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Best SEO-friendly CMS platform?
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I have been tasked with rebuilding a small e-commerce website using a CMS, but I'm not sure which one has the most SEO compatibility. One SEO company recommended Squarespace. Another warned me against Squarespace because of its limited SEO features and instead recommended Wordpress with the WooCommerce toolkit. I've also heard Drupal and Joomla mentioned. Are certain CMS platforms more SEO-friendly? If so, what are the best ones that can also handle e-commerce?
Thanks!
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I'm also going to recommend WordPress. It's big, battle-tested, and relatively easy to set up and use. They also get security updates out quickly, and your site will auto-patch itself if the security update is critical enough. Non-crucial updates are also very simple to install, (click a few things in a web interface).
For the E-commerce part, WooCommerce is the big guy in the room. I'm also happy with WP e-Commerce, (disclosure: I contribute to its development sometimes), if Woo doesn't work for you. Shopify just launched WordPress integration as well, if that's more up your alley.
As for SEO: Yoast SEO will do a ton. Also, if you really like code you can make WordPress output markup in pretty much whatever way you want without sacrificing the upgradability I started with, so if you're willing to go deep enough, it's, (to me, a WP fan), the perfect CMS.
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I'd have to 3rd the wordpress suggestion, if you had a big site with lots of pages and a involved user portal then Drupal would be the goto suggestion. But if it's a smaller site, no need to deal with the issues of a huge site if you don't need to.
Joomla isn't bad, and can be managed but unless you're a webdev you'll want access to info and scripts and by far the most popular choice is wordpress.
Just make sure you do a thorough product audit so you can reduce the overall amount of product before you put them online, this will help SEO drastically, since you'll have less pages that users would draw attention to that don't work too well.
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I suggest WooCommerce, which is a free WordPress plugin and one of the fastest growing shopping carts. Many small business used WooCommerce for their online store. They recognized that it allows them manage site with simplicity and SEO friendly. It is difficult to say that WooCommerce is the best SEO friendly CMS platform. However, I think it is a good solution for small business because of cheap cost and effectiveness.
If you are sure about WooCommerce and WordPress, you should try WooCommerce migration tool by Litextension to convert to new site with keeping SEO URLs. Check it: http://litextension.com/woocommerce-migration-tools.html
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By far the most SEO-friendly platform overall is going to be Wordpress.
While other platforms can be made to do what Wordpress does, almost a quarter of websites online are powered by Wordpress which gives it a huge community to draw resources and information from.
I don't mind Joomla (i'm the one guy, I know) and I have friends who prefer Drupal or other things for security reasons (the biggest always gets attacked most, right?) but Wordpress has Yoast SEO plugin and that is a huge help.
I have a few ecomm stores online and I use Woocommerce with Wordpress for most. I have a Magento store but ... shew. It's so much harder, it's so much more resource intense and it's not as good for anything unless you're a developer.
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