Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Html 5 main and secondary navigation for SEO best performances
-
I am building a website which will have a main navigation related to the site and each link of the main navigation will have a secondary navigation. We do not want to use a megamenu style navigation. I will try to explain it with a example:
Let's start with an example for a computer store "My PC Store", the Main Navigation would be:
Desktop PC's Notebook & Tablets
MultimediaWhen clicking on the "Notebook & Tablets" the user is directed to the page domain.com/notebook-tablet.html and on this page the secondary navigation appears: Laptop Netbook Tablets / iPad I am confused on how I should organize the semantic navigation for best SEO performances and I need advice / suggestions. I thought about 2 different ways to do it but which one is more appropriate in terms of SEO? PROPOSITION A Home Page:
<header>
My PC Store <nav>
- Desktop PC's
- Notebook & Tablets
- Multimedia </nav> </header>
Sub-Page (Notebook & Tablets):
<nav>(or
<aside>?)
- Desktop PC's
- Notebook & Tablets
- Multimedia </aside>
</nav>
<header>
Notebook & Tablets <nav>
- Laptop
- Netbook
- Tablets / iPad </nav> </header>
As you notice on the home page the Main Site Navigation is included in the
<header>while it is not in the sub-pages.
PROPOSITION B
Home Page:
<header>
My PC Store
<nav>
-
Desktop PC's
-
Notebook & Tablets
-
Multimedia
</nav>
</header>
Sub-Page (Notebook & Tablets):
<header>
Notebook & Tablets <nav>
- Desktop PC's
- Notebook & Tablets
- Multimedia </nav> # Notebook & Tablets * Laptop
- Netbook
- Tablets / iPad </header>
The main navgation remains always in the
<header>(home page / sub-pages) of all page.
I need suggestions... How would you guys organize the nav ?
</header>
</header>
-
Apologies, typed that up wrong. Have updated above post.
-
Why are you inserting
outside
<header>?</header>
-
My apologies. I would go with the following example in order to maintain a good SEO with your webpage headers and also a solid navigation:
Home page:
<header>
My PC Store
<nav>
-
Desktop PC's
-
Notebook & Tablets
-
Multimedia
</nav>
</header>
Sub Page:
<header>
<nav>
Notebook & Tablets
*** Desktop PC's**
- Notebook & Tablets
*** Multimedia**
</nav>
</header>
**<nav>
- Laptop
- Netbook
- Tablets / iPad </nav>**
Hope this helps.
Matt.
-
-
OK but you don't answer to my question since we do not want any mega menu or drop down menu.
-
This is true if it is wrapped within JavaScript, so that the search engines cannot read it. However, if you use two separate navigation menus then you can negate this problem.
Also, if you were to code up the 'mega menu' style navigation with CSS3 then you could also avoid these crawling problems and make the navigation much more search-engine friendly.
In general, I try to avoid using sub-pages within site to extend navigation (unless it is completely different product areas or business verticals).
Matt.
-
Well there are in general SEO concerns in the use of navigation Mega Menu style and this is why we want to avoid it.
-
Hi There,
I think I have got the jist of what you're trying to achieve.
What I would recommend is that you have links to Desktop PC's, Notebook & Tablets, Multimedia, Laptop, Netbook, Tablets / iPad directly from your homepage. The reason being that this will allow the search engines to crawl your webpages easier and the subcategory pages won't be so deep within the domain.
What I mean is that I would use either a drop down list, so that when the Notebook & Tablets is hovered over, the subcategories are then displayed below it. Alternatively, you could have a secondory naviagtion on the homepage, i.e. with an extensive drop-down list lower down or at the side of the webpage.
Great examples of this type of navigation can be found on: http://www.ebuyer.com or http://www.musicmatters.co.uk/shop.html (look at the secondary nav on the right for the Music Matters shop page.
I hope this helps.
Matt.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mega Menus and SEO
Hi Everyone, I know this has been brought up before, but wanted your opinion for 2020. I have a new client that is hesitant to do a mega menu for their huge site due to the amount of links and "dilution". I have quite a few clients with mega menus with no problems at all from an SEO standpoint. But I can understand his perspective. I am suggesting that we have the main links (looking at GA) as the the navigation, then clicking them takes you to subcategory page listing all the subcats within. Problem is that the developer/designer has made this mega menu already and it is pretty slick. Now they already are killing it search-wise on Google, but don't have a mega menu or a secondary category page. Just a a category with too many products, so we are trying to go one way or the other. Any opinions on which route to best take from a user and SEO perspective?
Web Design | | vetofunk0 -
Internal Linking: What is the best practice for pages not included in Nav bar?
