Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can i use base64 images (URI) for better SEO performance - faster site loading?
-
Hi,
Do you think the use of image data URI is SEO friendly? I got 20 JPG icons on each site, but use too many HTTP requests. So can i use base64 (URI) images for my small icons?
Thank you for answer!
-
There are pros and cons to it. I would just make sure you have some good caching rules in place and let it load once and be done with it. Realistically Google is not going to refuse to serve your page because you ran 20 http requests for some icons. That would be silly.
I try to remember that at the core of all things search related every search engines holy grail is the perfect result for your search query. In one of Matt C's videos they hit the subject of on-page factors versus content and he said they would overlook a lot of things in order to deliver the better result to the query. So for SEO purposes cache it and get to that content rocking. -
Hi,
There are some differing opinions on the benefits of using base64 images to reduce http requests. From an seo point of view I don't think it will make much of a difference one way or the other if you are only talking about 20 icon images, but from a performance point of view I would use css image sprites which also reduce http connections and are (in my opinion) easier to maintain.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Autoplay video effect SEO?
I'm trying to find out if autoplay videos (muted) on the homepage effect seo in anyway? Currently our site ranks around position four on the first page, but we have noticed one competitor we monitor have long auto playing videos on their sites and were wondering if they are a good or bad factor? Any info you would like to share would be great. Thanks
Image & Video Optimization | | 5TW0 -
Would you recommend changing image file names retroactively?
We'll be optimizing file names moving forward, but it hasn't been done in the past. I have probably 1,500 that would need to be changed, so want to make sure it's a valuable use of time/worth the effort. 🙂 Also, has anyone used Media File Renamer for wordpress? Seems this would be a good way to rename files without needing to reupload everything. Thanks!
Image & Video Optimization | | jennafrye0 -
Using Amazon Product Reviews on my Website
Does anyone know if I can use Amazon Reviews for products that I put on Amazon? I "own" the listing on Amazon because we are the exclusive manufacturers of this product so the review is only referring to products that were sold through our company. Thanks,
Image & Video Optimization | | EcomLkwd0 -
Videos - Host on our Site or YouTube or Both
Hi We are redesigning our site and going to post how to videos on some of our product pages.
Image & Video Optimization | | klbklb90015
For SEO purposes I want to post the videos on our site with a video transcription either self hosting or through Wistia. Can we also post the same videos on YouTube or is that duplicate content and will we get hurt somehow? Thanks.0 -
How can I get around creating multiple Gmail accounts with the same phone number?
You know how, when you setup a Gmail account, Google asks you for a phone number to verify the account? I've run into a problem where Google is not letting me create anymore accounts with the same phone number. I set up an account for every new client we take on so that we have complete control of the inbox for verification purposes. Is there a way to get around this verification issue? We tried an app called Burner Phone but found out Google won't call the number because it's not supported by any major providers (e.g. Verizon, AT&T, etc.). Any suggestions? Thanks for your help!
Image & Video Optimization | | copyjack0 -
Local SEO: Can you add citations too fast?
Should you spread adding citations out over several weeks or can you add them all at once?
Image & Video Optimization | | BobGW0 -
Is a website with no images really a good idea?
I have a client who doesn't want to use any images at all on her website. It's a local hvac service provider. This thought has never even crossed my mind before. Who wouldn't want pictures? I know image optimization is important, and my mind keeps telling me that images are important for a good site and good user experience, but are they really necessary? I want a second opinion before I advise against not using any images.
Image & Video Optimization | | denarathbun0 -
SEO benefits of linking logo to homepage?
Hello All, It will be helpful if anyone can list the benefits of linking the company logo (on every page of the website) to the home page, and how important it is in terms of internal linking / SEO factors. Thank you.
Image & Video Optimization | | NortonSupportSEO0