Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Correct linking to the /index of a site and subfolders: what's the best practice? link to: domain.com/ or domain.com/index.html ?
-
Dear all,
starting with my .htaccess file:
RewriteEngine On
RewriteCond %{HTTP_HOST} ^www.inlinear.com$ [NC]
RewriteRule ^(.*)$ http://inlinear.com/$1 [R=301,L]RewriteCond %{THE_REQUEST} ^./index.html
RewriteRule ^(.)index.html$ http://inlinear.com/ [R=301,L]1. I redirect all URL-requests with www. to the non www-version...
2. all requests with "index.html" will be redirected to "domain.com/"My questions are:
A) When linking from a page to my frontpage (home) the best practice is?: "http://domain.com/" the best and NOT: "http://domain.com/index.php"
B) When linking to the index of a subfolder "http://domain.com/products/index.php" I should link also to: "http://domain.com/products/" and not put also the index.php..., right?
C) When I define the canonical ULR, should I also define it just: "http://domain.com/products/" or in this case I should link to the definite file: "http://domain.com/products**/index.php**"
Is A) B) the best practice? and C) ?
Thanks for all replies!

Holger -
I think you have it correct there. I always like to end in a slash for index pages
http://inlinear.com/ - this is your home index page
http://inlinear.com/products/ - this is your index page for the /products/ folder/group
http://inlinear.com/products/page.php - this is a page within the /products/folder/group.
Hardly anyone ever sets up index web pages like index.php or index.htm anymore, they are really not needed as they just make the URL longer. End in the slash and make sure that you are consistent with ending with that slash (vs dropping it off) when you link to your index pages.
You would need to test the script you mention that rewrites the URL. It looks like it is making sure that the index page ends in a slash, but I could be wrong.
Side story - I have had a CMS that uses http://inlinear.com/products as the index page for http://inlinear.com/products/ and this creates all kinds of issues
-
Most people are used to not having an index page and the URL simply ending in a slash. So even if you had a non slashed version as your index page, people would link to the slash and then you have to setup 301s to fix that. Otherwise you end up with all kinds of duplicate page issues.
-
I know Google Analytics looks at the slashes to group your content into reports.
So the example index page of http://inlinear.com/products
would NOT be included in reports with all the pages in the /products/ group
e.g. http://inlinear.com/products/page.php
http://inlinear.com/products/anotherpage.php
as /products is not "within" /products/ You then have a report on /products/ that leaves out the index page and this is normally your most important page!
Good luck!
-
-
Thank you, but in practice how does it work without file-extension?
As I understood its fine if I put the following link to link on my homepage-index:
http://inlinear.com/ <--- without anything...
As well when I link to the products page:
http://inlinear.com/products/ <--- again without anything (index.php)
But in case of a specific page for example in the products-folder:
http://inlinear.com/products/my-product-1.php <--- how can I live without extension?
I googled and found this .htaccess code. Seems it takes away .php and ads a "/"... is this the best practice?:
Options +FollowSymLinks -MultiViews
Turn mod_rewrite on
RewriteEngine On
RewriteBase /Adding a trailing slash
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_URI} !/$
RewriteRule . %{REQUEST_URI}/ [L,R=301]RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME}.php -f
RewriteRule ^(.*?)/?$ /$1.php [L]Is this what you mean?
-
Best practice for all three cases is to never use the file extensions. You should never link to the file extension names, and make sure in your htaccess file that you dont use the file extensions for any reason moving forward. Why?
1. Lets say you decide to re-do your site and it goes from PHP to another language like ASP or something. You would have to redirect your entire site with file extensions and would shoot yourself in the foot with SEO, traffic and anything else. By not using file extensions, you give yourself the flexibility down the road and you can maintain a constant url structure.
2. Indexing may or may not use the file extensions depending on your htaccess/server settings. You would then essentially be running into duplicate content pages and issues, and thereby negatively affecting your site. Plus, it will dilute your individual page authority.
