New Website, New URL, New Content - What do we do with the old site? Are 301's the only option?
-
We've just built a new site for a client. They were adamant on changing the url. The new site is entirely new content, however the subject mater is the same. Some pages are even titled very similarly.
Is is advisable to keep the old site running, and link it to the new site? Permanently, or temporarily?
Do we simply place redirects from the old site the new? Old site was 30 pages, new site is 80 pages. So redirects won't be available to all the new pages.
It seems a shame to trash the old site, it is getting some good traffic, and the content - although outdated is unique and of a high quality.
Old url is 4+ yrs old, the new url is new.
Some enlightened opinions would be greatly welcomed.
Thanks
-
Personally I would try to use all the old content & try to keep the urls (if not duplicate) and put a 301 redirect on the old website, hopefully will be indexed well and not lose that traffic.
-
Hello Luke,
If I had to make the call, I'd 301 redirect the relevant old pages to the corresponding new pages. I'd also tell Google that you've updated your web address using GWT. Obviously there's not much you can do with the new pages that don't have relevant old pages, so just leave those to be indexed as normal.
Thanks!
Ryan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
New Magento store, is better to place it in a new url or it can work fine in a subdomain?
Hi friends, We are working on a new Magento store for one of our websites. Our strategy is for organic positioning of the products, so we need to understand if the Magento products will position better if the system is hosted in a subdomain of the main company domain or if it is better to host it under its own domain. Thanks,
Technical SEO | | FWC_SEO0 -
Http urls on a new https website
Hi, If a site is quite new and setup as https from the beginning why would http variations exist? There are 301 redirects in place from the http to the https variation and also canonical tags pointing back to the http variation? This seems contradictory to me. I'm not sure why the http variations exist at all but they have gone to the trouble of redirecting these to the https variation indicating that it is the variation of choice but at the same time using a canonical tag that indicates the http variation is the original/main url? Thanks
Technical SEO | | MVIreland0 -
Sitemap url's not being indexed
There is an issue on one of our sites regarding many of the sitemap url's not being indexed. (at least 70% is not being indexed) The url's in the sitemap are normal url's without any strange characters attached to them, but after looking into it, it seems a lot of the url's get a #. + a number sequence attached to them once you actually go to that url. We are not sure if the "addthis" bookmark could cause this, or if it's another script doing it. For example Url in the sitemap: http://example.com/example-category/0246 Url once you actually go to that link: http://example.com/example-category/0246#.VR5a Just for further information, the XML file does not have any style information associated with it and is in it's most basic form. Has anyone had similar issues with their sitemap not being indexed properly ?...Could this be the cause of many of these url's not being indexed ? Thanks all for your help.
Technical SEO | | GreenStone0 -
What's with the redirects?
Hi there,
Technical SEO | | HeadStud
I have a strange issue where pages are redirecting to the homepage.Let me explain - my website is http://thedj.com.au Now when I type in www.thedj.com.au/payments it redirects to https://thedj.com.au (even though it should be going to the page https://thedj.com.au/payments). Any idea why this is and how to fix? My htaccess file is below: BEGIN HTTPS Redirection Plugin <ifmodule mod_rewrite.c="">RewriteEngine On
RewriteRule ^home.htm$ https://thedj.com.au/ [R=301,L]
RewriteRule ^photos.htm$ http://photos.thedj.com.au/ [R=301,L]
