Yotpo for eCommerce social reviews
-
Anyone have experiences using Yotpo to support reviews for an eCommerce site?
Best,
Christopher -
I have figured this out so I'll provide the answer to clean up this thread. The Product menu shows the products that have been reviewed with the count for each product. When the Yotpo account is initially created, there are no reviews, so the system randomly selects four products and the count for each is 0. When product reviews are posted by customers, this list will change accordingly.
Thus far Yotpo is working great. The person verification using social media accounts and the ability to post reviews to social media outlets like FB and Twitter are great features.
Best,
Christopher -
In the Moderate tab there is a Products drop down menu. This drop down includes four of our products, apparently randomly selected as best i can tell. These products are then promoted to our Facebook page when someone posts a site review. Is there a way to control which products will be promoted? The ones that were randomly selected are more like accessories than products, and I would like to edit this list of products.
Best,
Christopher -
Using Yotpo to support reviews is definitely a good way to maximise the potential of user reviews on your eCommerce store. Rather than letting your customer reviews sit as secondary content on your product pages, you can share them on your social media profiles since consumers place a lot of trust on user-generated content. Moreover, given the number of "fake reviews" out there, it would be a good idea to verify if your reviewers are actual buyers.
I have recently written a review with regards to harnessing the power of customer reviews, with special mention to how Yotpo can help eCommerce retailers in doing that: http://blog.referralcandy.com/2013/08/13/yotpo/
Hope that helps!
-
I'm using Volusion.
-
Oh, it works nice. What platform are you using it with?
The social aspect is that it gives users the ability to post their reviews to their facebook or twitter accounts. I am pretty sure they just added rich snippets a bit ago as well.
I will shoot of an email in a few and ask Omer about the sending back dated emails. I know that was something they were working on and they were also working on using unique coupon codes as well. Because coupons are great to send that way.
-
Thanks for responding. I am in the process of adding Yotpo to one of my sites now and look forward to activating the reviews soon. The system will send automated email requests to customers who made a purchase in the last 90 days, but currently there is no way to request reviews of products that were purchased prior to that. Sure would be nice if they would extend that range beyond 90 days. I don't fully understand the reach of the social aspects, but I think I have to begin using the system before I can fully appreciate the details and impact.
I also wish they would implement a user forum. In theory, they are working on that, but not sure why that would take more than a few days to do using an off-the-shelf solution. Beyond those two issues, the system does look promising.
Best,
Christopher -
I do. I have found it works really well actually. I beta tested the version out for Prestashop actually. The guy behind it, Omer is a great guy I have had a little contact with him. The only thing that worries me about the plugin is, what do they do with the information.
Other than that, it works flawlessly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Good or Bad - Google reviews from the one IP?
Hello, our client wants to place an iPad in their foyer where they invite customers to review via Google / Facebook. My concern is that having too many reviews from the same IP (and esp the business' IP) will look suspicious to Google (be it now, or in the future when the algorithm changes). Do you think Google collect the IP's of reviews? Any thoughts?
Social Media | | E2E0 -
Does Social Media hold value with SEO? If so then how?
Hey So I've been doing some research and it looks like theres a "human authority" and a "Page authority". I dont know if it is still relevant or if it has all changed because of Panda. Does social media still hold any SEO value? Do social media platforms like Pinterest and Youtube and twitter drive any valuable Anchor texts to your domain boostin your domain's authority or the page that it is linking to's authority?
Social Media | | rpaiva1 -
Social Signals Inquiry Regarding Competitor
There is a competitor in my sites industry, and per various tools like opensitexplorer, quicksprout, and searchmetrics, they have an evenly amount of massive (100k+ per page) facebook social signals (likes, shares, comments) to around 25-50 of their top pages on their site. They have no social media presence in terms of a fan page, and they rank on the first page for almost every single keyword that is niche related. How could it be possible to naturally have the same number of facebook social signals to all of your top pages? What have they done to even accomplish this, and is it only a matter of time before Google recognizes the black hat tactics they've put in place to manipulate the search engines?
Social Media | | WebServiceConsulting.com0 -
Remove Social Side Bar?
We recently had a site-redesign and since have lost traffic. We’re currently trying to clean up our code and improve site speed (which we know has become a very big problem). One of the things we tested was removing the social side bar. With that gone, our page speed, file size and requests to the page all improved greatly. And other than the homepage, we don’t see a lot of action on the social side bar with our internal category and subcategory pages. With side bar: http://www.motivators.com/ Without: http://www.motivators.com/Trade-Show-Giveaways.html We resubmitted the Trade Show Giveaways page to Google Webaster Tools yesterday and saw a 22-spot jump in ranking by this morning! Given the circumstances, would it be unwise for us to remove that social side bar? Would it hurt us to lose those signals in the long run despite the overnight jump? Which is the lesser of two evils?
Social Media | | Motivators0 -
Does social media work with boring clients?
OK, I'm not being rude, but I have a few clients who work in areas that really don't stimulate people - they are just needed. Examples are: Accountants
Social Media | | Gordon_Hall
Chartered Surveyors
Forklift truck suppliers Not the most inspiring list... So my question is whether to pursue the whole social media side of SEO with them. I mean, who wants to "like" their chartered surveyor? Do they have anything interesting to "tweet" about? If anyone has experience of this type of field, then any suggestions would be greatly appreciated,0 -
Is social media going to be the king of SEO?
Hi, Bit of a discussion really, every article out at the moment talking about SEO mentions how Social Media will take over in 2013. Is this really the case, should every SEO be focusing a large amount of time of Social Media? Far as im concerned I do a few things, try and build the social lists on different networks such as Facebook & Twitter also trying to get the list to engage with my posts and secondly social sharing from onsite content. Thats it at the moment.
Social Media | | activitysuper0 -
Optimal Placement For Social Buttons on a Website
Hello, I want to know what the best versions of twitter, facebook, and Google+1 buttons are, and where optimum placement is. site: bobweikel.com but I want to know in general as well Thanks!
Social Media | | BobGW0 -
Google analytics now showing social signals
Looking through Google analytics today and noticed that there is a section under top content that shows number of Facebook likes & shares, tweets, diggs, delicious book marks, etc. Anyone else seeing this? [staff note: see answers, this came from a Chrome extension]
Social Media | | prima-2535090