Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Coming soon SEO
-
Hi,
I was wondering what is the best practice to redirect all the links juice by redirecting all the pages of your website to a coming soon page.
The coming soon page will point to the domain.com, not to a subfolder.
Should I move the entire website to a subfolder and redirect this folder to the coming soon page?
Thanks
-
Hi Olivier,
The question that Matt is answering is quite specific - is a "coming soon" page bad for new domains as Google seems to prioritize new domains. The answer is "no" for this situation.
The situation of your friend is quite different - he has an existing site which is generating some traffic. Unless your "coming soon page" is extremely interesting & rich in content, it will not rank for any keyword - basically you're reducing your site to a one page site, so bounce rate will inevitably be very high.
If you want to proceed, you just have to put up a redirect rule that is redirecting all url's to the index page of your site (which would then be the "coming soon" page).
rgds
Dirk
-
Hi, first of all thanks for your awnser. My question here is not about if a coming soon page is great for seo... Has you can see on the video attached, a well optimized coming soon page can be a good thing, matt cutt said's it..
Second of all, my friend website is really badly seo optimized but certain page still drive a smaller amount of traffic.
He dosent want to invest time and money on it so he want a well optimized coming soon page seo optimized to start ranking for some keywords temporary till the new site will be ready.
-
Hi Oliver, did you see Dirk's question? We'd love to help, we just need a little more information about why you are interested in throwing up a coming soon page for an existing site. Please clarify. Thanks!
Christy
-
Fully agree with Dirk.
-
Hi,
Why would you do that for? A coming soon page has no value for visitors, and as a result no value for search engines.
If you're going to create a new site, I would first launch the new site and then redirect the old pages to the new ones.
rgds
Dirk
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When should a variant be a variant and when should it be a separate product from an SEO POV?
Hi all, We are looking at changing our current e-commerce store to a new platform and in doing so thinking of making some changes to how we list products in sub-categories. We have seen related questions asking about splitting a single product into multiple products to rank for different terms, but we are wondering about combining multiple products into a single product page? The examples we have seen have been about fashion items with variants of colour and size. However, the products we sell have variances that change the appearance, dimensions and technical specification, so we would like to ask the MOZ community if combining products with these variances would still be deemed good practice? We sell wood burning stoves and a good example of a product that we are considering combining is the Scan 85 stove, which is available in eight different configurations: 85-1, 85-2, 85-3 etc. Scan themselves refer to each version as a separate product and they are bought, stocked and sold as separate products. Wood burning stoves like this typically have a firebox in the centre and then design options that can change the top, side, base, door, colour and fuel. In this example, the firebox is the Scan 85 and the variation is the last number, each of which corresponds to a different design option changing both the appearance and dimensions (see attached image). We have them listed as eight different products on our current site, one for each version. Primarily because each option has its own name (albeit 1-digit difference) which when we created the pages we thought that more pages would present us with more ranking opportunity. However, we have since learnt that because these eight pages are all so similar and it is difficult to write unique content about each product (with the 85-1 and 85-2 the only difference between the models are the black trim on the 85-1 and the silver trim on 85-2). Especially as when talking about the firebox itself, how well the fire burns, how controllable it is etc, will be the same for all versions. Likewise, earning backlinks to eight separate pages is also very difficult. Exploring this lead, us to the question, when is a variant a variant and when is it a separate product? Are there hard and fast rules for what defines variants and products? Or does it simply vary from industry to industry product to product, and if so should we be looking at it from a UX or SEO POV, when making that decision? Our hope is that if we combine these eight products into a single high-quality page, it will present us with a greater ranking opportunity for that one page over eight individual pages. We also hope that in doing so will allow us to create a more intuitive UX on a single page with a unique description, more reviews focused on one page and an explanation of the options available, all of which should lead to more conversions. Finally, by creating a better UX and unique detailed description we hope that there is a higher chance of us earning product level backlinks then we do with eight lower quality pages. One of the issues in creating a single product page for all the variants is the sub-category/results pages, as we would be removing eight simple products and replacing them with one complex product. We have questions over how this would