Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Ending URLs in .html versus /
-
Hi there!
Currently all the URLs on my website, even the home page, end it .html, such as http://www,consumerbase.com/index.html
Is this bad?
Is there any benefit to this?Should I remove it and just have them end with a forward slash?
If I 301 redirect the old .html URLs to the forward slash URLs, will I lose PA?Thanks!
-
As everyone else has said, it doesn't really make a difference whether you have a file/extension as part of the URL. But if you do change your URLs and 301 redirect the old URLs to the new, you will lose some link equity (typically about 10%-15%); I'm not sure if this devaluation is reflected in OSE/Moz metrics.
That said, I would recommend showing the directory without a file extension (using consumerbase.com/ instead of consumerbase.com/index.html). If you change platforms in the future to something that runs off PHP or some other language, displaying .html file types might not be an option but you can always display the directory. If you set yourself up now to display without the doc type, you don't have to worry about these changes in the future as much.
-
In my experience you will generate more consistent inbound links to the root url - http://www.consumerbase.com/index.html - if you were to use that as the root (canonical) url and do the following
1. Ask anyone linking to /index.html to link to http://www.consumerbase.com/
2. Once completed, 301 redirect /index.html to http://www.consumerbase.com/Ask yourself this: how often do you see someone refer an audience to http://www.consumerbase.com/index.html?
There rarely, do - out of convenience and ease of use / standardization.
So, for sharing and for ensuring that all inbound link weight is organized at only one canonical url I would suggest you consider using http://www.consumerbase.com/ at the root.
All other pages can use use .html just fine.
Hope this helps,
Todd -
Hey there!
There's no benefit or negative effect of this either way - so there's really nothing to worry about here.
Furthermore, if you type in http://www.consumerbase.com/ you get redirected to the .html version and it's the same for internal pages. This means you've not got any problems with duplicate URLs or content.
In short, everything is in order and from an SEO point of view there's no reason to make the change - all is well! The only reason why you may want to make the change is from a user experience point of view - but I don't think visitors to your site will be concerned with .html extensions at all.
Hope this helps to put your mind at rest!
-
-
Not bad
-
Benefit only comes from a usability preference. Do you think your readers would rather see it without the html suffix? Some people think so.. I personally don't think it matters at all but a lot of people will say "shorter is better." It also maximizes your compatibility should you ever change your format from an html to an active server page or something of the sort. (i think that's pretty rare though.)
-
No you will not lose PA. 301s maintain link juice (for the most part.)
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Changing Url Removes Backlink
Hello MOZ Community, I have question regarding Bad Backlink Removal. My Site's Post's Image got 4 to 5k backlinks from unknown sites and also their is no contact details on their site so that i can contact them to remove. So, I have an idea for which i want suggestion " If I change the url that receieves backlinks" does this will remove backlinks? For Example: https://example.com/test/ got 5k backlinks if I change this url to https://examplee.com/test-failed/ does this will remove those 5k backlinks? If not then How Can I remove those Backlinks? I Know about disavow but this takes time.
Intermediate & Advanced SEO | | Jackson210 -
Should I include URLs that are 301'd or only include 200 status URLs in my sitemap.xml?
I'm not sure if I should be including old URLs (content) that are being redirected (301) to new URLs (content) in my sitemap.xml. Does anyone know if it is best to include or leave out 301ed URLs in a xml sitemap?
Intermediate & Advanced SEO | | Jonathan.Smith0 -
Disallow URLs ENDING with certain values in robots.txt?
Is there any way to disallow URLs ending in a certain value? For example, if I have the following product page URL: http://website.com/category/product1, and I want to disallow /category/product1/review, /category/product2/review, etc. without disallowing the product pages themselves, is there any shortcut to do this, or must I disallow each gallery page individually?
Intermediate & Advanced SEO | | jmorehouse0 -
Does Google Read URL's if they include a # tag? Re: SEO Value of Clean Url's
An ECWID rep stated in regards to an inquiry about how the ECWID url's are not customizable, that "an important thing is that it doesn't matter what these URLs look like, because search engines don't read anything after that # in URLs. " Example http://www.runningboards4less.com/general-motors#!/Classic-Pro-Series-Extruded-2/p/28043025/category=6593891 Basically all of this: #!/Classic-Pro-Series-Extruded-2/p/28043025/category=6593891 That is a snippet out of a conversation where ECWID said that dirty urls don't matter beyond a hashtag... Is that true? I haven't found any rule that Google or other search engines (Google is really the most important) don't index, read, or place value on the part of the url after a # tag.
Intermediate & Advanced SEO | | Atlanta-SMO0 -
Internal links and URL shortners
Hi guys, what are your thoughts using bit.ly links as internal links on blog posts of a website? Some posts have 4/5 bit.ly links going to other pages of our website (noindexed pages). I have nofollowed them so no seo value is lost, also the links are going to noindexed pages so no need to pass seo value directly. However what are your thoughts on how Google will see internal links which have essential become re-direct links? They are bit.ly links going to result pages basically. Am I also to assume the tracking for internal links would also be better using google analytics functionality? is bit.ly accurate for tracking clicks? Any advice much appreciated, I just wanted to double check this.
Intermediate & Advanced SEO | | pauledwards0 -
How to deal with URLs and tabbed content
Hi All, We're currently redesigning a website for a new home developer and we're trying to figure out the best way to deal with tabbed content in the URL structure. The design of the site at the moment will have a page for a development and within that you can select your house type, then when on the house type page there will be tabs displayed for the user to see things like the plot map, availability and pricing, specifications, etc. The way our development team are looking at handling this is for the URL to use a hashtag or a query string at the end of it so we can still land users on these specific tabs for PPC for example. My question is really, has anyone had any experience with this? Any recommendations on how to best display the urls for SEO? Thanks
Intermediate & Advanced SEO | | J_Sinclair0 -
URL mapping for site migration
Hi all! I'm currently working on a migration for a large e-commerce site. The old one has around 2.5k urls, the new one 7.5k. I now need to sort out the redirects from one to the other. This is proving pretty tricky, as the URL structure has changed site wide. There doesn't seem to be any consistent rules either so using regex doesn't really work. By and large, the copy appears to be the same though. Does anybody know of a tool I can crawl the sites with that will export the crawled url and related copy into a spreadsheet? That way I can crawl both sites and compare the copy to match them up. Thanks!
Intermediate & Advanced SEO | | Blink-SEO0 -
Robots.txt: Can you put a /* wildcard in the middle of a URL?
We have noticed that Google is indexing the language/country directory versions of directories we have disallowed in our robots.txt. For example: Disallow: /images/ is blocked just fine However, once you add our /en/uk/ directory in front of it, there are dozens of pages indexed. The question is: Can I put a wildcard in the middle of the string, ex. /en/*/images/, or do I need to list out every single country for every language in the robots file. Anyone know of any workarounds?
Intermediate & Advanced SEO | | IHSwebsite0