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  4. Relation between domain age and domain authority?

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Relation between domain age and domain authority?

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  • agsln
    agsln last edited by Sep 16, 2014, 5:08 AM

    what is relation between domain age and domain authority? Old registered domain help for domain authority higher or not? if so, but i am still in confused, http://www.green-lotus-trekking.com/ this is too old domain but authority is only 33?

    1 Reply Last reply Reply Quote 1
    • Andy-Halliday
      Andy-Halliday last edited by Oct 13, 2014, 9:14 AM Oct 13, 2014, 9:14 AM

      simple as everyone else has stated, there is no relationship.

      The day a website goes live and can start being indexed, having content added, gaining links etc will start improving the DA, not the day it was purchased.

      But older website's can also have a lot of bad links pointing to them from previous poor agencies / in-house staff, building bad links so in theory old domains could rank lower by previous black hat techniques to improve rankings.

      1 Reply Last reply Reply Quote 0
      • Dr-Pete
        Dr-Pete Staff last edited by Oct 7, 2014, 1:26 PM Oct 7, 2014, 1:26 PM

        I don't believe domain age is directly factored into DA at all. Of course, it's not uncommon for older sites to have more links, more substantive content, etc., but that's purely a correlation. If you registered a domain 5 years ago and just launched the site yesterday with one page and no links, that site will still have no authority.

        1 Reply Last reply Reply Quote 0
        • topic:timeago_earlier,21 days
        • Chris.Menke
          Chris.Menke last edited by Sep 16, 2014, 9:00 AM Sep 16, 2014, 9:00 AM

          agsin,

          You might think of it like this:   I've been a member of Moz since 2006,  giving me one of the most aged profiles here in this forum, but for most of that time, I did not participate on the site, so my profile had like 10 or 20 points.  In other words, up until the time I began participating, I had an old profile but I had no authority.  The age doesn't really count for much--it's the engagement (points) that counts and which helps to adds authority.

          Likewise, if your domain was registered back in 2006 but was not used until 2011, it would accrue age but not authority.  Once the domain begins actively playing a role on the web and Google can measure that other domains and users are interacting with it, it may begin accruing authority.

          1 Reply Last reply Reply Quote 4
          • NgEF
            NgEF last edited by Sep 16, 2014, 5:26 AM Sep 16, 2014, 5:26 AM

            Hi agsIn,

            Domain authority has a ton of other factors beyond just domain age. Rand Fishkin from Moz actually did a great video on it, but for some reason, the videos aren't accessible right now, maybe someone from Moz can check on them? It'll be great to take a look at those videos again.

            http://moz.com/blog/whiteboard-friday-domain-authority-page-authority-metrics

            Also, I took a look at the site you mentioned, and though it was registered back in 1996 (which is really old), its backlink profile isn't fantastic and includes quite a few backlinks from link exchanges and pay-for-links directories. I think it would be a good idea to take a look at this infographic: http://searchengineland.com/seotable/

            I use it as a constant reference point for optimizing a site and it was great for helping me learn more about optimizing sites in general too.

            Hope this helps!

            1 Reply Last reply Reply Quote 3
            • SilverDoor
              SilverDoor last edited by Sep 16, 2014, 5:19 AM Sep 16, 2014, 5:19 AM

              Hi,

              Domain age can have an impact on Domain Authority.

              However, it is generally considered to be fairly minimal and there are plenty of other elements that will impact domain authority on a much larger scale.

              Take a look at the following resources on Moz for more information.

              Search Engine Ranking Factors

              Domain Authority

              Page Authority

              Let me know if you have any other questions.

              Thanks

              SilverDoor

              1 Reply Last reply Reply Quote 3
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