Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should you allow an auto dealer's inventory to be indexed?
-
Due to the way most auto dealership website populate inventory pages, should you allow inventory to be indexed at all?
The main benefit us more content. The problem is it creates duplicate, or near duplicate content. It also creates a ton of crawl errors since the turnover is so short and fast.
I would love some help on this.
Thanks!
-
https://www.youtube.com/watch?v=mQZY7EmjbMA - Here is a video on how duplicate content is handled by Google.
Here are my thoughts, it would be better for you because the searcher who types in the specific make and model in your inventory will be able to find it quickly, as opposed to having to click through a site. Theoretically, that is the benefit. It could also be that pages don't rank because all of the content is viewed as duplicate.
I would make the decision based on what is best for the searcher, which would be to have an organic SERP with exactly what they are looking for.
-
Yes in my view, if you also put reviews and customer experiences on these pages that should water down the chances of been duplicate content. Also pet rel canonical on the pages. I am pretty sure also Google realises that for some industry types a spade is a spade and millions of website will sell it. Its the ones which make standout with something different will make you rank better.
With the 404 errors can't the system archive the pages with the products which sell I am assuming that 1 page = 1 car or Car Product? or the system create a 301 redirect automatically the product goes? Auto sitemaps generation would also tell Google which pages your site has.
I hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best way to noindex pages but still keep backlinks equity?
Hello everyone, Maybe it is a stupid question, but I ask to the experts... What's the best way to noindex pages but still keep backlinks equity from those noindexed pages? For example, let's say I have many pages that look similar to a "main" page which I solely want to appear on Google, so I want to noindex all pages with the exception of that "main" page... but, what if I also want to transfer any possible link equity present on the noindexed pages to the main page? The only solution I have thought is to add a canonical tag pointing to the main page on those noindexed pages... but will that work or cause wreak havoc in some way?
Intermediate & Advanced SEO | | fablau3 -
Why Google isn't indexing my images?
Hello, on my fairly new website Worthminer.com I am noticing that Google is not indexing images from my sitemap. Already 560 images submitted and Google indexed only 3 of them. Altough there is more images indexed they are not indexing any new images, and I have no idea why. Posts, categories and other urls are indexing just fine, but images not. I am using Wordpress and for sitemaps Wordpress SEO by yoast. Am I missing something here? Why Google won't index my images? Thanks, I appreciate any help, David xv1GtwK.jpg
Intermediate & Advanced SEO | | Worthminer1 -
404's - Do they impact search ranking/how do we get rid of them?
Hi, We recently ran the Moz website crawl report and saw a number of 404 pages from our site come back. These were returned as "high priority" issues to fix. My question is, how do 404's impact search ranking? From what Google support tells me, 404's are "normal" and not a big deal to fix, but if they are "high priority" shouldn't we be doing something to remove them? Also, if I do want to remove the pages, how would I go about doing so? Is it enough to go into Webmaster tools and list it as a link no to crawl anymore or do we need to do work from the website development side as well? Here are a couple of examples that came back..these are articles that were previously posted but we decided to close out: http://loyalty360.org/loyalty-management/september-2011/let-me-guessyour-loyalty-program-isnt-working http://loyalty360.org/resources/article/mark-johnson-speaks-at-motivation-show Thanks!
Intermediate & Advanced SEO | | carlystemmer0 -
Why is my client's site not ranking anymore? Like big time!
Ok, I'm reaching out to all of you Moz'rs for some help with this one. My client's site has dropped off the face of google in a real short period of time. It went from page 1 (avg rank 3 to page 6 (avg rank 50) and below in the matter of 2 weeks. Here's some facts: 1. DA is a 22 and homepage PA is a 31. It outranks all other sites in its competitive set. 2. The homepage used to be the page that displays for keyword searches, now its the FAQ page, which has a lower PA of 23. Why has the home page seemingly vaporized? And, why is the FAQ showing as the first result? What should I start checking. I feel paralyzed, not sure where to start. More info: a. There are no alerts present in Webmaster Tools. b. For some reason the homepage (domain.com) was 301'd to domain.com/home.html. Domain.com is indexed by Google, however, domain.com/home.html is not. If this is the issue, what is the best way to handle it? Thanks in advance for your help!
Intermediate & Advanced SEO | | rhoadesjohn1 -
After reading of Google's so called "over-optimization" penalty, is there a penalty for changing title tags too frequently?
In other words, does title tag change frequency hurt SEO ? After changing my title tags, I have noticed a steep decline in impressions, but an increase in CTR and rankings. I'd like to once again change the title tags to try and regain impressions. Is there any penalty for changing title tags too often? From SEO forums online, there seems to be a bit of confusion on this subject...
Intermediate & Advanced SEO | | Felix_LLC0 -
Should I 'nofollow' links between my own sites?
We have five sites which are largely unrelated but for cross-promotional purpose our company wishes to cross link between all our sites, possibly in the footer. I have warned about potential consequences of cross-linking in this way and certainly don't want our sites to be viewed as some sort of 'link ring' if they all link to one another. Just wondering if linking between sites you own really is that much of an issue and whether we should 'nofollow' the links in order to prevent being slapped with any sort of penalty for cross-linking.
Intermediate & Advanced SEO | | simon_realbuzz0 -
Should I use both Google and Bing's Webmaster Tools at the same time?
Hi All, Up till now I've been registered only to Google WMT. Do you recommend using at the same time Bing's WMT? Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
Is 404'ing a page enough to remove it from Google's index?
We set some pages to 404 status about 7 months ago, but they are still showing in Google's index (as 404's). Is there anything else I need to do to remove these?
Intermediate & Advanced SEO | | nicole.healthline0