I never quite understood why internal linking was such a big deal for SEO, but now I'm having second thoughts and perhaps understanding it more. I always thought since most websites have a navigation feature--usually the menu bar located at the top and often another one in the footer--that internal navigation was usually already built in to most websites and therefore, a silly topic to make a fuss over; however, I may be the silly one after all. I am now creating pages that are not included in the navigation so.... What is the best practice for this? If I am creating say, pages for certain locations and those location pages begin to number in the hundreds, it makes my navigation bar a little too cumbersome to have all those pages in a drop down menu. So I made a Locations page and just link to all those pages from that page (and from nowhere else). But now I'm wondering if this could be a bad internal linking practice and perhaps hurt my online visibility as an SEO ranking factor. Is this a crawl problem? And if so, is there a better option that provides a good visitor experience while appeasing the search engines.
Web Design | | Dino640 -
Best practice for multilanguage website ( PHP feature based on Browser or Geolocalisation)
Hi Moz Experts I would like to know what does it the best practice for multilanguage website for the default language ? There are several PHP features to help users to get the right language when they come from SEO and direct; present the default language by browser language, by gelolocalisation, etc. However, which one is the most appropriate for Quebec company that try to get outside Canada ? PRO and CONS. Thank you in advance.
Web Design | | johncurlee0 -
Is it possible to redirect the main www. domain - but keep a subdomain active?
Hi Mozzers, Quick question, which I hope one of you can answer... Let's say I have a website (i) www.example.com and on that a subdomain exists, (ii) subdomain.example.com. Let's say I want to change my main domain from www.example.com to www.newwebsite.com. I'd 301 all content, use GWT to notify Google of a change of address etc etc. Having done that, is it still possible to keep the original subdomain active? So, even though www.example.com has been redirected / transferred to www.newwebsite.com, subdomain.example.com would still exist. If that is possible, what is the implication for Domain Authority? On the one hand, I have transferred the main site (so DA from that will transfer to the new site); but part of that root domain is still active. Make sense? Any answers? Thanks everyone...
Web Design | | edlondon0 -
Yes or No for Ampersand "&" in SEO URLs
Hi Mozzers I would like to know how crawlers see the ampersand (& or &) in your URLs and if Google frown upon this or not? As far as I know they purely recognise this as "and" is this correct and is there any best practice for implementing this, as I know a lot of people complained before about & in links and that it is better to use it as &, but this is not on links, this is on URLs. Reason for this is that we looking to move onto an ASP.Net MVC framework (any suggestions for a different framework are welcome, we still just planning out future development) and in order to make use of the filter options we have on our site we need a parameter to indicate the difference on a routing level (routing sends to controller, controller sends to model, model sends to controller and controller sends to view < this is pattern of a request that comes in on the framework we will be using). I already have -'s and /'s in the URLs (which is for my SEO structuring) so these syntax can't be used for identifying filters the user clicks or uses to define their search as it will create a complete mess in the system. Now we looking at & to say; OK, when a user lands on /accommodation and they selects De Kelders (which is a destination in our area) the page will be /accommodation/de-kelders on this page they can define their search further to say they are looking for 5 star accommodation and it should be close to the beach, this is where the routing needs some guidance and we looking to have it as follow: /accommodation/de-kelders/5-star&close-to-the-beach. Now, does the "&" get identified by search engines on a URL level as "and" and does this cause any issues with crawling or indexation or would it be best to look at another solution? Thanks, Chris Captivate
Web Design | | DROIDSTERS0 -
What is the best tool to view your page as Googlebot?
Our site was done with asp.net and a lot of scripting. I want to see what Google can see and what it can't. What is the best tool that duplicates Googlebot? I have found several but they seem old or inaccurate.
Web Design | | EcommerceSite0 -
CSS vs Javascript vs JQuery drop down navigation
For a user / seo perspective, what is the best way to code a drop down menu nav bar? Is it best to use css, javascript or a scripting library like jquery? I am thinking about overall best practice that will not have a negative impact on serps. I am also thinking about what will work best on all types of devices i.e. desk tops, lap tops, smart phones and tablets. What are the Pro's & Cons of Using CSS for Drop Down Menus. What are the Pro's & cons of using Javascript for drop down menus. And the same question for jquery. Thank you all in advance for your ideas.
Web Design | | bronxpad0 -
Combining web pages and it's affects on SEO?
We are looking into amending a website we are working on to try and combine 2 or 3 current pages onto one page. This site is similar to an estate agents site and currently has images, map, floor plan sub pages etc. Can anyone tell me, if we were to combine these pages and include the above details on one page, how that would affect the current search engine rankings?
Web Design | | SoundinTheory0