"sex" in non-adult domain name
-
I have a client with a domain that has "sex" in the domain name. For example, electronicsexpo.com.
The domain ranks for a few keywords related to the services offered. It is an old domain that has been online for over 10 years. It ranks well for local keywords. No real SEO effort has been made on this domain, so it is rather a clean slate.
I am going to be doing SEO on this site. Will the fact that the word "sex" exists in the name have any sort of negative consequence. There is ABSOLUTELY NOTHING adult related or pornographic on this site.
I would think that search engines are sophisticated enough to differentiate, but would potential customers with things like parental filters be blocked from viewing content?
Is this hurtful in anyway? If so, would I be better off changing domain names?
TIA
-
The things you make me Google ...
I agree - and I checked just to be sure but yes, you should be safe. (On the other hand, ExpertsExchange.com changed their domain name after it was mocked about a billion times. They now have the hyphenated version.)
-
I wouldn't worry about it at all. The engines are definitely advanced enough at this point to perceive "Electronics Expo" and separate that from "Electronic Sex Po." If you love the name and think it's brandable, go for it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Parking page for domain names
Hi all, I represent a hosting company which has thousands of domain names that is parked for the clients until they start using them. Currently we are presenting the client and visitors information about the situation in the top of the pages and we have placed information about all the main products in the last part of the page. You can see an example here:
Intermediate & Advanced SEO | | proisp-no
http://prodesign.no/ Would you recommend utilizing these pages in a better way than how we are doing today (SEO wise towards our own website)? We have the ability to instantly change all of these pages at once and we are also able to present different pages for every single parked domain name if we want to. Best regards,
Jon0 -
Duplicate content across similar computer "models" and how to properly handle it.
I run a website that revolves around a niche rugged computer market. There are several "main" models for each computer that also has several (300-400) "sub" models that only vary by specifications for each model. My problem is I can't really consolidate each model to one product page to avoid duplicate content. To have something like a drop down list would be massive and confusing to the customer when they could just search the model they needed. Also I would say 80-90% of the market searches for a specific model when they go to purchase or in Google. A lot of our customers are city government, fire departments, police departments etc. they get a list of approved models and purchase off that they don't really search by specs or "configure" a model so each model number having a chance to rank is important. Currently we have all models in each sub category rel=canonical back to the main category page for that model. Is there a better way to go about this? Example page you can see how there are several models all product descriptions are the same they only vary by model writing a unique description for each one is an unrealistic possibility for us. Any suggestions on this would be appreciated I keep going back on forth on what the correct solution would be.
Intermediate & Advanced SEO | | The_Rugged_Store0 -
Best to Fix Duplicate Content Issues on Blog If URLs are Set to "No-Index"
Greetings Moz Community: I purchased a SEMrush subscription recently and used it to run a site audit. The audit detected 168 duplicate content issues mostly relating to blog posts tags. I suspect these issues may be due to canonical tags not being set up correctly. My developer claims that since these blog URLs are set to "no-index" these issues do not need to be corrected. My instinct would be to avoid any risk with potential duplicate content. To set up canonicalization correctly. In addition, even if these pages are set to "no-index" they are passing page rank. Further more I don't know why a reputable company like SEMrush would consider these errors if in fact they are not errors. So my question is, do we need to do anything with the error pages if they are already set to "no-index"? Incidentally the site URL is www.nyc-officespace-leader.com. I am attaching a copy of the SEMrush audit. Thanks, Alan BarjWaO SqVXYMy
Intermediate & Advanced SEO | | Kingalan10 -
Multiple Domain Names Pointing to One URL
Hi! A company I work with has purchased several (70-something) domain names that are relevant to their business. According to their IT pro, they're currently using DNS to point those domains to our IP address, with a catch-all header on IIS for that IP address. Essentially, we have 70-something domain names that direct to the homepage. I noticed that some have been indexed by Google and are pulling in the meta of the homepage they're being directed to. Is this potentially an issue? If so, would 301 redirects fix this or are we okay with the status quo and the indexing is no big deal? Thanks in advance!
Intermediate & Advanced SEO | | 199580 -
Do I need to use rel="canonical" on pages with no external links?
I know having rel="canonical" for each page on my website is not a bad practice... but how necessary is it for pages that don't have any external links pointing to them? I have my own opinions on this, to be fair - but I'd love to get a consensus before I start trying to customize which URLs have/don't have it included. Thank you.
Intermediate & Advanced SEO | | Netrepid0 -
Is it safe to redirect our .nl (netherlands) domain that we have just purchased to our .com domain?
Hi all! We've recently developed a German version of our website with German translation and now we have just purchased a .nl domain, but with this one, we want all of the copy to remain in English. Is it ok to redirect our .nl domain to our current .com website or will this give us bad SEO points? Thank you!
Intermediate & Advanced SEO | | donaldsze0 -
Combining two exact match domains under brand name
I run two websites that sell basically the same product which we make ourselves but to two separate audiences. I've made my living off them for the past 6 years or so. I used emd's in both cases to rank for my main search terms. We dropped a few places last October but not too bad. I was thinking of combining the sites under one brand name hoping that they would rank better combined. Both sites have similar link profiles but with some links unique to each. For instance, I buy a yahoo directory listing for each site but each site has some unique product reviews on blogs. Is this a good idea or am I better off leaving them separate?
Intermediate & Advanced SEO | | JDP0 -
Google SERPs do not display "cached"
When I am signed in with Google and searching sites, the snippets do not display the "cached" link. Not good since I am trying to see when a particular page was crawled. If I login to another server that I never use to browse and search from there the "cache" link does show up. Assumption: google knows who I am on my machine and is "helping" me.......but is there an easy way to turn this help off?
Intermediate & Advanced SEO | | Eyauuk0