work from a filter/facet level whereby when you apply a filter there is an expectation that the image shown will match the criteria, so if we filter for stoves with a silver trim for example, there is an expectation to only see stoves that have a silver trim in the results. When you have separate product pages you have separate listings which makes this easier to only bring back the models matching the criteria. However, when you have a single page this is more complex as you will need a default image for non-filtered results and then the ability to assign an image to lots of different attributes so that the correct image is always shown that matches the criteria selected. All of which we have been assured is do-able but adds an extra level of complexity to the process from an admin side. The alternative to doing this would be to create eight simple/child products and link them to one configurable/parent product. We could them list the simple products into the results pages and have them all linking back to the main configurable product which could load with the options of the simple product that was selected. From an SEO POV this brings in some more work, redirecting each page to the parent, but ultimately this could provide a better UX and might be the better solution. Has anyone got any experience in doing either of these options before? Both options above with affect the number of products we have available, so does the number of products in a sub-category effect the ability for that category page to rank? We currently have around 500 products in our wood burning stoves category, with perhaps an additional 300 to add. If we go down the combining into a single product page route this will reduce the number of products by around a third. If we keep all the simple/child products, then this will stay around the same. So, have we missed something obvious? Is there a glaring issue that we have overlooked from an SEO point of view as well as from the customer experience? We would appreciate your thoughts on this. Thanks, Reece scan85-1.jpg
Technical SEO | | fireproductsuk0 -
Any SEO benefits of adding a Glossary to our website?
Hi all, I manage a website for a software company. Many terms can be quite tricky so it would be nice to add a Glossary page. Other than that, I have 2 questions: 1. What would be the SEO benefits? 2. How would you suggest to implement this glossary so we can get as much SEO benefit as possible (for example how would we link, where would we place the glossary in the terms of the sitemap, etc.). Any advice appreciated! Katarina
Technical SEO | | Katarina-Borovska2 -
How do you build your pre-sales seo audit
Hello Moz community, I'd like to know if you build "pre-sales seo audit" when selling your services to a prospect. I think the main idea of a pre-sales audit is to show your prospect that you understand his industry (trends & competition) understand the opportunities know the roadblocks on his website If so, i'd be interested in discussing the information you put into your pre-sales audit and how you organise it. If you know ressources i should read as regards to mini seo audit / pre-sales seo audit just paste the link 🙂 Thanks for your answers
Technical SEO | | Sindicic_Alexis0 -
Target: blank. Does it make an SEO difference?
I've notice many sites MOZ included no longer use the target: blank attribute. I think that's what it's called. Basically when a link on your site opens a new tab in the browser as opposed to replacing the browser window you are in. Given that MOZ think of everything, I would love to hear opinions on this.
Technical SEO | | wearehappymedia0 -
Seo For Forum Sites
I have forum site.I've opened it 2 months ago.But there is a problem.Therefore my content is unique , my site's keyword ranking constantly changing..Sometimes my site's ranking drops from first 500.After came to 70s. I didn't make any off page seo to my site.What is the problem ?
Technical SEO | | tutarmi0 -
Does Bitly hurt your SEO?
I often use bit.ly or Google URL shortener in links when other websites post my articles so I can track clicks. However, I am thinking this may HURT my SEO given that it is taking away a back link to my website. Is that logic correct ? If so, what is a good way to be able to track clicks if a website posts your article without jeopardizing the SEO value?
Technical SEO | | StreetwiseReports1 -
Can local SEO harm national rankings?
Today I met with a firm called Localeze that provides local directory submissions. I understand the importance of this service if your site is competing locally, however I'm not sure the effects of local SEO for a national brand. Our firm gets most of our traffic from across the country, not just one location, and our business is scattered (which is a good thing). We rank for service related keywords that are not tied to a location. We do not show up for local results so our business in our immediate location is weak. We would like to increase our local presence in search engines but I want to make sure that this will not take away from our national presence. Will optimizing a site for local search negatively affect general rankings? Thanks
Technical SEO | | KevinBloom1 -
200 Redirects for SEO instead of 301
We are working with a company on re-platforming our website. On a call yesterday they outlined a strategy to use 200 redirects for our top keywords instead of 301s. I am not familiar with this type of redirect and was wondering if anyone could provide some more insight.
Technical SEO | | EvergladesDirect0