As a side note, just be consistent with your internal linking. Whether you use relative links or not - some discussion can be had around that. But pick a route and go with it, just as long as you dont use the file extensions

Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Forwarding a .org domain to a .com domain: any negative impact to consider?
Hello! I have a question I've been unable to find a clear answer to. My client's primary domain is a .com with a satisfactorily high DA. My client owns the .org version of its domain (which has a very low DA, I suppose due to inactivity) but has never forwarded it on. For branding/visibility/traffic reasons, I'd like to recommend they set up the .org domain to forward to the .com domain, but I wanted to ask a few questions first: 1. Does forwarding low-value DA domains to high-value DA domains have any negative authority/SEO impact? 2. If the .org domain was to be forwarded, am I correct that an SSL cert is not necessary for it if the .com domain has an SSL cert? Thanks in advance!
Technical SEO | | mollykathariner_ms1 -
We switched the domain from www.blog.domain.com to domain.com/blog.
We switched the domain from www.blog.domain.com to domain.com/blog. This was done with the purpose of gaining backlinks to our main website as well along with to our blog. This set us very low in organic traffic and not to mention, lost the backlinks. For anything, they are being redirected to 301 code. Kindly suggest changes to bring back all the traffic.
Technical SEO | | arun.negi0 -
Getting high priority issue for our xxx.com and xxx.com/home as duplicate pages and duplicate page titles can't seem to find anything that needs to be corrected, what might I be missing?
I am getting high priority issue for our xxx.com and xxx.com/home as reporting both duplicate pages and duplicate page titles on crawl results, I can't seem to find anything that needs to be corrected, what am I be missing? Has anyone else had a similar issue, how was it corrected?
Technical SEO | | tgwebmaster0 -
Is it better to use XXX.com or XXX.com/index.html as canonical page
Is it better to use 301 redirects or canonical page? I suspect canonical is easier. The question is, which is the best canonical page, YYY.com or YYY.com/indexhtml? I assume YYY.com, since there will be many other pages such as YYY.com/info.html, YYY.com/services.html, etc.
Technical SEO | | Nanook10 -
Disallow: /404/ - Best Practice?
Hello Moz Community, My developer has added this to my robots.txt file: Disallow: /404/ Is this considered good practice in the world of SEO? Would you do it with your clients? I feel he has great development knowledge but isn't too well versed in SEO. Thank you in advanced, Nico.
Technical SEO | | niconico1011 -
How does Google find /feed/ at the end of all pages on my site?
Hi! In Google Webmaster Tools I find *.../feed/ as a 404 page in crawl errors. The problem is that none of these pages exist and they have no inbound links (except the start page). FYI, it´s a wordpress site. Example: www.mysite.com/subpage1/feed/ www.mysite.com/subpage2/feed/ www.mysite.com/subpage3/feed/ etc Does Google search for /feed/ by default or why do I keep getting these 404´s every day?
Technical SEO | | Vivamedia0 -
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
Technical SEO | | Archers0 -
Best geotargeting strategy: Subdomains or subfolders or country specific domain
How have the relatively recent changes in how G perceives subdomains changed the best route to onsite geotargeting i.e. not building out new country specific sites on country specific and hosted domains and instead developing sub-domains or sub-folders and geo-targeting those via webmaster tools ? In other words, given the recent change in G perception, are sub-domains now a better option than a sub-folder or is there not much in it ? Also if client has a .co.uk and they want to geo-target say France, is the sub-domain/sub-folder route still an option or is the .co.uk still too UK specific, and these options would only work using a .com ? In other words can sites on country specific domains (.co.uk , .fr, .de etc etc) use sub-folders or domains to geo-target other countries or do they have no option other than to develop new country specific (domains/hosting/language) websites ? Any thoughts regarding current best practice in this regard much appreciated. I have seen last Febs WBF which covers geotargeting in depth but the way google perceives subdomains has changed since then Many Thanks Dan
Technical SEO | | Dan-Lawrence0