Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track your brand’s footprint in AI search
      Moz Pro

      Track your brand’s footprint in AI search

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Image URLs - best practice

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Image URLs - best practice

    Intermediate & Advanced SEO
    3
    3
    2252
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • McTaggart
      McTaggart last edited by

      Hi - I'm assuming image URL best practice follows same principles as non image URLs (not too many files and so on) - I notice alot of web devs putting photos in subdomains, so wonder if I'm missing something (I usually avoid subdomains like the plague)!

      1 Reply Last reply Reply Quote 1
      • Dr-Pete
        Dr-Pete Staff last edited by

        From an SEO standpoint, I'd say that the URLs generally follow the same principles. Unfortunately, now that Google directly caches and displays your images, image SEO isn't worth quite the effort it used to be.

        In most cases, if images are on subdomains, it's for technical reasons unrelated to SEO. People might do this for load-balancing or because they run a 3rd-party CDN, etc. There are more sophisticated ways to do this so that the images all live on one subdomain with the content, but they can be more labor intensive and more costly (and some platforms just don't support them natively).

        1 Reply Last reply Reply Quote 2
        • UmarKhan
          UmarKhan last edited by

          Hey Luke,

          You're right. The same URL principle implies on the images URL. And, I really do not think putting images in subdomains is a very good idea. You also need to avoid the typical images names like DSC4566.jpg rather you should go with something meaningful that contains your keywords like /images/Burj-Khalifa-largest-building-world.jpg  -----  (I am in Dubai these days :p)

          Hope this helps!

          Umar

          1 Reply Last reply Reply Quote 2
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • Kingalan1

            Removing Toxic Back Links Targeting Obscure URL or Image

            There are 2 or 3 URLs and one image file that dozens of toxic domains are linking to on our website. Some of these pages have hundreds of links from 4-5 domains. Rather than disavowing these links, would it make sense to simply break these links, change the URL that the link to and not create a redirect? It seems like this would be a sure fire way to get rid of these links. Any downside to this approach? Thanks, 
            Alan

            Intermediate & Advanced SEO | | Kingalan1
            1
          • Jonathan.Smith

            Should I include URLs that are 301'd or only include 200 status URLs in my sitemap.xml?

            I'm not sure if I should be including old URLs (content) that are being redirected (301) to new URLs (content) in my sitemap.xml. Does anyone know if it is best to include or leave out 301ed URLs in a xml sitemap?

            Intermediate & Advanced SEO | | Jonathan.Smith
            0
          • McTaggart

            Membership/subscriber (/customer) only content and SEO best practice

            Hello Mozzers, I was wondering whether there's any best practice guidance out there re: how to deal with membership/subscriber (existing customer) only content on a website, from an SEO perspective - what is best practice? A few SEOs have told me to make some of the content visible to Google, for SEO purposes, yet I'm really not sure whether this is acceptable / manipulative, and I don't want to upset Google (or users for that matter!) Thanks in advance, Luke

            Intermediate & Advanced SEO | | McTaggart
            0
          • ydesjardins200

            Help FORUM ( User generated content ) SEO best practices

            Hello Moz folks ! For the very first time im dealing with a massive community who rely on UGC ( user generated content ). Their forum is finding a great deal of duplicate content/broken link/ duplicate title and on-site issue. I have Advance SEO knowledge related to ecommerce or blogging but new to forum and UGC. I would really love to learn or get ressources links that would allow me to see/understand the best practices in term of SEO. Any help is greatly appreciated. Best, Yan

            Intermediate & Advanced SEO | | ydesjardins200
            0
          • Alexogilvie

            Best practice for expandable content

            We are in the middle of having new pages added to our website. On our website we will have a information section containing various details about a product, this information will be several paragraphs long. we were wanting to show the first paragraph and have a read more button to show the rest of the content that is hidden. Whats googles view on this, is this bad for seo?

            Intermediate & Advanced SEO | | Alexogilvie
            0
          • RoxBrock

            Does having a ? on the end of your URL affect your SEO?

            I have some redirects that were done with at "?" at the end of the URL to include google coding (i.e. you click on an adwords link and the google coding follows the redirected link). When there is not coding to follow the link just appears as "filename.html?". Will that affect us negatively SEO-wise? Thank you.

            Intermediate & Advanced SEO | | RoxBrock
            1
          • EnvoyWeb

            Duplicate Content www vs. non-www and best practices

            I have a customer who had prior help on his website and I noticed a 301 redirect in his .htaccess Rule for duplicate content removal : www.domain.com vs domain.com RewriteCond %{HTTP_HOST} ^MY-CUSTOMER-SITE.com [NC]
            RewriteRule (.*) http://www.MY-CUSTOMER-SITE.com/$1 [R=301,L,NC] The result of this rule is that i type MY-CUSTOMER-SITE.com in the browser and it redirects to www.MY-CUSTOMER-SITE.com I wonder if this is causing issues in SERPS.  If I have some inbound links pointing to www.MY-CUSTOMER-SITE.com and some pointing to MY-CUSTOMER-SITE.com, I would think that this rewrite isn't necessary as it would seem that Googlebot is smart enough to know that these aren't two sites. -----Can you comment on whether this is a best practice for all domains?
            -----I've run a report for backlinks.  If my thought is true that there are some pointing to www.www.MY-CUSTOMER-SITE.com and some to the www.MY-CUSTOMER-SITE.com, is there any value in addressing this?

            Intermediate & Advanced SEO | | EnvoyWeb
            0
          • eventurerob

            Hosting images on multiple domains

            I'm taking the following from http://developer.yahoo.com/performance/rules.html "Splitting components allows you to maximize parallel downloads. Make sure you're using not more than 2-4 domains because of the DNS lookup penalty. For example, you can host your HTML and dynamic content on www.example.org and split static components between static1.example.org and static2.example.org" What I want to do is load page images (it's an eCommerce site) from multiple sub domains to reduce load times. I'm assuming that this is perfectly OK to do - I cannot think of any reason that this wouldn't be a good tactic to go with. Does anyone know of (or can think of) a reason why taking this approach could be in any way detrimental. Cheers mozzers.

            Intermediate & Advanced SEO | | eventurerob
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.