RewriteRule ^contacts.htm$ https://thedj.com.au/contact-us/ [R=301,L]
RewriteRule ^booking.htm$ https://thedj.com.au/book-dj/ [R=301,L]
RewriteRule ^downloads.htm$ https://thedj.com.au/downloads/ [R=301,L]
RewriteRule ^payonline.htm$ https://thedj.com.au/payments/ [R=301,L]
RewriteRule ^price.htm$ https://thedj.com.au/pricing/ [R=301,L]
RewriteRule ^questions.htm$ https://thedj.com.au/faq/ [R=301,L]
RewriteRule ^links.htm$ https://thedj.com.au/links/ [R=301,L]
RewriteRule ^thankyous/index.htm$ https://thedj.com.au/testimonials/ [R=301,L]
RewriteCond %{HTTPS} off
RewriteRule ^(.*)$ https://thedj.com.au/ [L,R=301]</ifmodule> END HTTPS Redirection Plugin BEGIN WordPress <ifmodule mod_rewrite.c="">RewriteEngine On
RewriteBase /
RewriteRule ^index.php$ - [L]
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]</ifmodule> END WordPress RewriteCond %{HTTP_HOST} ^mrdj.net.au$ [OR]
RewriteCond %{HTTP_HOST} ^www.mrdj.net.au$
RewriteRule ^/?$ "https://thedj.com.au/" [R=301,L] RewriteCond %{HTTP_HOST} ^mrdj.com.au$ [OR]
RewriteCond %{HTTP_HOST} ^www.mrdj.com.au$
RewriteRule ^/?$ "https://thedj.com.au/" [R=301,L] RewriteCond %{HTTP_HOST} ^thedjs.com.au$ [OR]
RewriteCond %{HTTP_HOST} ^www.thedjs.com.au$
RewriteRule ^/?$ "https://thedj.com.au/" [R=301,L] RewriteCond %{HTTP_HOST} ^theperthweddingdjs.com$ [OR]
RewriteCond %{HTTP_HOST} ^www.theperthweddingdjs.com$
RewriteRule ^/?$ "https://thedj.com.au/" [R=301,L] RewriteCond %{HTTP_HOST} ^thedjs.net.au$ [OR]
RewriteCond %{HTTP_HOST} ^www.thedjs.net.au$
RewriteRule ^/?$ "https://thedj.com.au" [R=301,L]0 -
High DA url rewrite to your url...would it increase the Ranking of a website?
Hi, my client use a recruiting management tool called njoyn.com. The url of his site look like: www.example.njoyn.com. Would it increase his ranking if I use this Url above that point to njoyn domain wich has a high DA, and rewrite it to his site www.example.com? If yes how? Thanks
Technical SEO | | bigrat950 -
I have a mobile version and a standard version of my website. I'd like to show users some pages on the non-mobile site but keep googlebot mobile out. Is that ok?
On the mobile version not all the content of the normal site is available to the users. Since we didn't want googlebot mobile to index the non-mobile site, all the non-existent pages were returned with a 404 error. But now we'd like to show the mobile users these pages and send them to the normal site. If we allow the users to see these pages, is it ok to block googlebot mobile so these non-mobile pages are not indexed by googlebot mobile or will that create some issues for google?
Technical SEO | | bgs0 -
New project old domain should I 301 redirect while new sites built
I just took on a larger scale e-commerce project and came across a tricky road block that I need some advise on. Ok I'm building the site from scratch and due to it's complexity it may take 3-4 months before I have it designed and coded. The client has a domain name that has some decent page/domain authority and I would hate to loose that while the sites being built. Currently I have nothing to display as his previous site got hacked and it was deleted by the previous web admin. Being that a blog has already been approved as part of the project I already installed wordpress to keep the domain fresh however here's the issue, I installed wordpress in a folder called blog and debating if I should 301 redirect or 302 redirect his index here? The blog will always reside in the blog folder even after launch. Will performing a 301 redirect pull all the juice away from my index page? I'm assuming yes. IF so what would occur once the project is complete and I make the ecommerce site live in the index page? Thanks in Advance! Mike
Technical SEO | | MikeDelaCruz770 -
From your perspective, what's wrong with this site such that it has a Panda Penalty?
www.duhaime.org For more background, please see: http://www.seomoz.org/q/advice-regarding-panda http://www.seomoz.org/q/when-panda-s-attack (hoping the third time's the charm here)
Technical SEO | | sprynewmedia0