websiteplanet.com before I fixed the noindex, nofollow. I fixed the problem around 10 hours ago on the new domain (www.websiteplanet.com) but the old domain didn't get indexed back (yet), so for example if you search for WebsiteBuildersWorld in google you will not reach the homepage as google deleted it because of the noindex,nofollow. My question is:
Intermediate & Advanced SEO | | Ouzan
Do you think that it will be fixed and google will retrieve websitebuildersworld homepage to his search results and then redirect it to websiteplanet? Or because I redirected websitebuildersworld.com to websiteplanet.com before letting google crawling websitebuildersworld.com without the noindex,no follow it wouldn't get indexed again? I hope I explained the problem good enough. Looking forward for your valuable replies. Thanks.0 -
.com and .edu difference
Hello, Can anyone tell me how big is the difference between a PR5 .com and a PR5 .edu Double, triple? How big? Cornel
Intermediate & Advanced SEO | | Cornel_Ilea0